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Social Media Butterflies
Ins and outs if this then what? Does social media give you the butterflies in your stomach?
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The Future of Search May Not Be About Google: It's You In The End Who Will Decide

The Future of Search May Not Be About Google: It's You In The End Who Will Decide | Social Media Butterflies | Scoop.it
There is a evil side of Google which revealed itself in the Filter Bubble, invasion of privacy, the lack of transparency, in the monopoly induction of behavior and especially in what is happening in the search environment.

Via Robin Good
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Stephen Dale's curator insight, January 13, 2014 5:58 AM

People who use Google are given the impression that they are interacting with the data out there, but they are actually interacting with Google and its view of the world.

 

"They are prediction engines that constantly refine a theory about who you are and what you are going to do or want next. Together, they create an universe of data for each one of us."

"In a 2010 paper published in the Scientific American journal, Tim Berners-Lee warned about companies developing ever more “closed” products and “data islands”.

"Morville, in his book Search Patterns, says that the first and second results receive 80% of attention. The vertical approach suggests to the user the idea of a single result that fully answers the question, enclosing possibilities and preventing alternative realization."


Or in other words, is our acceptance of what we see in search results eroding our ability (or willingness) to consider alternatives and employ critical thinking?

Lucy Beaton's curator insight, January 16, 2014 8:21 PM

This is alarming.  We, as Teacher Librarians, need to be aware of the ramifications of this.

Mrs. Dilling's curator insight, February 13, 2014 11:52 AM

My favorite statement, "we must always be aware and well informed about the intentions of companies, and never stop having multiple options for any service."

 

This article was an eye opener for me. I had never questioned Google before.

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WordPress Curation Workflow, Resources and Tips from Nathan Weller

WordPress Curation Workflow, Resources and Tips from Nathan Weller | Social Media Butterflies | Scoop.it

Via Robin Good
Robin Martin's insight:

Working on our first WP site...integrating a blog, publish newsletter w/MailChimp...thanks for the info! Learn learn learn!

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Gaurav Pandey's curator insight, May 6, 2013 10:01 PM

Robin Good's insight:

 

 

If you are interested in what could be a good workflow and set of tools to use to curate content on your own WordPress blog, Nathan Weller has a must-read article for you.

 

In it, he dissects and explains the tools he uses to curate content on WordPress, from how he aggregates and browses RSS feeds, to how he filters, edits and actually curates the content of each post.

 

Interestingly his focus is on quality, not on having his site populated by lots of "somewhat relevant" content pulled in automatically by one of the many "content marketing"-oriented curation tools available today.

 

I think you will find several interesting ideas that you may have not considered on how to approach your curation workflow, let alone checking the several insightful comments at the end.

 

 

Lost of valuable information, resources, examples and advice. 8/10

 

Full article: https://managewp.com/wordpress-content-curation

Robin Martin's comment, May 15, 2013 10:30 AM
Thank you so much Robin! This is good stuff!
Regina Torres's curator insight, January 24, 2014 10:39 AM

Nathan Weller alude al uso de dos bookmarklets para curar contenidos. Se trata de Feedly y Tabcloud, herramientas interesantes que sirven para curar contenidos. Y es que no necesitamos un pluggin increíble para curar contenidos en nuestro Wordpress, sino que estos bookmarklets pueden hacer la misma función incluso de una manera más eficaz.

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Content Curation 101 [infographic]

Content Curation 101 [infographic] | Social Media Butterflies | Scoop.it
Blog post at Blog-centric social media : We've looked at what content curation is - content curation basics, then content curation best practice (the post where I share a free downl[..]

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Gust MEES's curator insight, March 19, 2013 6:56 AM

 

Probably the best infographic and explications about Content Curation! Check it...

 

Check also:

 

http://www.scoop.it/t/21st-century-learning-and-teaching?tag=Curation

 

 

Les Howard's curator insight, March 19, 2013 7:09 AM

Interesting article with great tips about making content curation more effecive.

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Curate Online Content via RSS with Qyurate

Curate Online Content via RSS with Qyurate | Social Media Butterflies | Scoop.it

 

 


Via Robin Good
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Joyce Valenza's curator insight, March 18, 2013 7:09 AM

add your insight...

 

GwynethJones's curator insight, March 18, 2013 9:31 AM

Sites step up to take the floods of people looking for RSS feed curation services

Pippa Davies @PippaDavies 's curator insight, March 18, 2013 11:39 AM

If you don't have a blog and want to curate,  here is another option using Google apps.  

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Why You Need To Curate Content and How To Be A Master At It

Why You Need To Curate Content and How To Be A Master At It | Social Media Butterflies | Scoop.it

 

This is a great piece by Heidi Cohen on why your marketing needs content curation and 12 attributes of a successful curation strategy.  This is one of the best articles I've seen on this topic in a very long time.

 

As I said, I've seen many pieces on curation but if you're like me, everytime I read about this, I always find something new or am reminded of ways I can polish what I'm doing.

 

Here are some of the highlights.........

 

Intro:

 

Why Your Marketing Needs Content Curation

 

At its core, content curation is like a great editor or blogger who brings his unique taste and understanding of his target audience to his selection of the best content for his readers.


**He provides context for the content so that it's more than a collection of information


3 Reasons your content marketing strategy needs content curation:


1. Offering your audience a combination of original and third party content provides a branded context for your work


2. Curating other people's content positions you and/or your organization as a tastemaker in your field


3. Creating sufficient content is a marketing and business challenge


12 Attributes of a successful content curation strategy:


Here are a few things that caught my attention:


 *Has defined measurable goals


As part of your content marketing strategy and by extension

your marketing plan, content curation needs objectives that

are associated with your business.


