"What we’ve learned is the audience and the data that emerges from its behavior are having a huge impact on content production and its economics. From social media to mobile to the Web, the way an audience interacts with content drives everything from topics to pricing."
"A new study of the practices of 13 major [U.S.] news organizations by the Pew Research Center's Project for Excellence in Journalism ... reveals that these news organizations use Twitter in limited ways -- primarily as an added means to disseminate their own material. Both the sharing of outside content and engagement with followers are rare."
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.