Social Media Butterflies
65
Ins and outs if this then what? Does social media give you the butterflies in your stomach?
Curated by Robin Martin
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Rescooped by Robin Martin from GOOGLE+ Watch onto Social Media Butterflies
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64 Google+ Content Strategies [Infographic]

64 Google+ Content Strategies [Infographic] | Social Media Butterflies | Scoop.it
janlgordon's curator insight, February 7, 11:41 AM

This article and infograph with great strategies to make your google+ experience successfu. It is from Copyblogger and if you're not already using this network, it's time for you to dive in.


"Google+ isn’t only a social network. It’s the very backbone (and future) of Google itself."


As Brian Clark wrote yesterday, Author Rank is the real deal. And Copyblogger is going to do their best to drag entice you over to Google+ … because we think it has the potential to be extremely beneficial.


Here are a few highlights:


1. Link Google+ to your blog


2. Build Strategic networks with circles


3. Look like a pro: Offer live video chat with Hangouts


4. Use hastags to make your posts search-friendly


Selected by Jan Gordon covering "Google+ Watch"


Read article and see infographic here: [http://bit.ly/Yd5FyD]

Lynn O'Connell for O'Connell Meier's curator insight, February 8, 4:08 PM

Great tips for Google+. My experience is that your G+ posts show up higher in Google search, so well worth your time.

Coffeemate49's curator insight, April 7, 4:57 AM

So much for the what, here's the how

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Which Social Networks Take Home the Gold? [INFOGRAPHIC]

Which Social Networks Take Home the Gold? [INFOGRAPHIC] | Social Media Butterflies | Scoop.it
We love the Olympics, but an international social media showdown is a little more our speed.

Ignite Social Media is back with the 2012 Social Network Analysis Report, breaking down demographic, geographic and search data that shows which networks are the underdogs and which are mounting the winners’ podium.


Via John van den Brink
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Google Passed by Facebook Seeks Mobile Comeback With Waze: Tech - Bloomberg

Google Passed by Facebook Seeks Mobile Comeback With Waze: Tech - Bloomberg | Social Media Butterflies | Scoop.it
Digital Trends
Google Passed by Facebook Seeks Mobile Comeback With Waze: Tech
Bloomberg
Google Inc. (GOOG) is spending more than $1 billion to help it recover ground lost after its mapping tool was surpassed by Facebook Inc.
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Why Social Media Listening is Important for Brands - Search Engine Watch

Why Social Media Listening is Important for Brands - Search Engine Watch | Social Media Butterflies | Scoop.it
Why Social Media Listening is Important for Brands
Search Engine Watch
Are you missing out on opportunities to increase sales and ROI, or to increase media value, awareness, and virality? You just might be.
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Think You Don’t Need LinkedIn? 10 Reasons Why You Do | Profession Direction, LLC

Think You Don’t Need LinkedIn? 10 Reasons Why You Do | Profession Direction, LLC | Social Media Butterflies | Scoop.it
Over the past week, I’ve talked to three acquaintances who are actively on the hunt for a job. They all have resumes (whether they’re professionally done, and of sufficient quality, is debatable).

Via Susan Bainbridge
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This is what I know about Social Media Engagement: Do you know this too?

This is what I know about Social Media Engagement: Do you know this too? | Social Media Butterflies | Scoop.it
Social Media will not come to you. You will need to go to it.  Recently, I’ve consulted with a few small business clients who just won’t take the leap to acknowledging my solutions. Clearly, as I c...
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My XeeMe Story - Social Presence Management at Its Best

My XeeMe Story - Social Presence Management at Its Best | Social Media Butterflies | Scoop.it
Today I want to talk to you about social presence management, and how I started utilising it myself, as well as I use it today. Back in 2010 an online friend from Finland mentioned a link to a site...

Via Zbynek Kysela
Zbynek Kysela's curator insight, May 13, 3:17 PM

My XeeMe Story - Social Presence Management at Its Best by Roger Koplenig

 

---

I'm on XeeMe!

