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Social Media Butterflies
Ins and outs if this then what? Does social media give you the butterflies in your stomach?
Curated by Robin Martin
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How to Know if Your Social Media Strategy is working

How to Know if Your Social Media Strategy is working | Social Media Butterflies | Scoop.it
Use the data in Facebook Insights, TweetReach, Buffer, Followerwonk and Tailwind to improve your social media content delivery and reach.

Via Zbynek Kysela ✔
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How To Create Effective Posts on the 4 Main Social Sites [Infographic]

How To Create Effective Posts on the 4 Main Social Sites [Infographic] | Social Media Butterflies | Scoop.it
It can be tough knowing what works on which social site. This infographic lays it out nicely. It will show you how to create effective posts on each site.


If you want to be very effective at posting on Facebook, Twitter, Pinterest and Google+, it can take a bit more finesse and patience than expected. Just like you learn through trial and error what topics your blog readers gravitate to, you have to take time to learn about your social media audiences as well.

With this infographic, learn how to create effective posts on each major site to maximize reach and potential.


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Samuel Pustea's comment, July 10, 2013 10:20 AM
Yes, almost all of us post to all of those 4 social media sites. ;)

I love the little details one can learn in making the best social updates int heir network.

Almost all the social updates I do are based on the testing I have done.

Samuel from internetdreams.com
Amanda N Snyder's comment, July 10, 2013 12:00 PM
Social networking is a never-ending experiment. You are free to enjoy the journey because there is no ultimate destination!
Antoine Gravet's curator insight, September 10, 2013 8:20 AM

La recette pour créer des posts, publications optimales sur les réseaux sociaux Pinterest, Facebook, Twitter et Google+ avec les créneaux horaires pour être vu. Guide pour le CM à imprimer et à garder sur soi ;)

Rescooped by Robin Martin from visualizing social media
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A Visual Guide to Twitter

A Visual Guide to Twitter | Social Media Butterflies | Scoop.it

This infographic provides a visual guide and a brief synopsis of different uses for Twitter.

It includes information about how Twitter can be used as a tool for information, customer service, networking, business management and website management.


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Jim Doyle's curator insight, June 6, 2013 5:45 PM
A Visual Guide to Twitter
Elisabetta Tosi's curator insight, June 11, 2013 1:25 AM

How to use Twitter in your business? here there are some ideas...

Susan Kay Daniels's curator insight, June 24, 2013 6:45 PM

Just what I've been looking for...with all the changes at Twitter, this is a great piece to read for updating my knowledge :)

 

Warmly,

Susan Daniels

http://goldenstarsocial.com

A Social Media MEGA Resource Center

Rescooped by Robin Martin from Time to Learn
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Tools for Following, Unfollowing and Managing Lists on Twitter

Tools for Following, Unfollowing and Managing Lists on Twitter | Social Media Butterflies | Scoop.it

It’s been a while since SocialTimes did a round-up of the various tools that helped users manage their Twitter accounts by finding who to follow, following new people, unfollowing many people at once and organizing groups of users they follow into lists.

Since our last round-up, Twitter has restricted use of its API significantly, causing several tools to shut down. No longer functional areUntweeps, Just Unfollow, Twit Cleaner, Who Follows Whom and Tweet Effect. Tweeter Karma is still functional but has had to remove its bulk unfollow tools.


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Samuel Pustea's comment, May 26, 2013 4:57 AM
Oh, yes ManageFlitter is included in the list! I love that tool, I am even paying for the pro version. It's that good. All the other tools are great! Shared to Pinterest, G+, and Stumbleupon.
Mott Marvin Kornicki's curator insight, May 26, 2013 7:01 AM

Twitter Tools are great to sort, organize and improve our twitter presence!

Dillon Thomas's curator insight, June 6, 2013 9:55 PM

Managing Twitter ..to make it an effective tool, creating groups .  understand who is following you who you should follow... All things Twitter  

Rescooped by Robin Martin from VL Digital News and Reviews ~ Automotive Digital Marketing
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A Printable Guide to Social Media [#Infographic]

A Printable Guide to Social Media [#Infographic] | Social Media Butterflies | Scoop.it

Ask anyone to name the most popular social media tools used by students, and it’s a safe bet everybody could name the top two: Facebook and Twitter.

But those are far from the only online applications making inroads. As administrators warm to engaging students through social media, the list of potential resources at their disposal grows longer by the day.

 

Facebook and Twitter are the obvious choices. But there are other options- Tumblr, YouTube and Google+, to name three.

Of course, if naming the latest social media tools seems tough, learning how to use them all is harder still. In an attempt to shorten the learning curve, Flowtown and Column Five published this Social Media Cheat Sheet for your reference...


