'The nuts and bolts that make up search engine optimization all hold the frame together, and that frame is content.
However, it’s much bigger than that.Without those nuts and bolts, such as inbound links, social signals, microformats, and citations, the content itself is nothing more than a pile sheet metal that can’t do anything.
As we continue to explore the ways that content can help with SEO, it’s important to note that even the infographic below by Fat is only one side of the content equation'.
Crowdfunding is on the rise, and Kickstarter is leading the pack. Not only is the trend increasing but, it I’ve noticed that the word “kickstart” has replaced some of the actual terms used when referring to other areas of crowdfunding.
over 5 million daily visitors3700 ongoing projects funded$18 Million of fundingMultiple projects cross the $1 million thresholdFilm and Video, Games, Music, and Technology are the largest Categories
Via Lauren Moss
Early last year we learned that one hour of YouTube is uploaded every second. It was a bracing reminder of just how many people are spending their time online simultaneously.
Created by rewards site Qmee, the infographic "Online In 60 Seconds" is a pie chart that shows off the sheer amount of online activity that takes place every single minute. The amount of YouTube videos uploaded has already increased from January 2012's 60 hours per minute to 72. Additionally, over 1.8 million things are liked on Facebook, and 278 thousand bon mots tweeted. Not depicted in the chart: the amount of work that is going undone while all of these items are being viewed.
Social media is, at its best, an extension of the human relationship and an opportunity to look customers in the eye (digitally, that is), listen to them and interact person to person. This is the first time in history that small businesses have had the potential to build a massive fan base without a Fortune 500 budget.
The social Web is changing the way consumers discover and interact with businesses online and off and the rapid emergence of social media as a major marketing channel has left many small businesses trying to understand how to find ways to use it effectively. Refer to this infographic to help develop a strategy that suits your business.
Evolution of storytelling created for iversity.com.
Origins of storytellingAncient Egyptian storiesAncient Greek poetsShadowplay in AsiaTroubadoursPrinting pressShakespeare's playsMovies & radioGolden age of tvInternetTransmedia storytellingAlternate reality games
Via Kim Zinke (aka Gimli Goose)
Whether you use them for reaching potential customers, interact with people, or to generate content, Social Media is a power tool for businesses. Check out some of the most popular online networks and how much of an impact they each have.
Social media has become an essential part of our daily lives, but, with so many networks out there fighting for our attention which networks are we really using? Overall, 72% of adults over the age of 18 used a social network in 2012. Currently Facebook is still the most popular site with 62% of adult global Internet users actively logging in, with nearly half of these users active on Twitter too...
" According to an Infographic by Twilert, which analyzed Twitter for brand engagement by users, summarized data points and stats emphasizing on the vitality of Twitter in brand marketing. A few more interesting findings are listed at the article link. "
Events such as movement of clouds, the rising and setting of the sun, a party with your friends, even individual activities or anything else that you can imagine. You will see them in a new way and otherwise undetectable patterns will emerge.
Adobe’s Photoshop is the gold standard when it comes to photo-editing software – the preferred tool for many graphic designers and photographers. But many of the complex features that once only a Photoshop pro could do, can now be achieved using basic, free software that comes with your computer or downloaded from the Web. Think cropping, resizing, color adjustments, filters, red-eye removal, and automatic enhancements.
In fact, a lot of useful photo-editing features are built into online photo-sharing sites like Google+ and Flickr. However, what if you want to quickly apply one or two effects without having to become a Photoshop guru? We’ve found and tested a few online alternatives that won’t require you to fire up any photo-editing apps....
Since its inception over seven years ago, Twitter has built a community of over 200 million monthly active users, and over 170 billion tweets have been posted in total.
On average, users spend 170 minutes on the site each month and have 208 followers. Twitter is also undergoing a mobile revolution with 80% of its users accessing the site via a mobile device. 63% of brands use multiple Twitter accounts, with YouTube leading the way as the most-followed brand with 33 million followers...
Today, around the world more people have mobile phone subscriptions than have access to electricity and safe drinkable water. Today, almost a third of the world's population uses the internet (a 528.1% growth since 2000!
So what are we doing with all the time we spend online, and how do we know all that time is being spent in useful ways?
For many of us, the internet is among the first things we experience after we wake; in fact, 75% of users are online before 9 a.m. Over 75% of people in the US own a laptop, 53% a smart phone, and 31% a tablet. Email is the most common action performed by people on their laptops, while search is the top action for mobile phone and tablet users. 72% of people like to play games on their tablets while 70% use their mobile phones for social media. Where do we use these devices? 72% of people use their mobile phones while traveling, and 64% use them in restaurants and coffee shops. As for tablets, 88% of people use their devices in the living room, 79% in the bedroom.
Find more statistics and data at the infographic or article link.
The good folks at Social Media Explorer have posted an infographic, 5 Key Elements of Viral Content, from Intersection Consulting.
Personally, I don’t like the word viral for this infographic… I like the word shareable. Many times you can exceed expectations on each key element within this infographic – but it doesn’t mean that it’s going viral.