It's not enough just to build an email marketing list – you also need to maintain it. Here are some tactics for cleaning out inactive subscribers, and re-engaging with the most valuable subscribers on your list.
Via Kamal Bennani
Bernard Loo's insight:
Quality not quantity : building a #responsive # list
“ The new Gmail tabs filter out much of the less important email that clogs up your inbox. Here's why marketers should be embracing social media, as e-newsletters are becoming an obsolete marketing tactic.”
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.