Via Lauren Moss, James Duffey, VL Digital Marketing
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Pedro Barbosa's curator insight, March 2, 2013 2:16 PM

Pedro Barbosa | www.pbarbosa.com | www.harvardtrends.com

Katelm's curator insight, March 4, 2013 2:44 AM

Un résumé graphique pour savoir à quoi correspond les differends réseaux sociaux, comment s'y inscrire et le vocabulaire associé.

Rahadian P. Paramita's curator insight, March 14, 2013 8:00 PM

Cool!

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Social Media Business Demographics - Seo Sandwitch Blog [Infographic]

Social Media Business Demographics - Seo Sandwitch Blog [Infographic] | Social Media Butterflies | Scoop.it
Social Media has changed the way businesses promoted their products and services. Find interesting infographic on social media business demographics.

 

1- Create a business profile on Facebook, LinkedIn and Twitter.
2- Start social networking with peers.
3- Experiment with social media tools.
4- Use Twitter daily.
5- Learn from the experts.
6- Determine how your success will be measured.
7- Do not spend too much time online.
8- Embrace customer reviews.
9- Consider using Groupon.
10- Ask each visitor and customer how they heard about business.
11- Remember it make take 6 months or more to measure results.


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What Results to Expect From Twitter, By # of Followers & Click-Through Rates, Infographic

What Results to Expect From Twitter, By # of Followers & Click-Through Rates, Infographic | Social Media Butterflies | Scoop.it

Joanna's results are in:  Check out the click through rates (CTR) from tweets and how this varied by the number of followers, day of the week and time of tweet


Twitter is a great way to build and engage an audience with short, timely, relevant messages, but if you’re trying to drive traffic to your website, what results should you expect in terms of click-through rates?

 

Check out this Infographic by Joanna Franchetti from Sign-Up, who analysed tens of thousands of tweets sent through Sign-Up’s Twitter marketing tools in the first seven months of 2012 to find out the answer.

 

Joanna's study results focused on average click through rates (CTR) from tweets and how this varied by the number of followers, day of the week and time of tweet.

 

Findings include:  


The average CTR for a tweet is 1.64% (just over half the rate of email, which averages 2.95%) CTR declines rapidly as your number of followers increases.  Clicks tend to increase later in the day, peaking at around 6pm.

 

Source . http://bit.ly/S4LFx5


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The Complete Guide to Global Social Media Marketing

The Complete Guide to Global Social Media Marketing | Social Media Butterflies | Scoop.it

Social media is a great way to connect with your audience and have a two-way conversation. But it can be easy to forget that not everyone who finds your social media pages will speak your language, or be able to relate to your region’s latest trends.

 

Creating a global social media strategy early on will prepare you for all of these challenges, and will keep you from overextending your resources.

 

Download HubSpot's guide which will help you create a social media strategy that caters to your audience, whether in a specific country or across multiple nations. This free 71-page guide includes the following chapters:

 

Chapter 1 : How to Create a Global Social Media Strategy

Chapter 2 : How to Organize Your Assets and Channels

Chapter 3 : How to Set Up Global Targeting on Facebook

Chapter 4 : How to Set Up Global Targeting on LinkedIn

Chapter 5 : How to Set Up Global Targeting on Twitter

Chapter 6 : How to Develop a Content Strategy for Social Media


Via donhornsby, John van den Brink
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Rescooped by Robin Martin from Curation, Social Business and Beyond
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Curate People, Categories, News on Twitter with Slice Discovery Tools

Curate People, Categories, News on Twitter with Slice Discovery Tools | Social Media Butterflies | Scoop.it

I selected this because as Robin Good says, it works better than Twitter lists.  Anything  that helps me manage, discover and utilize content, curate people and news in a more efficient way is something I need and want to share with others and I can do this on my phone!. Thank you Robin for another great find!

 

Robin Good: Slices is a news discovery app that allows you to find the news that interest you by "slicing" the Twitter timeline into topic-specific categories, making it much easier to find what you are looking for.

 

From Pandodaily official review: "Slices offers 21 searchable categories – humor, technology, sports, and so on – that lead you to people and lists to follow. Included among those top-level categories is the “Live Events” option, which allows you to select an event – a football match, say, or a TV show – and follow Tweets from a curated list.

Also of note: "...it synchronizes between mobile devices and the Slices website (slices.me), which means it knows which Tweets you’ve already read, no matter where you access it from.

 

...The “Timeline Slicer” also outdoes Twitter’s Lists as a way to organize the people you follow into specific categories. They’re easier to set up and easier to access, ..."

 

Source: Pandodaily

 

Slices is available on iOS, Android and the Web.

