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The most detailed study of social media ever conducted
How do we brand ourselves? Do we create a default brand unknowingly?
Great study on Twitter!
Here's another link to help you better engage on this platform https://business.twitter.com/en/basics/best-practices/
Also, download their Twitter guide for small businesses, the link's on the top right hand side of the page. The guide comes from Twitter and is very helpful if you want to use Twitter to spread the word on your business.
And finally, thank you Gust MEES (http://www.scoop.it/t/social-media-and-its-influence) for sharing some really meaningful stuff! Do follow the guy for some great tips and insights.
Cheers! And if you like if, please share 'coz social is all about sharing and caring :)