---> http://xeeme.com/bouchac

Roger Koplenig's comment, June 8, 3:03 PM
Thank you for rescooping, Robin! :)
Roger Koplenig's comment, June 8, 3:06 PM
Thank you for scooping my blog post. :) I just saw it now.
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What Makes A Successful Social Media Campaign (Infographic)

What Makes A Successful Social Media Campaign (Infographic) | Social Media Butterflies | Scoop.it

Social media marketing is a great way to reach out to your loyal customers and find new leads. Check out the infographic below to discover the benefits of advertising on social networks and some advanced tips for bolstering your brand.


Via Lauren Moss
Jim Doyle's curator insight, June 4, 6:07 AM

What will make your Social Media Campaign be successful.

Gordon Diver's curator insight, June 5, 11:46 AM

Nice visual presentation on a successful social media campaign. Ensure that it melds with your over all strategy. 

Deb Nystrom, REVELN Consulting's curator insight, June 5, 12:57 PM

Handy Do's and Don'ts, and the Infographic to make it so scan, read easy. Implementation is the key!  ~  D

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Billions of Geotagged Tweets Visualized in Twitter's Amazing Maps

Billions of Geotagged Tweets Visualized in Twitter's Amazing Maps | Social Media Butterflies | Scoop.it

Ever wonder what it would look like to plot every single geotagged tweet since 2009 on a map? Twitter has done just that.

 

Twitter posted these maps of Europe, New York City, Tokyo and Istanbul on its blog Friday. They use billions of geotagged tweets: Every dot represents a tweet, with the brighter colors showing a higher concentration of tweets. It's pretty amazing how the mapped-out tweets clearly match with population centers, highways and the like — though perhaps that's obvious.


Via Lauren Moss
Robin Martin's insight:

Wow.

Neil Ferree's curator insight, June 2, 1:04 PM

Some smart guy said Twitter is not a Technology • It's a Conversation and will ocurr with or without you and knowing where the conversation is happening can be very useful to online marketers who use Twitter

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How to Create Content that is Meaningful, Provocative and Keeps them Coming Back

How to Create Content that is Meaningful, Provocative and Keeps them Coming Back | Social Media Butterflies | Scoop.it
The Internet is full of people sharing interesting things all day. From liking pictures on Facebook to retweeting cool articles, sharing is something everyone enjoys doing in one way or another. Yet receiving likes and retweets can seem impossible.

Via janlgordon
Elia Morling's comment, May 30, 4:43 AM
Thanks for sharing @janigordon You do some great curation!
Anastasia M. Ashman's comment, May 30, 8:45 PM
good to see. had the pleasure to meet John Bell in Istanbul twice!
carmen blyth's comment, May 31, 12:08 PM
Lucky you!
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A Visual Guide to Twitter

A Visual Guide to Twitter | Social Media Butterflies | Scoop.it

This infographic provides a visual guide and a brief synopsis of different uses for Twitter.

It includes information about how Twitter can be used as a tool for information, customer service, networking, business management and website management.


Via Lauren Moss
Alexander Abramov's comment, June 6, 10:23 AM
You put it very nicely
Jim Doyle's curator insight, June 6, 8:45 PM
A Visual Guide to Twitter
Elisabetta Tosi's curator insight, June 11, 4:25 AM

How to use Twitter in your business? here there are some ideas...

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5 SEO Quick Tips From @ScentTrail

5 SEO Quick Tips From @ScentTrail | Social Media Butterflies | Scoop.it

SEO Quick Tips
SEO is never going to be so dead sending spiders clues they can understand about what your web pages and website are about isn't a good idea. Until they perfect the digital mind, technical SEO matters and SEO is being done SO BADLY by people who should know better. 

Here are Today's SEO Quick Tips
1. Company name to FAR right in title because you should rank for it automatically AND it is on your website in heavy weight.


2. Keys in rank order with MOST important to the far left in title.

 

3. USE Headings h1S and sub heads h2S and 3s with KEYWORDS and don't stuff (5 to 8 words max). 

 

4. Descriptions have character limits of 150 (or so) and don't go over since it looks like spamming. Descriptions should be keyword dense AND natural sounding with copy consistent to the page. 

5. Title, description and body copy should be CONSISTENT and repetitive without being spammy. When in doubt look at a competitor who outranks you.  



