Social Media and Mobile Websites
1.8K views | +0 today
 
Rescooped by Joan Stewart from Latest Social Media News
onto Social Media and Mobile Websites
Scoop.it!

How Oreo owns social media through Twitter, Instagram, Vine and Pinterest

How Oreo owns social media through Twitter, Instagram, Vine and Pinterest | Social Media and Mobile Websites | Scoop.it

Oreo was the brand with the highest increase of ‘buzz’ in 2012, with a 49% higher online chatter than in the previous year.


Via Kamal Bennani, Gerrit Bes
Joan Stewart's insight:

How Big Brands Dominate Social Media - follow the leaders..... Article from econsultancy.com

more...
WorldWideExperience's curator insight, December 3, 2013 7:27 AM

Best with milk of course, but even better crumbled onto a dish of icecream.

Mai Lam's curator insight, March 16, 2014 4:31 AM

The article showcases how the brand Oreo used different social media channels to successfully maintain its customers and engage reactions.  The brand Oreo uses Twitter as a way to communicate with the audience by sending humorous tweets (most of the times with pictures alongside) to trigger a response. Oreo's Instagram and Pinterest page also posts pictures of their fan's creative ideas/recipes by letting them use the Oreo cookie itself as a blank canvas. Oreo's Facebook page updates their followers with any news relating to the brand itself and also answers any questions they may obtain. Each of these channels displays the idea of how to remind customers about the brand itself.

Anh Nguyen's curator insight, May 9, 2014 7:49 PM

Oreo has used many different social media platforms as its effective tools in engaging with potential consumers in order to maintain brand loyalty. This article shows that Oreo keeps creating exciting and hilarious conversations which are known as "tweets" because the brand wants to talk with followers. The tweet may be a question, a photo or is linked to another social media platforms such as its website or Youtube video. 

To communicate with fans or other potential consumers, Oreo has also used Instagram and Pinterest app to post interesting and creative pictures full of delicious looking food or sometimes a new recipe idea which can make consumers feel interested in.

Oreo's Facebook page assists brand to update information about new products, events, promotions, etc in the fastest way to wide audiences. 

Via these social media platforms, Oreo and its consumers easily interact with each other because those platforms provide two-way conversations; hence, brands and consumers may remains a good consumer relationship after an IMC campaign. 

Social Media and Mobile Websites
Your new post is loading...
Your new post is loading...
Scooped by Joan Stewart
Scoop.it!

How to use Perkfluence in 3 Easy steps on Crowdify Tech – Part 3 « Blog Biz Buzz

How to use Perkfluence in 3 Easy steps on Crowdify Tech – Part 3 « Blog Biz Buzz | Social Media and Mobile Websites | Scoop.it

Crowdify.tech Helps share content produced by your - Tape into the power of influence, then reach out and help others work smarter and grow faster.

Joan Stewart's insight:
Questions: “Most bloggers and entrepreneurs working online have similar complaints, finding people to share content.”
“Finding fresh content to share, finding technical people to help them build their business.”

Have you tried Crowdify.tech to resolve some of these issues in one place.

more...
No comment yet.
Scooped by Joan Stewart
Scoop.it!

The best APAC digital marketing stats from April 2016

The best APAC digital marketing stats from April 2016 | Social Media and Mobile Websites | Scoop.it
Here are the most eye-catching digital marketing stats from APAC in April.
Joan Stewart's insight:
Ben Davis - Who would have thought WeChat as being a site to make purchases on? Do you still respond to emails? Find out what is happening in the APAC Digital Marketing world
more...
No comment yet.
Scooped by Joan Stewart
Scoop.it!

Three Principles for Mobile Marketing Strategy

Three Principles for Mobile Marketing Strategy | Social Media and Mobile Websites | Scoop.it
Use principles to anchor your mobile marketing strategy. Here are three principles for mobile marketing success.
Joan Stewart's insight:
Re-Examine Your Mobile Marketing Strategy by Chris Pemberton
more...
No comment yet.
Scooped by Joan Stewart
Scoop.it!