 

Find out more: https://slices.me/

 

Selected by Jan Gordon covering "Curation, Social Business and Beyond"


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Prasanth (WN)'s comment, August 2, 2012 3:57 AM
Thanks
malek's comment, August 3, 2012 8:26 AM
I'm still working on it...looks promising.
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Curate Real-Time News and Video with WordPress Media Explorer

Curate Real-Time News and Video with WordPress Media Explorer | Social Media Butterflies | Scoop.it

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Hans Heesterbeek's curator insight, September 1, 2013 9:38 PM

This looks interesting 

Mark McMahon's curator insight, September 5, 2013 10:13 AM

this sounds like really useful stuff......

Mariska Botha's comment, September 11, 2013 5:23 AM
Have to be honest that I love this...
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Billions of Geotagged Tweets Visualized in Twitter's Amazing Maps

Billions of Geotagged Tweets Visualized in Twitter's Amazing Maps | Social Media Butterflies | Scoop.it

Ever wonder what it would look like to plot every single geotagged tweet since 2009 on a map? Twitter has done just that.

 

Twitter posted these maps of Europe, New York City, Tokyo and Istanbul on its blog Friday. They use billions of geotagged tweets: Every dot represents a tweet, with the brighter colors showing a higher concentration of tweets. It's pretty amazing how the mapped-out tweets clearly match with population centers, highways and the like — though perhaps that's obvious.


Via Lauren Moss
Robin Martin's insight:

Wow.

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Neil Ferree's curator insight, June 2, 2013 10:04 AM

Some smart guy said Twitter is not a Technology • It's a Conversation and will ocurr with or without you and knowing where the conversation is happening can be very useful to online marketers who use Twitter

Rescooped by Robin Martin from Transmedia: Storytelling for the Digital Age
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A little bird told me...

A little bird told me... | Social Media Butterflies | Scoop.it

Fiona Milburn:  "As a creative practitioner, you're probably familiar with twitter as a key social media platform for marketing your projects to today’s internet-savvy audiences.But did you know it’s also a great storytelling tool?"


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Shwetal Randive's curator insight, May 5, 2013 12:38 AM

Creative uses of Twitter - A storytelling tool

Marci Segal, MS's curator insight, May 5, 2013 5:24 AM

Educators using twitter with students?  Ya think?

Mervi Rauhala's curator insight, May 6, 2013 11:16 AM

If you like Twitter and storytelling, read this!

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How Are We Using Social Media? [INFOGRAPHIC]

How Are We Using Social Media? [INFOGRAPHIC] | Social Media Butterflies | Scoop.it

Did you know that between 2011 and 2012, time spent on social media increased by some 30 billion minutes, representing a year-on-year increase of 37 percent?

But, according to one study, while Facebook, Twitter and Pinterest remain popular with users aged 30 and over, it’s the formerly niche social platforms such as Reddit, Github and DeviantArt that can boast the highest representation amongst the important 18-29 demographic.

 

Digital agency iAcquire partnered with SurveyMonkey to track the behaviour of social media users, presenting their key findings in this infographic...


Via Lauren Moss
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Bart van Maanen's curator insight, April 5, 2013 3:19 AM

Niet echt verrassend trends, maar goed om even te zien. En gebaseerd op op Amerikaans onderzoek, want ik geloof niet dat Reddit, Github and DeviantArt veel in NL gebruikt worden.

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Twitter Now The Fastest Growing Social Platform In the World

Twitter Now The Fastest Growing Social Platform In the World | Social Media Butterflies | Scoop.it
The most detailed study of social media ever conducted

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Gust MEES's curator insight, February 15, 2013 9:22 AM

Check also:

 

http://www.scoop.it/t/social-media-and-its-influence?tag=Twitter

 

http://www.scoop.it/t/21st-century-learning-and-teaching?tag=Twitter

 

Gust MEES's curator insight, February 15, 2013 9:24 AM

Check also:

 

http://www.scoop.it/t/social-media-and-its-influence?tag=Twitter

 

http://www.scoop.it/t/21st-century-learning-and-teaching?tag=Twitter

 

Gaurav Pandey's curator insight, February 16, 2013 5:34 PM

Great study on Twitter!

Here's another link to help you better engage on this platform https://business.twitter.com/en/basics/best-practices/

Also, download their Twitter guide for small businesses, the link's on the top right hand side of the page. The guide comes from Twitter and is very helpful if you want to use Twitter to spread the word on your business.

And finally, thank you Gust MEES (http://www.scoop.it/t/social-media-and-its-influence) for sharing some really meaningful stuff! Do follow the guy for some great tips and insights. 

Cheers! And if you like if, please share 'coz social is all about sharing and caring :) 

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Social Media at Work [Infographic]

Social Media at Work [Infographic] | Social Media Butterflies | Scoop.it

It costs an astonishing $650 billion per year to the economy when you while away at social media sites during your working hours!

How many times have you found yourself diving into your Twitter or Facebook while you should in fact be working?Accessing social media accounts while at work can be a serious drain on your productivity...

