What do you do for a follow-up to one of the most popular, innovative, well-reviewed productivity apps of 2012? Well, the designers of Clear have definitely zigged where they could have zagged: They made a virtual pet.
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Ins and outs if this then what? Does social media give you the butterflies in your stomach?
Curated by
Robin Martin
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May 23
Created
Jul 23, 2012
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Scooped by Robin Martin onto Social Media Butterflies |
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Perhaps nothing is as effective and efficient in spreading your message as a viral marketing campaign. The idea behind viral marketing is to inspire people to spread your message for you. Via Martin (Marty) Smith 
Martin (Marty) Smith's curator insight,
March 26, 10:43 AM
Cool checklist for how to have your content go viral. Love "don't be neutral" since that is so hard to train out of corporations. Poeple have no problem not being neutral. Companies want to please eveyrbody. Yeah, that day is GONE, so take a stand, have a voice tell us what you really think and so who you really are and we may just LOVE you back. 
Nat Sones's curator insight,
March 26, 12:11 PM
Creating #viral's like Douglas Adams' tips on flying: aim at the ground and miss. It's hard to force it. But there are some tips, and some great ones here. Delete the scoop?
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![The Anatomy of Going Viral [Infographic] | Social Media Butterflies | Scoop.it](http://img.scoop.it/RsWz5CIdR620S5lfeHNLkjl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
The key of having a successful viral campaign lies in really understanding the targeted demographic. The use of music, facts, comedy and sex will only help the campaign if it;s appreciated by that desired audience. But how does a video go from one view to millions? Check out the infographic for more information... Via Lauren Moss, John van den Brink, U-M HRD Delete the scoop?
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