You're Probably Wasting Your Time on Social Media (Do These 3 Things Instead)

You're Probably Wasting Your Time on Social Media (Do These 3 Things Instead) | Social Media and Mobile Websites | Scoop.it
Joan Stewart's insight:
Diana Mitchell - Create content for your customers, make a clear call to action on your blog. Invite your employees to join in on Social Media platforms.
more...
Jean-Pierre Blanger's curator insight, March 13, 11:00 AM
Diana Mitchell - Create content for your customers, make a clear call to action on your blog. Invite your employees to join in on Social Media platforms.
Scooped by Joan Stewart
Scoop.it!

11 Top Tips For Developing YouTube Influencers

11 Top Tips For Developing YouTube Influencers | Social Media and Mobile Websites | Scoop.it
YouTube influencer marketing is an often-overlooked, but highly valuable component, of a strong marketing automation strategy. But it shouldn’t be discounted or ignored, because earned media from t…
Joan Stewart's insight:

Dane Golden - Use You Tube remembering "Comment is King". A step by step guide becoming successful with Video.

more...
No comment yet.
Scooped by Joan Stewart
Scoop.it!

Crowdify Blog | Businesses not maximizing Location Based Services

Crowdify Blog | Businesses not maximizing Location Based Services | Social Media and Mobile Websites | Scoop.it
Joan Stewart's insight:

Luigi Cappel  - "74% of consumers with smartphones now use location-based services: but some businesses are still not maximizing the opportunities it presents" 

more...
No comment yet.
Scooped by Joan Stewart
Scoop.it!

5 Ways To Flood Your Blog With Traffic Using Pinterest

5 Ways To Flood Your Blog With Traffic Using Pinterest | Social Media and Mobile Websites | Scoop.it
Pinterest is the world's fastest growing social network. In this post learn 5 ways to flood your blog with traffic using Pinterest.
Joan Stewart's insight:

Marc Guberti with an informative article on how to bring Pinterest into your social media and blogging. Some great tips on getting reaction to pins.How to schedule posts for Pinterest, so have a Pinteresting fun time with this one!

more...
No comment yet.
Scooped by Joan Stewart
Scoop.it!

BioID launches facial recognition authenticator app for iPhone and iPad | BioID

BioID launches facial recognition authenticator app for iPhone and iPad | BioID | Social Media and Mobile Websites | Scoop.it
Joan Stewart's insight:

Tanya Graw BioID with links to download for app, more security for people on the go with smartphones.

more...
No comment yet.
Scooped by Joan Stewart
Scoop.it!

69 Experts Share 2016 Marketing Predictions

69 Experts Share 2016 Marketing Predictions | Social Media and Mobile Websites | Scoop.it
Here are 69 predictions about content, social and digital media marketing in 2016 with just 2 questions.
Joan Stewart's insight:

Here comes the end of another year and predictions for 2016 via Bryan Kramer. Always good to have a finger on the pulse.

more...
Hervé BEBIN's curator insight, December 10, 2015 6:24 PM
Assez copieux à lire mais riche !
Scooped by Joan Stewart
Scoop.it!

5 Digital Marketing Trends That Will Disrupt Your Business

5 Digital Marketing Trends That Will Disrupt Your Business | Social Media and Mobile Websites | Scoop.it
The social and mobile web are transforming business models. Here are 5 digital marketing trends that will disrupt your business A digital fire had started.
Joan Stewart's insight:

Jeff Bullas article in 5 points including digital marketing automation platforms, big data for personalization and identifying influencers. Paid social media advertising, mobile assets and advertising as well as visual media. Excellent read and ideas within.

more...
No comment yet.
Scooped by Joan Stewart
Scoop.it!

