WASHINGTON -- How do you keep yourself and your business abreast of all the changes and ensure your media campaigns are vibrant and effective? Driven by business needs, the organizers of Social Media Camp ...
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Scooped by Ross Copping onto Social Media and the economy |
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![The Challenge of Getting Visibility on Facebook [infographic] | Social Media and the economy | Scoop.it](http://img.scoop.it/FY-KOZwmGranK1azYT-uvjl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
Many face the challenge of getting visibility on Facebook in the newsfeed, especially for business pages. And, maybe that’s why I’m hearing more and more people talking about moving over to Google+. It’s estimated that only about 10% of the people who follow your Facebook page, actually see your content. So you’re left to spend an unreal amount of time posting pictures, videos, polls and links in the hope that your followers will see and engage with your content. Or, you can advertise your content with promoted posts and offers in an attempt to get attention in the newsfeed.
If you’re committed to marketing your business on Facebook (and with over 1 billion users, who isn’t?), the infographic below may help you choose how to engage for the best return on your investment of time. Via Lauren Moss 
Martin (Marty) Smith's comment,
January 30, 8:52 AM
Firas, great stuff on your dv8 Scoop. What is "dv8"? Marty
Philippe Trebaul's curator insight,
March 2, 6:34 AM
The Challenge of Getting Visibility on Facebook [infographic].
From : denisewakeman.com - January 29, 9:19 PM "Many face the challenge of getting visibility on Facebook in the newsfeed, especially for business pages. And, maybe that’s why I’m hearing more and more people talking about moving over to Google+. It’s estimated that only about 10% of the people who follow your Facebook page, actually see your content. So you’re left to spend an unreal amount of time posting pictures, videos, polls and links in the hope that your followers will see and engage with your content. Or, you can advertise your content with promoted posts and offers in an attempt to get attention in the newsfeed. If you’re committed to marketing your business on Facebook (and with over 1 billion users, who isn’t?), the infographic below may help you choose how to engage for the best return on your investment of time". The Challenge of Getting Visibility on Facebook [infographic] via @MYDstudio http://sco.lt/... Delete the scoop?
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Content marketing is a top priority for marketers seeking to drive awareness, generate leads, and convert sales.
Learn more about how your organization can break through the noise with content marketing in this new infographic View the full infographic or download the PDF at the link. Via Lauren Moss
Philippe Trebaul's curator insight,
March 2, 6:16 AM
INFOGRAPHIQUE: rendre le travail de marketing de contenu dans un monde social mobile.
From : go.brightcove.com - January 10, 10:10 AM "Content marketing is a top priority for marketers seeking to drive awareness, generate leads, and convert sales. Learn more about how your organization can break through the noise with content marketing in this new infographic View the full infographic or download the PDF at the link". INFOGRAPHIC: Make Content Marketing Work in a Social Mobile World via @MYDstudio http://sco.lt/... 
Janet Louise Stephenson's curator insight,
May 3, 10:28 PM
Mobile marketing is the wave of your future. Are you going to ride that wave? Delete the scoop?
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![The Social Business Shift: What Businesses Have to Do [Infographic] | Social Media and the economy | Scoop.it](/resources/img/white.gif)
Is it about having your brand on Twitter or Facebook? Is it about private social networks?
Certainly, these all play a part. But what social business is truly about a “shift”, a move from enterprises attempting insulate itself from disruption and instead greeting it warmly. To pull this off, organizations need to establish a more transparent environment, both externally and internally. A social business allows organizations to better solicit and understand customer feedback, to react in real-time to industry changes; it allows communication to go from a top-down model to a back-and-forth, up-down strategy. The social business shift is leading to a social business economy... Via janlgordon, Lauren Moss 
Fellinger's curator insight,
January 5, 9:39 AM
Een goed overzicht welke middelen ter beschikking staan om de volgende stappen ogv Social Business te zetten. 
Fiona Scott-Handley's curator insight,
January 7, 1:08 AM
Another great piece from Eloqua - the 4 areas a business should focus on in order to become a Social Business 
Joe Winpisinger's curator insight,
January 11, 3:24 PM
This is a concept that is not well understood it today's business world. Just having a Facebook Business Page is not going to cut it. Delete the scoop?
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Though the social media revolution has seemingly conquered the world, there is a broad range of global usage from country to country and channels used. At this infographic, see the comparisons in a visual format, showing how each different social media channel is used differently by one county to another... Via Lauren Moss Delete the scoop?
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As we look ahead to 2013, where will marketers invest their resources? Where will they look to expand their presence and offering and what will they name as their top challenge?
