Mainly they are sending people to older content that features photos. Hardly brilliant, but there is value in getting new visitors.
(Published Dec. 10, 2012.)
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This infographic shows results of an analysis of the top 1,000 YouTube channels: “... over one million YouTubers run ads on their content. To put it another way, YouTube writes checks to more than one million people monthly. That's more than the U.S. television industry employs.
“The highest-performing 1,000 make a cool six figures a year. According to OpenSlate, the average revenue for the top 1,000 channels is $23,000 a month for an average annual payout of $276,000.”
(Published Oct. 11, 2012.) Delete the scoop?
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“Statistics show that we are watching fewer videos on YouTube. However, we are watching longer videos and subsequently spending more time on the site. ... Another concern for YouTube is that its video views have decreased every month this year. After a record traffic year in 2011 and an all-time peak of 21.8 billion video views served in January, monthly views started to go backwards. ... The good news is that engagement on YouTube is up. The amount of minutes users spend watching YouTube has grown 57% year-over-year ...”
(Published May 22, 2012.) Delete the scoop?
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How to use LinkedIn, Facebook, Twitter, Google+, e-mail, blogs, Twitter, Foursquare and YouTube to cover events. This advice may be more useful to organizations that host events than to journalists -- but if you attend and cover big conferences, trade shows, etc., this might be helpful to you.
(Published March 14, 2012.) Delete the scoop?
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"Getty Images has just signed up the [Instagram] snapshots of photographer Nick Laham into its photo archive, ready to license them out for use online, in newspapers, or even on TV. ...
"... another piece of news is sort of the streaming analog to Instagram's still success: NBC has revealed that during this year's London Olympic Games, it'll be streaming live content from the events using YouTube tech."
(Published March 8, 2012.) Delete the scoop?
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The Center for Investigative Reporting (CIR) is helping to launch the new “I Files” channel, which will curate videos from The New York Times and Al Jazeera. The channel’s purpose is to promote user-created content and citizen journalism, which has seen becoming a growing source of news for the average citizen. Via Francesco Pintus, Andy Bull Delete the scoop?
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"Here are six best practices on how to use YouTube’s video service in newsrooms and a couple of pointers to keep in mind while browsing play-lists."
One they forgot: You can subscribe to the YouTube "channels" of various news sources, like Al Jazeera English. You can get a weekly single e-mail that shows you what was uploaded by your subscribed channels in the past week. Very handy.
(Published May 2011.) Delete the scoop?
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"[A]s President Obama and his advisers prepare to begin their general election push, they are turning first not to a 30-second commercial but a 17-minute online documentary that they hope will be shared and spread online through social networks and e-mail."
(Published March 14, 2012, in The New York Times.) Delete the scoop?
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