Added a note about how I create Efficiency Indexes on Google Plus
https://plus.google.com/u/0/102639884404823294558/posts/HvgEaUhRVnJ  ;


My little Keyword Efficiency idea has helped us make so much money, I created a Scoop explaining the SIMPLE but very profitable keyword reasearch idea: http://sco.lt/4vvgdV ;


Via Martin (Marty) Smith
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Is Content the New Currency?

Is Content the New Currency? | Social Media Butterflies | Scoop.it
Between the endless Euro drama and the Bitcoin brouhaha, currency has been much in the news of late. Most people would probably name the US Dollar as the dominant currency in this day and age.

Via janlgordon
Robin Martin's insight:

Absolutely! Content is king...content is key and content shows whether we add value or add nothing!

Robin Martin's comment, May 21, 3:44 PM
; )
Nedko Aldev's curator insight, May 22, 3:10 AM

add your insight...

 
Mithuhassan's comment, May 22, 12:40 PM
Thanks to share Jan !!
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Survey Reveals Which Demographics Use What Social Media [INFOGRAPHIC]

Survey Reveals Which Demographics Use What Social Media [INFOGRAPHIC] | Social Media Butterflies | Scoop.it

A massive survey of internet users reveals trends in social media usage across numerous platforms, ages, races, genders, population density and which social media sites do they frequently visit. 

 

The Pew Research Center has released the results of a comprehensive social media survey, conducted over several years to evaluate which demographics were using social media, and on which platforms. Which social networking sites emerged on top?

 

Of the online adults surveyed at the end of 2012:

67% use Facebook

20% use LinkedIn

16% use Twitter

15% use Pinterest

13% use Instagram

6% use Tumblr

 

A decent amount of Americans appear to be using social media, but which demographics use social media in greater numbers?

 

It appears that women use social media 9% more than men do, at a whopping rate of 71%. Other frontrunners with the highest social network activity in their demographic include city dwellers(70%), Hispanics (72%) and adults with a household income below $30,000 annually (72%).

 

The most pervasive and consistent divider amongst social media users remains, unsurprisingly, their age. 83% of the young adult demographic (18-29 year olds) use social media, which is well over double the activity of online adults over 65 years old (32%).


Via Jonha Revesencio, Deb Nystrom, REVELN Consulting
Robin Martin's insight:

How did I miss this one, Deb? Thanks for the scoop!!

Deb Nystrom, REVELN Consulting's curator insight, May 17, 4:35 PM

Always good to see the current demographics in social.  Facebook continues to be the king, with women, city dwellers, Hispanics and below $30K on the list, via Pew Research.    Hmmm....   ~  D

Ivon Prefontaine's curator insight, May 19, 11:09 AM

An important corollary question is what do we use social media for?

Jenn Alevy's curator insight, May 20, 4:57 AM

Interesting but not surprising. I think the older the Gen X-, Gen Y, Millenials and Digital Natives grow, the higher the stats for all ages.

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What's in a Meme? - an Infographic

What's in a Meme? - an Infographic | Social Media Butterflies | Scoop.it
So what is a meme, exactly? And how do you pronounce it? Our latest infographic takes a look at this technology phenomenon that has grown up with the digital generation.

Via Ana Cristina Pratas
Robin Martin's insight:

Love this infographic!

LucaVanin's curator insight, June 10, 12:24 PM

Il Meme è uno dei motori del Virale: promuovi il tuo webinar tramite il Meme giusto e avrai virtualmente fuori la coda delle persone che vogliono accedere! Ecco come funziona un Meme

Deb Nystrom, REVELN Consulting's curator insight, June 12, 11:45 PM

In case you were behind on your memes...  ~  D

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Twitter retires API v1, finally killing off TweetDeck for iOS, Android, AIR ... - The Next Web

Twitter retires API v1, finally killing off TweetDeck for iOS, Android, AIR ... - The Next Web | Social Media Butterflies | Scoop.it
Twitter retires API v1, finally killing off TweetDeck for iOS, Android, AIR ...
The Next Web
It's a move that has been coming for some while, but today Twitter finally confirmed that it has “retired” API v1 and is transitioning to its new API v1.1.
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Look beyond bottom line on social media - Recruiter

Look beyond bottom line on social media - Recruiter | Social Media Butterflies | Scoop.it
Look beyond bottom line on social media
Recruiter
We also look at it as a means of awareness, influence and action.” Again: less easily measured, no less important. Steve Fogarty, adidas Group's employer branding manager, ...
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"The 5 Essentials of The Social Media Universe" A Simple Guide To Success In Social Media!