Learn what almost five hundred marketers from a wide variety of industries and companies, both large and small, along with social marketing experts have to say about the state of social marketing today and in the future...
View the complete infographic and read the survey results for more deatils on social media and business objectives, measurement methodologies and social marketing investment... Via Lauren Moss Delete the scoop?
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Did you know that Twitter is grabbing more new registrations than Facebook, with more than half of its entire userbase compromised of people who have signed up in the last year, compared to just 19 percent for Mark Zuckerberg’s baby? What if I said that almost a quarter (23 percent) of Facebook users check their account five or more times each day, Twitter users are 33 percent more likely to be Democrats or – sorry Foursquare – that 74 percent of Americans are unfamiliar with the concept of ‘checking in’.
These, and several other amazing social media statistics, can be found in the infographic on social media statistics... Via Lauren Moss Delete the scoop?
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2012 was a huge year for social media. Facebook’s IPO and Instagram buyout dominated the headlines. Twitter is noweverywhere, and celebrated the tail-end of the year by reaching 200 million active users. LinkedIn has strengthened its position as the premier business social network while shaking off Facebook’s share price nightmare to continue to trade near its stock peak. And Pinterest had one of the best twelve months of any social network, ever.
But which of these social behemoths experienced a year that they’re never going to forget? This infographic takes a closer look at the winners and losers of social media in 2012. Via Lauren Moss
Philippe Trebaul's curator insight,
March 2, 6:20 AM
Facebook, Twitter, LinkedIn, Pinterest - Quel réseau social Won 2012 ?
From : www.mediabistro.com - January 17, 5:57 AM "2012 was a huge year for social media. Facebook’s IPO and Instagram buyout dominated the headlines. Twitter is noweverywhere, and celebrated the tail-end of the year by reaching 200 million active users. LinkedIn has strengthened its position as the premier business social network while shaking off Facebook’s share price nightmare to continue to trade near its stock peak. And Pinterest had one of the best twelve months of any social network, ever. But which of these social behemoths experienced a year that they’re never going to forget? This infographic takes a closer look at the winners and losers of social media in 2012". Facebook, Twitter, LinkedIn, Pinterest – Which Social Network Won 2012? via @MYDstudio http://sco.lt/... Delete the scoop?
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![Highlights in Social Media 2012 [Infographic] | Social Media and the economy | Scoop.it](http://img.scoop.it/JY0he6uD3rMpeMEKklE6Gzl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
2012 has been one crazy year for social media. Pinterest was named Best New Startup, Facebook bought Instagram, Facebook went public, Psy's 'Gangnam Style' became the most viewed video in history, and the list goes on... Want to see just how eventful 2012 has been for social media? Check out this infographic. Via Lauren Moss Delete the scoop?
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This infographic takes a look at some key social media statistics from around the globe.
Did you know that Japan is the only major country where Twitter is more popular than Facebook? This year, Pinterest has seen enormous growth in the U.S. – the highest increase rate of anywhere in the world – and India is now just behind the United Kingdom in LinkedIn use, with 15 million people using the site. And they’re not planning to stop there, as India is tipped to become Facebook’s largest market by 2015... Via Lauren Moss 
Wanda Rawlins's curator insight,
December 15, 2012 8:24 AM
I didn't know that about Japan and Twitter -this is great info thanks for the share and insights. Delete the scoop?
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Social media continues to be a key issue for businesses, and findings in this infographic show that 71.2 percent use social platforms for customer service, as well as conveying some fascinating insights into how businesses utilize these networks.
Among the findings, 87.5% have seen a positive impact from using social media. Only 11.5% of businesses saw no noticeable difference while 0.5% actually saw a negative difference. Compared to 2011, 13.7% more businesses have been utilizing social networks for upwards of two years. Social media can be a far cheaper investment for customer service, as well - 77.6% of businesses have allocated less than $50,000 to their social media efforts in the past year. 11% have allocated $50,000 to $100,000, 5% have allocated $100,000 to $250,000, and 7% have spent over $250,000.
Take a look at the infographic and related article for more statistics on how companies are utilizing social media for positive benefit... Via Lauren Moss Delete the scoop?
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Boot Camp Digital prese ts this infographic on the importance of Pinterest to online sales- for example, Pinterest is the #1 referral of traffic to marthastewart.com. That and the rest of the statistics might be surprising to some.
Learn more about the importance of Pinterest when it comes to marketing a business online, and take a look at this infographic on the Purchasing Power of Pinterest... Via Lauren Moss Delete the scoop?
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