Hootsuite est l’outil de référence utilisé par les community manager. Gestion, veille, animation… il gère tous les réseaux sociaux sur une seule et même plateforme. Game of Social Thrones Pour faire sa promo, Hootsuite a réalisé un superbe film viral en revisitant le générique Game Of Thrones. Oui, ce ne sont plus les hommes ...
Whether you use them for reaching potential customers, interact with people, or to generate content, Social Media is a power tool for businesses. Check out some of the most popular online networks and how much of an impact they each have.
A few years ago, Marc Andreessen famously quipped that "software is eating the world." He believed that technology would drive massive disruption across the business landscape. And that this would reach everyone on the planet and touch the lives of us all. Not just with gadgets or in information technology [...]
Pour 43% des annonceurs, le social media c'est avant tout Facebook tandis que 19% privilégient Twitter et 10% LinkedIn.
Stéphanie Gagin's insight:
Le social media rencontre 2 freins: le principal est la difficulté à mesurer le ROI (73%), le deuxième la difficulté à convaincre les décisionnaires de l'entreprise (66%). Mais 64% s'accordent à dire qu'il faut une meilleure intégration du social media dans la stratégie de communication et 49% une meilleure analyse des attentes de la cible pour optimiser l'efficacité de ce canal.
One of the most important steps in launching a successful social media campaign is choosing the right platform to connect with your audience. For B2B firms, where the social interactions and buyer relationships are more complex than in many B2C contexts, this is especially true. The benefits of social media marketing include brand awareness, building […]
We recently launched Buffer for Business and have been really excited to see how people are using it to manage social media for their businesses. Our aim is to make it the most robust tool for managing social media, while maintaining its simplicity.
As 2013 comes to a close, we look back at 10 of our favorite Marketing posts from LinkedIn Influencers this year. To celebrate these remarkable insights, we have pulled them together in a fun holiday-themed eBook for your reading pleasure.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.