 

Per the infographic,social media at work costs an astonishing $650 billion per year. And it has been equally bad for students and workers- many more have been found to be spending 2x more time on Facebook than on exercising. For University students, nearly 3 hours are spent on social media sites and only 2 hours on studies, resulting in lesser grades.

As for workers, 1 in 10 are interrupted every 10.5 minutes by either a tweet, a Facebook update or even a simple instant message and it takes them 23 minutes to go back to work.

So, wonder if all this social media updates are worth it when it is causing such a big drain on the economy? Check out the infographic for the answers...

 


Via Lauren Moss, John van den Brink
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The simple, scientific (and kind of scary) reason behind social media addiction

The simple, scientific (and kind of scary) reason behind social media addiction | Social Media Butterflies | Scoop.it

I was really relieved to hear there was this whole smart, scientific explanation for the fact that I practically live inside my computer. Enjoy reading!


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Elite Leadership Tweets and the $1.3 Trillion Price Of Not Tweeting At Work -

Elite Leadership Tweets and the $1.3 Trillion Price Of Not Tweeting At Work - | Social Media Butterflies | Scoop.it

"Recently, the CEO of Oracle, one of the largest and most advanced computer tech corporations in the world, tweeted for the very first time and joined a club that remains surprisingly elite."


DN:  Twitter is peerless in its current, to the moment sensing of what is going on in the world and the ease with which connections happen.  Leadership + social, however, moves slowly, as attested by the CEO of HootSuite.  HootSuite has been my favorite twitter management tool, by the way.  

 

Leader reluctance to fully understand the impact and usefulness of social media may be to their company's detriment, via new findings released by McKinsey as well as learning which big companies are investing in social now.


___________________________

   

Social technologies [can] free up expertise trapped in departmental silos. High-skill workers can now be tapped company-wide

___________________________


Excerpts:

 

Among CEOs of the world’s Fortune 500 companies, a mere 20 have Twitter accounts. Larry Ellison, the Oracle CEO, by the way, hasn’t tweeted since.

 

A new report from McKinsey Global Institute, however, makes yet another business case for social media:

  

According to an analysis of 4,200 companies by the business consulting giant, social technologies stand to unlock from $900 billion to $1.3 trillion in value.   At the high end, that approaches Australia’s annual GDP.   Two-thirds of the value ...rests in “improved communications and collaboration within and across enterprises...”     Any human interaction in the workplace can be "socialized"--endowed with the speed, scale, and disruptive economics of the Internet.

 

___________________________

   

In the last year...Google, Microsoft, Salesforce, Adobe and even Oracle, spent about $2.5 billion snatching up social media tools.
___________________________

  

...R&D teams brainstorm products, HR vets applicants, sales fosters leads, and operations ...forecasts and monitors supply chains.

  

Social technologies [can] free up expertise trapped in departmental silos. High-skill workers can now be tapped company-wide.

  

...social sharing translates to a productivity windfall as "enterprise information becomes accessible and searchable, rather than locked up as ‘dark matter’ in inboxes.”

 

In the last year, the world’s largest enterprise software companies--Google, Microsoft, Salesforce, Adobe, and even Ellison’s own Oracle--have spent upward of $2.5 billion snatching up social media tools to add to their enterprise suites.

 

Even Twitter-phobic CEOs may have a hard time ignoring that business case.

 

Read the full article by Author Ryan Holmes, the CEO of HootSuite here.  Hootsuite is a social media management system with 4 million users, including 79 of the Fortune 100 companies.


Via Deb Nystrom, REVELN
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10 Types of “Tweets” That Encourage REAL Connection

10 Types of “Tweets” That Encourage REAL Connection | Social Media Butterflies | Scoop.it

 Great post by Kim Garst, Twitter can be a very powerful tool to build your business if you use it wisely.

 

Intro:

 

The purpose of Twitter and all social media, is not to make money, but to brand YOU and your business and build relationships with potential and existing customers. The money will follow if you put your customers FIRST.

 

**Mix your "business" talk with "life" talk

 

Excerpt::

 

"Twitter challenges personal brands to reach out to their audience differently than they would in traditional marketing and/or social media platforms."

 

Here are some highlights that caught my attention:

 

**The resource sharing tweet - Find a great article or a resource that you know your target audience could benefit from

 

**The quotable tweet - This one speaks for itself

 

**Tip of the Day Tweet - great way to provide relevant content to your target audience by providing them a valuable piece of info that they can use either personally or profesionally. This also builds vlaue for you as an expert within your niche.

 

Selected by Jan Gordon covering "Content Curation, Social Business and Beyond"

 

Read full article here: [http://bit.ly/NPTuDT]


Via janlgordon, John van den Brink
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