How to Set Up Crowdify for Maximum Exposure – Part 1 « Blog Biz Buzz

How to Set Up Crowdify for Maximum Exposure – Part 1 « Blog Biz Buzz | Social Media and Mobile Websites | Scoop.it
Joan Stewart's insight:

How to get up and running quickly and efficiently with
http://blogbizbuzz.com/CrowdifyTech/ ; to get maximum exposure - article by Joan Stewart

more...
No comment yet.
Scooped by Joan Stewart
Scoop.it!

How to Use Periscope with Your Content Marketing

How to Use Periscope with Your Content Marketing | Social Media and Mobile Websites | Scoop.it
Learn how to use Periscope to reach new audiences through social media live video streaming. Here's how it works with content marketing.
Joan Stewart's insight:

Dave Murrow - "Social media revolution is taking place right in the pals of your hand! Our phones are the tubes and Periscope is the network." 

 

Great new angles and suggestions for social media marketing and #mobilemarketing in a nutshell.

more...
No comment yet.
Scooped by Joan Stewart
Scoop.it!

The 10 Scariest Stats About Digital Marketing | Live And Social Blog

The 10 Scariest Stats About Digital Marketing | Live And Social Blog | Social Media and Mobile Websites | Scoop.it
Only two more nights until All Hallows Eve and we look at the scariest statistics in the Digital Marketing world. Everything from mobile to video marketing.
Joan Stewart's insight:

Natasha Aidinyantz - Mobile is not easy, sometimes even scary. Here are some success stories and well out of the box thinking.

more...
No comment yet.
Scooped by Joan Stewart
Scoop.it!

Lisk releases modular cryptocurrency with sidechains

Lisk releases modular cryptocurrency with sidechains | Social Media and Mobile Websites | Scoop.it
Lisk, which raised $6.5m in a crowdsale, 'is an app store for peer-to-peer apps for a blockchain or its sidechains'.
Joan Stewart's insight:
Ian Allison article about Lisk, a JavaScript compatible cryptocurrency released version 3.0 with sidechains capability. Article is descriptive on what is to be expected with Lisk in FinTech. Developers are in for a party!
more...
No comment yet.
Scooped by Joan Stewart
Scoop.it!

What is in the Crowdify Talent area for you by @JoanStewart1 #CrowdifyTalent - The 7 Pillars Book

What is in the Crowdify Talent area for you by @JoanStewart1 #CrowdifyTalent - The 7 Pillars Book | Social Media and Mobile Websites | Scoop.it
We are proud of the new Crowdify Talent area. You will be able to advertise what you require done, no matter how big or small. If you have a talent then you can get someone to use it. No Pay pal or credit card required. Fill in the required form and reflect what you are... View Article
Joan Stewart's insight:
Crowdify Talent is for for Everyone. Whether you need assistance building a website or are a talented site builder, we welcome everyone to join. Detailed infographic available to consider the many options available.
more...
No comment yet.
Scooped by Joan Stewart
Scoop.it!

5 major changes that could revolutionize social media this year

5 major changes that could revolutionize social media this year | Social Media and Mobile Websites | Scoop.it
How will social media evolve in 2016? Contributor Timothy Carter discusses how several big tech trends might impact the social media space in the near future.
Joan Stewart's insight:
Timothy Carter Relevant Changes happening within Social Media this year.
more...
No comment yet.
Scooped by Joan Stewart
Scoop.it!

Digital Innovation is Kind of a Big Deal Right Now

Digital Innovation is Kind of a Big Deal Right Now | Social Media and Mobile Websites | Scoop.it
We currently find ourselves in what I would call the big deal phase of a digital transformation where exponential change is creating dramatic advancements in a very short space of time. However, to
Joan Stewart's insight:

Daniel Burrus - Businesses must learn to work with new digital technology.

 

"Much of the success of Uber, Airbnb, and #Bitcoin, for example, can be attributed to capitalizing on the accelerated change and leaving the traditional businesses scratching their heads wondering why they have such an enormous lack of foresight. "

 

 

more...
No comment yet.
Scooped by Joan Stewart
Scoop.it!