"The 5 Essentials of The Social Media Universe" A Simple Guide To Success In Social Media! | Social Media Butterflies | Scoop.it
The Social Media Universe: LinkedIn, Google+, You Tube, Twitter and Pinterest   Regardless of what it is that you may be attempting to accomplish now days in social media, there are 5  websites out...
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Entering through the proverbial social media door. Do's and Do not's. Beginner's and Pro's see within:

Entering through the proverbial social media door.  Do's and Do not's.  Beginner's and Pro's see within: | Social Media Butterflies | Scoop.it
http://www.wordle.net/delete?index=6771189&d=SMKLFirst and foremost if you can’t type at least 40, 50, 60 words per minute. I would suggest taking an online typing tutorial. Social Media is mov...
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How to Rock your Social Media in 30 minutes a day – infographic

How to Rock your Social Media in 30 minutes a day – infographic | Social Media Butterflies | Scoop.it
How to Rock your Social Media in 30 minutes a day – infographic With a

Via Zbynek Kysela
Zbynek Kysela's curator insight, May 14, 5:10 PM

Great infographic via @BerriePelser

Sam Stormborn Ormandy's comment, May 14, 5:28 PM
Nice post, thanks Zbynek! ツ
Sam Stormborn Ormandy's curator insight, May 15, 11:41 AM

Some seriously good tips for cutting down on the amaount of time you spend doing social media!

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Infographic: Best Practices for Optimizing Facebook Photos

Infographic: Best Practices for Optimizing Facebook Photos | Social Media Butterflies | Scoop.it

This infographic from Postrocket gets into the specificity of how and why images should be optimized for Facebook Edgerank.


It addresses photos in the context of display for the NewsFeed, as well as the optimal dimensions for profiles, cover photos and post link previews.


Via Lauren Moss
malek's curator insight, May 28, 7:18 PM

Great answers to many questions you always have in your mind

Joe Wise's curator insight, May 30, 9:51 PM

images are key..... too obvious??

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4 Easy Ways to Use Social Media to Boost Events – Infographic /@BerriePelser

4 Easy Ways to Use Social Media to Boost Events – Infographic /@BerriePelser | Social Media Butterflies | Scoop.it
4 Incredibly Easy Ways to Use Social Media to Boost Events – Infographic At Eventility we have

Via WordPress SEO & Social Media
Robin Martin's insight:

Great visual!

WordPress SEO & Social Media's curator insight, June 2, 3:12 AM

4 Easy Ways to Use Social Media to Boost Events – Infographic /@BerriePelser

Sultan Semlali's curator insight, June 2, 6:02 AM

Social Media is a key element in the organisation of an event. This great infographics shows how to use Social Media during the 4 stages: organising, promoting, enhancing the live experience and extending the lifetime value of an event.

Ivon Prefontaine's curator insight, June 3, 6:52 PM

I need this in about a month.

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The Truth About Kids And Social Media

The Truth About Kids And Social Media | Social Media Butterflies | Scoop.it

Amy Jo Martin:  "According to a recent study, 78% of parents helped create their children’s Facebook pages, and 7.5 million users are under the age of 13. The way your kids use social today will shape their future. It's time for everyone to get educated on how--and how not--to live online."


Via The Digital Rocking Chair
Digital Cinema in Transition's curator insight, May 25, 10:31 AM

Also see our digital cinema study at http://www.digitalcinema.ca

Ivon Prefontaine's curator insight, May 25, 11:25 AM

Building brands is a lot like leaving legacies. What does it mean? Do we have the luxury of thinking we have that much control or will there be features that allow us to be dishonest with brand building?

Deanya Lattimore's curator insight, May 28, 9:57 AM

Boy are these kids going to be mad at their parents by the time they're 20-somethings...  "Why didn't you protect us?"  they will ask.  "Because we didn't know better," their parents will say. 

