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Social Media Buzz
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You Can Now Make Restaurant Reservations via Foursquare

You Can Now Make Restaurant Reservations via Foursquare | Social Media Buzz | Scoop.it
You can now book restaurant reservations through Foursquare.
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The Marketing Tactic that Social Media Marketers Often Forget | Jeffbullas's Blog

The Marketing Tactic that Social Media Marketers Often Forget | Jeffbullas's Blog | Social Media Buzz | Scoop.it
Pinterest is a paranoia, Instagram can be addictive and Facebook is so big you cannot ignore it. Social media is the hot business marketing trend. There is one very core marketing tactic that should be woven into every part of your digital marketing.
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HootSuite Adds Real-Time Chat to Dashboard

HootSuite Adds Real-Time Chat to Dashboard | Social Media Buzz | Scoop.it
HootSuite integrated real-time chat onto users’ dashboards with the release of HootSuite Conversations, calling the addition an “epic release” for businesses.
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CanWeNetwork is Highlight for professionals, finding people you’ll want to connect with on LinkedIn

CanWeNetwork is Highlight for professionals, finding people you’ll want to connect with on LinkedIn | Social Media Buzz | Scoop.it
Apps that recommend people nearby who are similar to you, like Highlight and the now Facebook-acqui-hired Glancee, were the talk of SXSW this year yet they've failed to take off in ...
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Facebook Users Find Private Messages Showing Up Publicly on Timeline

Facebook Users Find Private Messages Showing Up Publicly on Timeline | Social Media Buzz | Scoop.it
An alleged Facebook bug has its users worried about private messages showing up very publicly on Timeline pages.
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10 Tips and Tricks for Powerful Twitter Search

10 Tips and Tricks for Powerful Twitter Search | Social Media Buzz | Scoop.it
Here are 10 useful tips for searching Twitter, including how to find tweets by location and how to save searches for future reference.
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Facebook allows users to delete search history » Geeky Gadgets

Facebook allows users to delete search history » Geeky Gadgets | Social Media Buzz | Scoop.it

If you are worried about your privacy on Facebook, you are probably worried about your search history. It makes some people feel better to be able to delete their search history.

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6 Pinterest Analytics Tools to Supercharge Your Influence

6 Pinterest Analytics Tools to Supercharge Your Influence | Social Media Buzz | Scoop.it
We've gathered six services that measure a wide range of Pinterest engagement metrics.
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Twitter Redesign Gives Photos, Videos the Spotlight

Twitter Redesign Gives Photos, Videos the Spotlight | Social Media Buzz | Scoop.it
Twitter announced another redesign Tuesday morning. The new Twitter.com and apps feature a Facebook-Timeline-like image at the top of your profile page. With the new iPad app, you’ll be able to swipe through fullscreen photos.
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WhatsApp is broken, really broken | fileperms

WhatsApp is broken, really broken | fileperms | Social Media Buzz | Scoop.it

WhatsApp, the extremely popular instant messaging service for smartphones that delivers more than ~1billion messages per day has some serious security problems. I will try to give a detailed analysis on some of the issues.

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Google Refuses to Remove Anti-Muslim YouTube Video

Google Refuses to Remove Anti-Muslim YouTube Video | Social Media Buzz | Scoop.it
White House officials asked Google to review an anti-Muslim YouTube video that fueled violent protests worldwide, but Google says it doesn't have any intention of taking it down.
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Infographic: Are You Revealing Too Much on Social Networks?

Infographic: Are You Revealing Too Much on Social Networks? | Social Media Buzz | Scoop.it
Trend Micro reports on the risks of posting personal information on social networks.

Via Khaled El Ahmad, Jose H. Flores
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Hootsuite swoops in on Seesmic

Hootsuite swoops in on Seesmic | Social Media Buzz | Scoop.it
With the acquisition, the Seesmic brand will eventually fade away as Hootsuite decides which of the social media client's features best fit its goals. Read this blog post by Donna Tam on Internet & Media.
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Facebook Groups Adds Dropbox Integration

Facebook Groups Adds Dropbox Integration | Social Media Buzz | Scoop.it
Now if you want to share files with friends via Facebook groups, you can do so via Dropbox.
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Twitter Thinks It May Know Your Friends

Twitter Thinks It May Know Your Friends | Social Media Buzz | Scoop.it
Twitter will begin suggesting "people you may know" in its weekly email updates to users.
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Justin Timberlake Teases Sexy New MySpace