6 Indispensable Social Tools for 2016

6 Indispensable Social Tools for 2016 | Social Media and Mobile Websites | Scoop.it
For the business owner, entrepreneur, author and other enterprising souls out there, social media and the sheer scope of managing it can be somewhat daunting.  
Joan Stewart's insight:

Kerry Butters article with new tools for 2016, I love Tweet-Jukebox, use IFTTT and found some great new ones to test drive.

more...
No comment yet.
Scooped by Joan Stewart
Scoop.it!

The top 6 mobile security threats for 2016

The top 6 mobile security threats for 2016 | Social Media and Mobile Websites | Scoop.it
As we fast approach 2016, my security team and I have been compiling a forecast of mobile security trends and vulnerabilities that concern us most. My goal in outlining these...
Joan Stewart's insight:

Min-Pyo Hong throws light on possible Security Threats going into 2016, well worthwhile read for consideration.

more...
No comment yet.
Scooped by Joan Stewart
Scoop.it!

How to Connect With Influencers on Social Media

How to Connect With Influencers on Social Media | Social Media and Mobile Websites | Scoop.it
Do you want to get the attention of influencers? Discover how to find and connect with influencers on social media.
Joan Stewart's insight:

John Hingley with an article all about Influencer Marketing.

 

Want to meet Influencer Marketers in #HealthTech #CleanTech #FoodTech #FinTech #BioTech find out more http://blogbizbuzz.com/CrowdifyTech/

more...
No comment yet.
Scooped by Joan Stewart
Scoop.it!

• Chart: Which VR Headset Holds the Pole Position? | Statista

Joan Stewart's insight:

Felix Richter "Virtual Reality is one of the hottest new markets in the tech world." 

 

2016 is going to reveal the level of breakthrough in this technology.

more...
No comment yet.
Scooped by Joan Stewart
Scoop.it!

The 1 Thing You MUST Do To Generate The Maximum Leads With Twitter.

The 1 Thing You MUST Do To Generate The Maximum Leads With Twitter. | Social Media and Mobile Websites | Scoop.it
The most important piece of Lead Generation real estate on Twitter is your own Bio Description. Learn the secrets here.
Joan Stewart's insight:

Haydn Stevenson explains why your Twitter Bio Description should be up to date, and worth it's weight in gold.

 

By getting Twitter right your Staged Managed Twitter Service will help your efforts to generate leads, whilst you feeding quality reads to your targeted niche.

 

BTW Haydn is Co-Founder of Staged so who better to learn from about getting things done right!

more...
No comment yet.
Scooped by Joan Stewart
Scoop.it!

Mind your analytics, or you could soon be in ethical hot water

Mind your analytics, or you could soon be in ethical hot water | Social Media and Mobile Websites | Scoop.it
It's no secret that the implications of big data extend far beyond organizational benefits into the societal and ethical realm, but market researcher Gartner predicts that the improper use of big data analytics will cause half of all business ethics violations by 2018.
Joan Stewart's insight:

Katherine Noyes article covers the pros and cons of big data management going forward. An interesting read to keep in mind how you implement tactics.

more...
No comment yet.
Scooped by Joan Stewart
Scoop.it!

Influence is the New Online Currency, Check Out Why

Influence is the New Online Currency, Check Out Why | Social Media and Mobile Websites | Scoop.it
Looking to build influence online? Let's see why it's important and how to go about it.
Joan Stewart's insight:

Ian Cleary sums up marketing today using PRISM - a nice touch!

more...
No comment yet.
Scooped by Joan Stewart
Scoop.it!

Get ready. 5 consumer trends to run with in 2016.

Get ready. 5 consumer trends to run with in 2016. | Social Media and Mobile Websites | Scoop.it
5 actionable, delight-inducing trends to run with NOW.
Joan Stewart's insight:

2016 Trend Watching for insight into Consumer wants and needs!

more...
No comment yet.