 

Putting a kid on the internet without knowing anything about how cookies and cache and logins and TOSs work is like handing them a handgun or putting them behind the wheel of a running car and then leaving.

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SEO's Terminal Entropy - New Media Leaders

SEO's Terminal Entropy - New Media Leaders | Social Media Butterflies | Scoop.it
SEO as we've known and practiced it is terminally ill because of the 2nd Law of Thermodynamics. Entropy is killing SEO and that is as it should be.

Via Martin (Marty) Smith
Martin (Marty) Smith's curator insight, May 21, 6:36 PM

Written in response to Is SEO Dying? Yes It Is http://www.digitalgossips.com/2013/05/is-seo-dying-yes-it-is.html by Munaz Anjum (@munazanjum) this post is an answer to a friend's question.


J. Nolfo (@JNolfo) asked if I thought SEO was dead or dying. The short answer is YES, but I did add a sixth force to the five SEO Killers Anjum noted:

* Mobile.
* Tech.
* Google.
* Social.
* Us.


The Master Blaster controlling force, I argue in the linked post on @NewMediaLeaderz is E N T R O P Y.

Therese Torris's comment, May 28, 11:02 AM
I'd say SEO is dead, long live SEO ! There will always be a need for search and engines and search/discovery optimization in one form or another...
Martin (Marty) Smith's comment, May 28, 1:33 PM
Therese is right. Until we plug in directly math will need to understand marketing and that means some level of technical SEO remains IMPORTANT.
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Social Media Strategy: Why Insight and Evidence is So Important

Social Media Strategy: Why Insight and Evidence is So Important | Social Media Butterflies | Scoop.it
digitalassetman's comment, February 28, 8:19 AM
I think the real data will show up when we explore linked open data of social networks, rendering this with social footprints, blogs and other contributions people who influence because they share their unique parts of the knowledge taxonomy with one another and like this comment, usually in a meta or keywording format/s.
Bryce Miller's curator insight, March 4, 11:38 PM

Social media strategies devoid of risk management can lead to long days in the court room. Most businesses are not aware of the legal and reputational risks surrounding social media done poorly.  Comments are welcome.

Ivon Prefontaine's curator insight, May 21, 6:28 PM

"It’s been said that 85% of the people who work in social media have been in the industry for less than two years. I think it was LinkedIn who first suggested this, but it often explains why there is so much bad advice floating around, so many poorly devised strategic plans and so much money wasted on failed campaigns." We have serious problems because many are self-appointed leaders.

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Curators Are The True Influencers

Curators Are The True Influencers | Social Media Butterflies | Scoop.it
Andrea Walker's comment, May 28, 7:59 PM
I like your framework Ken. I think this is a good way to approach curating with students. Especially like #2 understanding and showing the significance f the piece.
carmen blyth's comment, May 28, 11:55 PM
Watch Thomas Campbell talk about 'Weaving Narratives in Museum Galleries' http://www.ted.com/talks/thomas_p_campbell_weaving_narratives_in_museum_galleries.html
Sergey Yatsenko's curator insight, May 29, 3:42 AM

    Good  day,  M.W.Cartin.                                                                                      Smart  Curator  can analyse the  needful information for good idea  and decision to the Real Way of Development .

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3 Ways to Use Google to Be Better at PR

3 Ways to Use Google to Be Better at PR | Social Media Butterflies | Scoop.it
AlGonzalezinfo's curator insight, May 16, 12:48 PM

As usual, another great scoop by Robin Martin. This one is VERY helpful to me right now.  Thanks Robin.

 

From the article:

 

3. Use Google Alerts To Identify Clips, Comment Opportunities and Fresh News

This last tool is something more people know about: Google Alerts. It’s typically used so that you get an email every time news about your client hits the Internet.

Most set up alerts for the company name, stock symbol, executive names, brand or product names, etc. It allows them to capture a copy of the clip and monitor mentions. (Learn to set up Google Alerts here – it is also under the “More> Specialized Search” area.)

However, most PR pros don’t think to use alerts in another way: to identify news articles where they can post a client comment. When a news article hits that is relevant to your client and you aren’t taking part in it, posting a comment is a great way to join the conversation.