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Scooped by Mindy McAdams onto Social Media and Journalists |
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“If you’re just starting out in social media and looking for something to make running and measuring your campaigns a bit easier, here are a few of the most widely used and effective social media management and analytics tools available ...”
(Published Nov. 20, 2012.)
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In Canada, Treasury Board president Tony Clement explained how popular opinion (via tweets and emails) inspired direct action from the national government:
" 'We decided to send a signal to the CRTC that if they came after the government of Canada with the status quo [and not change the decision] … we would just veto it. So I was enabled by the Prime Minister’s office to get that out on Twitter first.'
"[Clement] claimed the tweet created a controversy because he went 'direct to the people' and not through mainstream media. 'We were trying to break new ground,' Clement said."
(Published Feb. 17, 2012.) Delete the scoop?
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