Justin Timberlake Teases Sexy New MySpace | Social Media Buzz | Scoop.it
Fifteen months after its acquisition by Specific Media, we're finally getting a sneak peek at the new MySpace.
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How Social Media Distracts You at Work [INFOGRAPHIC]

How Social Media Distracts You at Work [INFOGRAPHIC] | Social Media Buzz | Scoop.it
This infographic details how social media interruptions impact employee productivity.
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How to Schedule your Pins on Pinterest | Jeffbullas's Blog

How to Schedule your Pins on Pinterest | Jeffbullas's Blog | Social Media Buzz | Scoop.it
As an avid social media user you’ve probably jumped straight into Pinterest and quickly discovered that pinning can take up an enormous amount of time. Here is a tool that will save you a lot of time, increase traffic and clicks to your pins.
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Top 10 Brands With Social Media Engagement This Week [INFOGRAPHIC]

Top 10 Brands With Social Media Engagement This Week [INFOGRAPHIC] | Social Media Buzz | Scoop.it
Samsung topped this week's chart for brands with the highest social media engagement.
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Businesses Can Now Buy Facebook Ads Via Their Phones

Businesses Can Now Buy Facebook Ads Via Their Phones | Social Media Buzz | Scoop.it
Facebook is updating its Pages Manager app to let businesses purchase Promoted Posts on the social network directly.
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Restaurants and Social Media: The Top 10 [Infographic]

Restaurants and Social Media: The Top 10 [Infographic] | Social Media Buzz | Scoop.it
Infographic showing the top 10 restaurants in terms of social media followers.
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The Social Media Checklist – Keep Up With Facebook, Twitter, LinkedIn & Pinterest

The Social Media Checklist – Keep Up With Facebook, Twitter, LinkedIn & Pinterest | Social Media Buzz | Scoop.it
Blog post at : On the eve of the start of my third semester teaching SFSU's Social Media Marketing Tools course, I thought it would be appropriate to share[..]...
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The ROI Of Social Media

The ROI Of Social Media | Social Media Buzz | Scoop.it

Is Social Media Marketing Effective?

That’s the question being asked as more and more businesses are investing in increasing amounts of social media marketing. 

With no standard means of measurement, there’s a wide variety of goals and metrics used to define the ROI of social strategies.

 

Fortunately, this enlightening Infographic, developed by MDG Advertising, helps clear up the confusion by outlining the objectives, benefits and factors that affect the success of social media marketing.

 

By MDG Advertising.  http://bit.ly/RrFGzx

Source. http://bit.ly/PNKbp9


Via maxOz
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Clare Chen's curator insight, April 4, 2013 6:12 AM

This article shows the effectiveness of Social Media. In the last few years social media has exploded into the business scene. It all really started with Facebook and now it almost seems like businesses cannot survive without it! But how effective is it? In IMC, one of the most important aspects of marketing is the evaluation part at the end where you determine whether your campaign was successful. This is an evaluation of social media on businesses. In this article it clearly shows that businesses tie their success to social media and most are beginning to look beyond sales goal to identify the value of social marketing efforts.Social media also improves businesses appearance in search engines. It is also founded that most businesses did not have social media 3 years ago but started about 2 years ago so we can see what a quick growth this is. However the most important thing before using social media is to identify the businesses objectives since every business is different. In IMC we learn that objectives provide a benchmark against which the success or failure of the promotional campaign can be measured. By identifying objectives, the business will be able to use social media smartly. 

Gillian Ye's comment, April 4, 2013 11:53 PM
It was great to see all the facts and figures relating to the effetiveness of marketing through social media. Its pretty evident that social media is now a huge element in promoting companies especially on popular sites such as Facebook, Twitter, and YouTube. It really is the future as more and more companies are planning to increase their social media efforts as they can see how successful it can be.
Dong Wook Han's comment, April 6, 2013 9:47 AM
Social network has become so powerful over the recent years and it gives opportunities for brands to communicate with their consumers or customers and market and promote their products. I wonder how long it would last as a platform and tool for marketing, promotions and communications.
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LinkedIn Unveils Redesigned Company Pages: Simpler, More Visual, And More Relevant | TechCrunch

LinkedIn Unveils Redesigned Company Pages: Simpler, More Visual, And More Relevant | TechCrunch | Social Media Buzz | Scoop.it
LinkedIn plans to roll out a new version of its company pages today, part of a broader attempt to redesign and simplify its core products, including its homepage.

I went down to the LinkedIn office yesterday to get a preview of the new design.
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