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Social Media Butterflies
Ins and outs if this then what? Does social media give you the butterflies in your stomach?
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Rescooped by Robin Martin from Curation, Social Business and Beyond
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The Influence Landscape: The Evolving Power of Shapers & Influencers

The Influence Landscape: The Evolving Power of Shapers & Influencers | Social Media Butterflies | Scoop.it
What will be the impact on your business of changing global trends such as: shifting macro economics, social and geopolitical trends, globalization, the increasing influence of the BRIC nations, climate change, food/water and other resource...

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Global Trends Team's comment, October 3, 2013 4:27 AM
Thanks to all for sharing. Just came across this article on influence which may also be of interest: http://blogs.imediaconnection.com/blog/2013/10/01/is-influence-dead/
Sebastien Caron's curator insight, October 19, 2013 3:10 PM

The Social Business transformation have brought to the enterprise, properties of political systems. Therefore, mapping and monitoring your network of influencers should become part of your operations. 

Matthew Quetton's curator insight, October 21, 2013 12:25 PM

Insightful article of how you can map and manage the influence within your business ecosystem.

Rescooped by Robin Martin from Online Influence Strategy
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The Psychology of Social Media Influence – The Power of Klout and Kred

The Psychology of Social Media Influence – The Power of Klout and Kred | Social Media Butterflies | Scoop.it
What especially intrigues me, for those that use these services, is the power and influence Klout or Kred scores have over our social media behavior. It has even been suggested that Klout and Kred reward social media ...

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Ron Sela's curator insight, July 14, 2013 2:50 AM

The Psychology of Social Media Influence – The Power of Klout and Kred

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Find the True Twitter Influencers in Any Niche or Location with Twtrland

Find the True Twitter Influencers in Any Niche or Location with Twtrland | Social Media Butterflies | Scoop.it
A simple way to browse the social web

Via Robin Good
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Jeff Domansky's curator insight, July 1, 2013 2:17 PM

Anyone looking to develop an influencer marketing strategy will find Twtrland very helpful and very inexpensive. Robin good provides his assessment.

Elia Morling's comment, July 1, 2013 5:20 PM
Thanks Robin, this is actually one of the better tools I have tested in this nische
Robin Good's comment, July 1, 2013 5:24 PM
Good Elia, I am glad you find it useful.
Rescooped by Robin Martin from Curation, Social Business and Beyond
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Do You Know How Social Currency Influences Behavior?

Do You Know How Social Currency Influences Behavior? | Social Media Butterflies | Scoop.it
Conversation Agent quotes on Influence from Valeria Maltoni It's the age of the connected customer and people are now comfortable using technology to share -- privately or in public.

 

Here are some highlights:

 

How social currency influences behavior

 

**Social influences include peer pressure and social exchange. The latter is stronger than an economic motive.

 

**Most human interactions consist of an exchange of value. From a psychological standpoint, actions like sharing signal desire for self expression, need for validation, and social status recognition, and also simply altruism and affinity with a group or cause.

 

**Both social influences are amplified in public settings.

 

Psychologist Robert Cialdini documented six principles of ethical persuasion:

 

**social proof

 

**authority

 

**affinity

 

**commitment

 

**consistency

 

**reciprocity

 

Selected by Jan Gordon covering "Curation, Social Business and Beyond"

 

Read full article, see slideshare, images here: [http://bit.ly/VySDuu]


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Thomas Wooldridge's comment, April 19, 2013 7:17 AM
social Proof.. It is what we all seek
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How Influential Are You? Measure It!

How Influential Are You? Measure It! | Social Media Butterflies | Scoop.it
It's simple, influence matters. It matters in your job and your private life. In fact, influence is part of every human interaction. Just think of parents influencing their children, political or (How can you measure influence?

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Ron Sela's curator insight, July 14, 2013 2:31 PM

How Influential Are You? Measure It!

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The Social Web & Graded Influence - Why You Should Care

The Social Web & Graded Influence - Why You Should Care | Social Media Butterflies | Scoop.it
The Web, as we knew it a few years back is no more. Broadcast is now an outcast. It’s social now, and the transformation from seeing the Web as a megaphone to as a telephone is all but complete.

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Ron Sela's curator insight, July 14, 2013 2:13 AM

The Social Web & Graded Influence - Why You Should Care

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Curators Are The True Influencers

Curators Are The True Influencers | Social Media Butterflies | Scoop.it

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Marco Bertolini's curator insight, June 22, 2013 4:10 AM

Elias Morling estime que les curateurs sont comme les "dumpster divers", ces militants qui fouillent les poubelles.  Et ils les appelle les "vrais influenceurs" car :

 

1. Les curateurs représentent un nouveau type de leadership tribal bottom up et peer-to-peer.

 

2. En tant que membres d'une tribu, les curateurs seront toujours plus "natives" que n'importe qui parlant de l'extérieur.

 

3. Au sein de la tribu, ils sont appréciés non seulement pour leurs compétences, mais aussi parce qu'ils entretiennent et développent leur propre culture.

 

Un article inspirant de http://www.linkedin.com/in/emorling que vous pouvez lire ici : http://tribaling.com/blog/2013/05/15/curators-and-tribal-currency/

 

Ness Crouch's curator insight, June 22, 2013 5:05 PM

Excellent article and video. Looking at the wonderful world of the internet and curation. The idea of curation of online content has become more and more inportant with the exponential growth of content on the world wide web. Being able to organise and manage all of the content is important.

 

Curation is about making good choices about what you share and putting it into a context for themselves and others. Being enthusiastic and thoughtful about what you choose is a way of showing what you are finding and sharing is signficant and worthwhile. 

 

Finding the most interesting and valuable things and sharing that is the key. What you want and what you are interested in is important but you also need to consider your audience.