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Social Media and then what?
This is about Social Media Strategies, mechanism, experiences and numbers in this topic as well as about the question what to do "after"with all your fans, readers and followers. Like: Creating business.
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Rescooped by Friederike Scholz from Social Media Education for Business - Society3 Academy #S3Academy
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Social Media Governance - great source by Chris Boudreaux

Social Media Governance - great source by Chris Boudreaux | Social Media and then what? | Scoop.it
The largest online database of social media policies from companies, governments, non-profits.

 

I personal prefer the word "guidelines" but this a great source


Via Marita Roebkes http://xeeme.com/MaritaR
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The Security Lapse that Could Spell Disaster for Twitter - Forbes

The Security Lapse that Could Spell Disaster for Twitter - Forbes | Social Media and then what? | Scoop.it

Why you should watch out for Twitter hoaxes.

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Social Data: Stop Listening and Start Thinking — WhatWorksWhere.com

Social Data: Stop Listening and Start Thinking — WhatWorksWhere.com | Social Media and then what? | Scoop.it
The Global Guide to Social Media & Emerging Technology...
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Rescooped by Friederike Scholz from Social Presence Today
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Can You Teach Someone to Be an Entrepreneur?

Entrepreneurial Design, aka “Internet School” or, as guest speakers/entrepreneurs referred to it, “the class I wish that I had five years ago!,” ended last week. My description of the class crafted by...

Via Axel Schultze
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Forgetting Username & Passwords, Research Findings | Social Media Today

Forgetting Username & Passwords, Research Findings | Social Media Today | Social Media and then what? | Scoop.it

What do you think about social login? I - personally - am using much more than 5 passwords. And I'm not sure if I would trust in social login as the "solution". Do you?

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The 5th P of Marketing is People: Engagement begins within - Brian Solis

The 5th P of Marketing is People: Engagement begins within - Brian Solis | Social Media and then what? | Scoop.it

There are no stronger or truer words in the business world: your people are your product. It sounds so simple, yet time and time again, companies make decisions and take action without including the pieces that make them whole. You are the sum of your parts. With the support and influence of your people, you can accomplish anything at a company.
To continue... 

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Speed Up WordPress From 8 Seconds to 1 Second or Less | XeeMe

Speed Up WordPress From 8 Seconds to 1 Second or Less | XeeMe | Social Media and then what? | Scoop.it

Great article by Mindy Koch about how to speed up your WordPress Site by optimizing your cache, images, plugins and database. Success!

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For all parents: A Guide to Kids' Social Media - Wall Street Journal (blog)

For all parents: A Guide to Kids' Social Media - Wall Street Journal (blog) | Social Media and then what? | Scoop.it
A Parents' Guide to Kids' Social MediaWall Street Journal (blog)One site, KidzVuz, wants to create the “training wheels for social media,” Ms. Rosman reported.
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Rescooped by Friederike Scholz from SOCIAL MEDIA, what we think about!
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Pinterest locked in stalemate with image owners

Pinterest locked in stalemate with image owners | Social Media and then what? | Scoop.it


Image-sharing site Pinterest has been in negotiations for months with photo service Getty. A breakthrough could dispel some of the copyright questions hanging over the hot startup — but one expert says not to hold your breath.

 

According to Bill Rosenblatt, an engineer and authority on digital rights issues, the two sides are likely in a logjam over how — or if — Pinterest should use Getty’s image detection software, PicScout. Getty acquired PicScout, which tracks images across the Internet, last year for $20 million.

 

Read more: http://bit.ly/KNx2vf


Via Martin Gysler
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Rescooped by Friederike Scholz from Effective Inbound marketing practices
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Lead Nurturing: 12 questions answered on content, tactics and strategy | Marketingsherpa Blog

Lead Nurturing: 12 questions answered on content, tactics and strategy | Marketingsherpa Blog | Social Media and then what? | Scoop.it
Many B2B and other lead nurturing marketers are struggling to improve nurturing, scoring and alignment with the sales team, but they also have a laundry list of questions.

Via Joseph Ruiz
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Rescooped by Friederike Scholz from Content Marketing Today
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Email Marketing: The importance of lead nurturing in the complex B2B sale | Marketingsherpa Blog

Email Marketing: The importance of lead nurturing in the complex B2B sale | Marketingsherpa Blog | Social Media and then what? | Scoop.it
According to MarketingSherpa research, almost three quarters of all B2B leads are not sales-ready. This is where lead nurturing campaigns come into play. Read on for more information how lead nurturing can help in the complex B2B sale.

Via Barbara Kremers
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Rich Karlgaard: The Future Is More Than Facebook - WSJ.com

Rich Karlgaard: The Future Is More Than Facebook - WSJ.com | Social Media and then what? | Scoop.it
In The Wall Street Journal, Rich Karlgaard writes that social media is already passé in Silicon Valley—America's innovation engine is now focused on transportation, energy and manufacturing.
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4 Steps How Closed-Loop Marketing Can Help you Grow your Revenue | Inbound Marketing Agency

4 Steps How Closed-Loop Marketing Can Help you Grow your Revenue | Inbound Marketing Agency | Social Media and then what? | Scoop.it

Learn here how to Grow your Customer Base and Revenue through Closed-Loop Marketing: Inbound Marketing Agency http://t.co/oQRl11mt...)...