**Targets a specific audience


. *Content curation like other forms of content marketing requires

understanding your readers' marketing persona

 

** Involves a community

 

*As with any social media or content marketing, your

audience should be at the heart of your content efforts.

 

**Clay Shirky says it best:

 

"Curation comes up when people

realize that it isn't just about information seeking, it's also

about synchronizing a community"


Selected and reviewed by Jan Gordon covering "Curation, Social Business and Beyond"


Read full article here: [http://bit.ly/SpJEfQ}


Via janlgordon
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Danielle M. Villegas's curator insight, January 18, 2013 8:39 PM

This is a really good article about content curation. There is nothing wrong with doing content curation, as it provides insight from multiple sources. As this article points out, the trick is curating content that adds value to whatever it is that you are adding the content to. In my case, it's my blog. I've followed most of these guidelines instinctively, because I want to provide quality information to share with fellow technical communicators and e-learning specialists. 

 

Read this one carefully, as it's chock full of good advice.

--techcommgeekmom

Better Homes, Better Life's comment, January 26, 2013 11:31 PM
I see that you are making some of these into almost like blog posts too. Jan Gordon does the same thing. I think I am going to try it out...
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How to generate revenue from blogging and content marketing

How to generate revenue from blogging and content marketing | Social Media Butterflies | Scoop.it
An infographic highlighting the revenue generating opportunities of content marketing...

 

**Companies that blog get up to 55%more traffic

 

**They also get up to 97% more inbound links (which search engines like!)

 

**They can get up to 434% more indexed pages in search engines

 

**Blogging companies get up to 25x times more business leads

 

Selected by Jan Gordon covering "Content Marketing, Social Media & Beyond"

 

Read article here: [http://bit.ly/ILHdyz]


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Is Content the New Currency?

Is Content the New Currency? | Social Media Butterflies | Scoop.it
Between the endless Euro drama and the Bitcoin brouhaha, currency has been much in the news of late. Most people would probably name the US Dollar as the dominant currency in this day and age.

Via janlgordon
Robin Martin's insight:

Absolutely! Content is king...content is key and content shows whether we add value or add nothing!

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janlgordon's comment, June 19, 2013 12:38 AM
Mithu Hassan Sorry I'm so late in getting back to you - you're very welcome, happy you liked it!!
santina kerslake's curator insight, September 5, 2013 3:11 PM

Do people actually read the content? Will it keep them following you?

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Journalistic Mindmap Helps Curate Context Around a Story: Mattermap

Journalistic Mindmap Helps Curate Context Around a Story: Mattermap | Social Media Butterflies | Scoop.it

 

 


Via Robin Good
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David Sallinen (WAN-IFRA)'s comment, September 29, 2013 3:14 PM
Excellent ;-)
Javier Antonio Bellina's curator insight, April 26, 2014 11:20 AM

¡Mapas mentales en acción!

TeresaSiluar's curator insight, April 27, 2014 11:28 AM

Uso de mapas mentales en la curación de contenidos.

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Where To Find Resources, Ideas and Inspiration for Your Curated News

Where To Find Resources, Ideas and Inspiration for Your Curated News | Social Media Butterflies | Scoop.it
While content marketing quickly went from “what’s that” to “must have” in 2012, the biggest challenges marketers face are producing enough of the right type of content and having resources, both budget and...

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Robin Good's curator insight, March 19, 2013 4:32 PM



Heidi Cohen provides some good solid advice on where you should look if you are frustrated by how difficult it is to find relevant content to curate for your own audience.


From monitoring top blogs and subscribing to the best newsletters in your niche, what elese can you do to have super good, quality stuff to curate?


She writes: "Content curation provides marketers with the ability to extend their content offering by leveraging the power of other people’s content and putting it in the context of your brand. Understand that while content curation helps maximize your content marketing dollar, it still requires resources, both budget and personnel."


Useful. 6/10


Full article: http://heidicohen.com/9-amazing-content-curation-resources/



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Next-Generation Interest-Based Curation Moves In? RIP Google Reader

Next-Generation Interest-Based Curation Moves In?  RIP Google Reader | Social Media Butterflies | Scoop.it

Google just revealed plans to shut down eight of its services as part of what it’s calling an ongoing spring cleaning effort. -  Google Reader will be shut down on July 1.


Via Guillaume Decugis, Deb Nystrom, REVELN
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Beth Kanter's comment, March 18, 2013 11:56 PM
I weaned myself off Google Reader when I started going deeper into content curation and using scoop.it - now I'm glad I did http://www.bethkanter.org/rip-google-reader/
Janet Fouts's comment, March 19, 2013 1:25 AM
Corvida Raven talked me into using Feedly, and I like that too, Also scoop.it of course!
jeroen thibaut's curator insight, March 25, 2013 3:57 AM

Still loved the reader myself!

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How to Pin to Pinterest if there is no Picture (Tool)

How to Pin to Pinterest if there is no Picture (Tool) | Social Media Butterflies | Scoop.it

If you’re using Pinterest to curate content (click to see how), you sometimes run into a great blog post that doesn’t have a picture or has a picture that is too small to pin.


Thanks to Maggie McGary over at Social Fish, I learned about a great tool (Shotpin) that I now use for pinning blogs without pictures that I’ll demonstrate below.


Via Cendrine Marrouat - SocialMediaSlant.com, John van den Brink
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