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Social Media Butterflies
Ins and outs if this then what? Does social media give you the butterflies in your stomach?
Curated by Robin Martin
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Rescooped by Robin Martin from AtDotCom Social media
Scoop.it!

7 Tools for Lean Content Marketing via @Scoopit team and Martin Smith

Recently, Scoop.it released the official #leancontent framework. The lean content ideology addresses the issue of knowing a content strategy is necessary but...

Via Martin (Marty) Smith, John van den Brink
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Martin (Marty) Smith's curator insight, May 15, 2014 2:14 PM

Yeah this deck from Ally rocks. 3 "new to me" content curation tools and love the lean content overlay. #toogood #mustread

Change Impetus's curator insight, May 16, 2014 10:45 AM

Good summary- useful tools.

Rescooped by Robin Martin from Curation, Social Business and Beyond
Scoop.it!

Is Content the New Currency?

Is Content the New Currency? | Social Media Butterflies | Scoop.it
Between the endless Euro drama and the Bitcoin brouhaha, currency has been much in the news of late. Most people would probably name the US Dollar as the dominant currency in this day and age.

Via janlgordon
Robin Martin's insight:

Absolutely! Content is king...content is key and content shows whether we add value or add nothing!

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janlgordon's comment, June 19, 2013 12:38 AM
Mithu Hassan Sorry I'm so late in getting back to you - you're very welcome, happy you liked it!!
santina kerslake's curator insight, September 5, 2013 3:11 PM

Do people actually read the content? Will it keep them following you?

Rescooped by Robin Martin from Curation, Social Business and Beyond
Scoop.it!

How to Create Content that is Meaningful, Provocative and Keeps them Coming Back

How to Create Content that is Meaningful, Provocative and Keeps them Coming Back | Social Media Butterflies | Scoop.it
The Internet is full of people sharing interesting things all day. From liking pictures on Facebook to retweeting cool articles, sharing is something everyone enjoys doing in one way or another. Yet receiving likes and retweets can seem impossible.

Via janlgordon
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janlgordon's comment, June 18, 2013 3:01 PM
Anastasia M. Ashman Great to see you, so sorry I'm late in responding, sooooooo busy, hope you're doing well!!
Pushpa Kunasegaran's curator insight, June 18, 2013 6:24 PM

So true!

María Dolores Díaz Noguera's curator insight, November 14, 2013 6:23 AM

Amazing

Rescooped by Robin Martin from The Social Media Learning Lab
Scoop.it!

How to Use Social Listening to Track Clients, Competitors & More

How to Use Social Listening to Track Clients, Competitors & More | Social Media Butterflies | Scoop.it

Listening is where to start with the overwhelm of social media, to divide, sort and conquer - making sense of what is current.  

 

Shelly Kramer's blog post is about using social channels to listen to keep track of clients and competitors and a whole lot more.

 

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Have a purpose so you can find gold in the social media sea of information.

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There's a wealth of information online beyond just managing your clients if you know what you're looking for.  


Have a purpose so you can find gold in the social media sea of information. Here are some great suggestions of how to do it:

 

find content     find your inspiration     do your homework:  competitive research      learn what people are saying about your brand

 

Shelly suggests you go to Facebook without logging in or openstatussearch.com

 

 

Advanced Twitter Search

 

Twitter is a rich source of real-time information ~ an instant focus group that immediately dials you in to what’s trending all over the world .   

 

By listening you can work to develop and craft your integrated marketing strategies.

 

Selected by Jan Gordon covering "Curation, Social Business and Beyond"

 

See full article here: [http://bit.ly/RzKBoB]


Via janlgordon, Deb Nystrom, REVELN
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