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Rescooped by Friederike Scholz from Digital-News on Scoop.it today
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3 Types of Facebook Marketing Content Mistakes to Avoid | Business 2 Community

3 Types of Facebook Marketing Content Mistakes to Avoid | Business 2 Community | Social Media and then what? | Scoop.it

"The criteria for knowing the good from the bad are based mainly on four factors"
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Via Thomas Faltin
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Rescooped by Friederike Scholz from BUSINESS and more
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How Social Media Prove Effective Growth for Small Business

How Social Media Prove Effective Growth for Small Business | Social Media and then what? | Scoop.it

The Success of Small business these days is rightly measured upon how they look at their business and what steps they take to make it a high pitch volume sales all through the day. However, one of the most particular reason why lot of small business are succeeding, its because of the fact that they are concentrating lot on social media these days.

 

Following are some data to prove our fact that how today’s business are concentrating more on social media than anything else which is not just essential but also a proven technique as a marketing strategy. While even though Facebook rank above all Social Networks in the country, but still people prefer Twitter and Linkedin over Facebook for quick and continuous growth when it comes to marketing perspective.


Via Martin Gysler
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Why Influencers outreach is overrated

Why Influencers outreach is overrated | Social Media and then what? | Scoop.it

Influencers vs Brand Advocates. Audience size vs Satisfaction. Growing vs Helping. Trust...

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Rescooped by Friederike Scholz from SOCIAL MEDIA, what we think about!
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12 Keys to Success on Twitter

12 Keys to Success on Twitter | Social Media and then what? | Scoop.it

Twitter was never designed to be a social network but it has become one.


In fact it was designed initially in 2006 to used by individuals as an SMS type service to communicate with a small group at the podcasting company Odeo.

 

When I first joined Twitter in 2008, I was underwhelmed and wondered as to its usefulness. Its early attraction to me was its novelty factor.

 

It has overcome this challenge and four years later it has built an impressive resume.

Over 140 million active users as of 2012 Generates over 340 million tweets daily Handles over 1.6 billion search queries per day Tenth most visited site on the internet

 

In the nearly six years since its founding over 600 million users have registered Twitter accounts.

 

Read more: http://bit.ly/LmNT9N


Via Martin Gysler
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Can "Social Shopping" save Facebook? | Social Media Today

Can "Social Shopping" save Facebook? | Social Media Today | Social Media and then what? | Scoop.it

The Facebook stock has been crushed since the IPO. Why? Because of the investors? Because of missing programs to monetize mobile users?
Learn more in this article from Eric Vachon 

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Moving to the Next-Generation Customer Service

Moving to the Next-Generation Customer Service | Social Media and then what? | Scoop.it

Good and detailed overview:
Moving contact centers to the next-generation requires investments in three main areas: cross-channel intelligence, social and mobile engagement, and employee empowerment. 

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Nintendo unveils online strategy for Wii successor - Reuters

Nintendo unveils online strategy for Wii successorReutersTOKYO (Reuters) - Nintendo, the world's leading game console maker, unveiled a new online strategy on Monday, saying it will launch a social and content network dubbed Miiverse for its latest...
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Are law firms lagging behind when it comes to using social media? ... Deloitte Digital CEO says yes...

Are law firms lagging behind when it comes to using social media? ... Deloitte Digital CEO says yes... | Social Media and then what? | Scoop.it

A partner at Deloitte has warned the legal profession that its collective failure to embrace social media will have long-term consequences. (Are law firms lagging behind when it comes to using social media?)

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Rescooped by Friederike Scholz from SOCIAL MEDIA, what we think about!
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Create a Facebook Business Page – 20 Tips That Guarantee Success

Create a Facebook Business Page – 20 Tips That Guarantee Success | Social Media and then what? | Scoop.it

With over 800 million active users, Facebook is by far the biggest social networking website at present. The number of users is increasing on a daily basis, with thousands of people setting up Facebook accounts. The traffic and usage is sufficient to judge Facebook’s stature in the social media industry. It has grown in leaps and bounds and is far ahead of the competition.


For the past few years, businesses have gauged the potential of Facebook for marketing and creating a brand image. The trend towards online marketing has increased, with internet based promotion becoming a major part of businesses’ marketing strategies. Through Facebook, businesses can target their market segment and attract customers. Already, a majority of the businesses are using Facebook to increase awareness about their products and services. A corporate Facebook page can enhance the popularity and sales of your business.

 

Read more: http://bit.ly/KUeh5U


Via Martin Gysler
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Cassy Dave's comment, May 30, 2012 1:22 AM
good
Martin Gysler's comment, May 30, 2012 5:54 AM
Thank you Cassy :)
Rescooped by Friederike Scholz from Local Marketing Genius
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Personalization – The Ultimate Lead Nurturing Strategy | Business 2 Community

Personalization – The Ultimate Lead Nurturing Strategy | Business 2 Community | Social Media and then what? | Scoop.it
Last year at the HubSpot User Group Meeting in Boston, Brian Halligan, CEO of HubSpot, shared his vision of the future of lead nurturing—personalization.

Via Real Strategic
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5 top tips for lead nurturing

5 top tips for lead nurturing | Social Media and then what? | Scoop.it
Here's 5 top tips for lead nurturing! I've summarized and borrowed from 2 great articles which provide insight on how to generate sales-ready leads.
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Rescooped by Friederike Scholz from All About Facebook
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In 8 Years, Facebook Changed All We Do Online

In 8 Years, Facebook Changed All We Do Online | Social Media and then what? | Scoop.it
In the storm that is Facebook's IPO, we pause to take note of the way the social network has transformed the way we live now.

Via Rami Kantari
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