Poll results: Social media is good for reaching friends and customers Sacramento Business Journal Out of 384 votes cast, 25 percent voted to say using social media is a fun, powerful way to reach customers and friends.
Organizational social-media literacy is fast becoming a source of competitive advantage. Learn, through the lens of executives at General Electric, how you and your leaders can keep up. A McKinsey Quarterly Strategy article.
Accountingweb.com Stats don't lie: social media continues to vex small biz owners Boston.com (blog) As more and more data continues to pour in about small businesses' adoption of social media, a few things are becoming crystal clear.
CAN SOCIAL MEDIA BE KILLING BRANDS? Forbes Based on preliminary results of a new ten year, longitudinal study of social media and social media users, (1,100,000+ online questionnaire responses , covering 73 fmcg categories and 1,500+ individual...
These social media answers are well known, but there are still a lot of people to educate in this field. See these answers as possible tools to convince your colleagues, friends or managers about the role of social media in a modern organization.
Minutes after the power went out during Super Bowl XLVII, Oreo issued a tweet that garnered thousands of retweets in mere minutes. (Love that @Oreo quickly responded to the #SB47 blackout & their Tweet got them great publicity.
Social Media Has Changed What It Means To Be A Leader Business Insider Companies need to develop new types of leaders that are social media literate, that can use these tools, and can make others better at using them.
Gartner: Half of new consumer identities to be linked to social media by 2015 ZDNet Summary: Turns out that social media will reveal -- or determine -- how many more retail customer identities are shaped by 2015, based on a new report.
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