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Harlem Snake. A {growtoon}.

Harlem Snake. A {growtoon}. | Social Media and Internet Marketing | Scoop.it
Join the growtoonists each Friday for a humorous take on marketing, social media, and current business events.
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Social Media and Internet Marketing
Know about the latest news, trends and tips in social media, SEO and other different channels of online media.
Curated by Manish Dhane
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How To Start A Successful Content Marketing Campaign From Scratch

How To Start A Successful Content Marketing Campaign From Scratch | Social Media and Internet Marketing | Scoop.it
5 Ways You Can Use Emotion To Increase Conversions 4 Brands Using Color For Eye-Popping Facebook Ads It’s Not About What You Do: It’s About...
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The Future of SEO and What it Means for Inbound Marketing

The Future of SEO and What it Means for Inbound Marketing | Social Media and Internet Marketing | Scoop.it
Written by Meghan Keaney Anderson | @meghkeaney A few years ago, if you asked me what SEO came down to, I would have said two...
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How We Increased Organic Traffic by Over 50% Using Technical SEO Updates

How We Increased Organic Traffic by Over 50% Using Technical SEO Updates | Social Media and Internet Marketing | Scoop.it
Written by Matthew Barby | @matthewbarby We've got a confession to make: We've been making a few rookie SEO mistakes within our own website. For...
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Search Update Impact On SEO & Content Strategies: Staying Ahead With A Focus On Quality

Search Update Impact On SEO & Content Strategies: Staying Ahead With A Focus On Quality | Social Media and Internet Marketing | Scoop.it
Since Google was first launched in 1998, the company has been continually refining its search algorithm to better match users with online content. Over the...
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5 New ideas you need NOW to keep pace of content marketing change

5 New ideas you need NOW to keep pace of content marketing change | Social Media and Internet Marketing | Scoop.it
No industry has been under more attack from emerging technologies than the press. Newspapers, magazines, and other traditional media channels are failing all around us....
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SEO Tips - Choose Your Keywords Wisely

SEO Tips - Choose Your Keywords Wisely | Social Media and Internet Marketing | Scoop.it
Search engines and users are looking for more topically optimized information rather than keyword optimized content.
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Marco Favero's curator insight, December 22, 2015 7:56 AM

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The Importance Of SEO In Omni-Channel Marketing: Part 1

The Importance Of SEO In Omni-Channel Marketing: Part 1 | Social Media and Internet Marketing | Scoop.it
Going into the FIFA World Cup 2014, Argentina’s prolific scorer, Lionel Messi, widely considered the world’s best attacker, was expected to steer his team to...
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Goodbye Keyword Optimization — Welcome To The Age of Topical Optimization

Goodbye Keyword Optimization — Welcome To The Age of Topical Optimization | Social Media and Internet Marketing | Scoop.it
Every business should have but one goal: to be an authority in its industry. You might think the number one goal should be gaining new...
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Site Redesign & Migration Tips To Avoid SEO & UX Disasters

Site Redesign & Migration Tips To Avoid SEO & UX Disasters | Social Media and Internet Marketing | Scoop.it
Launching a new site is always exciting for those involved. But it can also be intimidating, not least because it is so hard to predict...
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Digital Marketing Buzzwords

Digital Marketing Buzzwords | Social Media and Internet Marketing | Scoop.it
December 6, 2015 559 Shares Marketing has always been prone to lingo that many people don’t understand. But in the world of digital marketing, it...
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Content Writer vs Copywriter: What’s the Difference?

Content Writer vs Copywriter: What’s the Difference? | Social Media and Internet Marketing | Scoop.it
3rd Dec 2015 Content Marketing | 3 minutes to read A Content Writer and a Copywriter is the same thing, right? They both write words...
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5 Places To Find Inspiration For Blog Posts

5 Places To Find Inspiration For Blog Posts | Social Media and Internet Marketing | Scoop.it
5 Places To Find Inspiration For Blog Posts
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Marco Favero's curator insight, November 23, 2015 8:04 AM

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SEO For Featured Snippets Leads To Big Gains

SEO For Featured Snippets Leads To Big Gains | Social Media and Internet Marketing | Scoop.it
Note: This piece with co-authored by Cheryl Jones. The way customers search has changed dramatically, particularly in recent years, with the growing popularity of voice...
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9 Things Managers Do That Make Good Employees Quit

9 Things Managers Do That Make Good Employees Quit | Social Media and Internet Marketing | Scoop.it
Getting right people for the right job is pretty tough, which is why keeping them loyal to the company is even more tough. In today's changing work culture, there are certain things apart from money which keeps an employee loyal to his organisation.
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13 Interesting trends that will drive SEO in 2016

Last updated on January 20, 2016 Mohammad Farooq 888 Views With the introduction of different content forms in this age, staying relevant is going to...
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Twitter Might Expand Character Limit To 10K

Twitter Might Expand Character Limit To 10K | Social Media and Internet Marketing | Scoop.it
Twitter is considering increasing the limit of a tweet from 140 characters to a whopping 10,000 characters. But it will just show the first 140 characters with space if you are interested to read rest of the tweet you can expand it.
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Epic Roundup: The Biggest Things To Happen In Paid Search In 2015

Epic Roundup: The Biggest Things To Happen In Paid Search In 2015 | Social Media and Internet Marketing | Scoop.it
Ah, 2015 — this year, paid search became a three-ring circus again, with Yahoo on the scene in a bigger way, Google AdWords turned 15...
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7 Elements For Successful Content Marketing

7 Elements For Successful Content Marketing | Social Media and Internet Marketing | Scoop.it
If you are a science buff or a reformed geek, you will like the Content Marketing periodic table. This chart has been around for a...
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4 Ways to Use Your Blog to Market Your Business on Social Media

4 Ways to Use Your Blog to Market Your Business on Social Media | Social Media and Internet Marketing | Scoop.it
Today's Most Read 7 Mental Shifts That Allowed Me to Become a Millionaire at 22 How This Speed-Focused Delivery Service Is Quickly Making a Name...
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Marco Favero's curator insight, December 22, 2015 3:48 AM

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Norberto Mercado's curator insight, December 29, 2015 10:27 PM

To turn marketing into revenue, you must engage your audience with content that's useful before you start to sell. Use your content to build trust, bring attention to a problem, agitate the problem, and then sell your solution. This works much better than agitating first, which more closely describes Thanksgiving dinners with an ex-boyfriend’s family and not how you want to market on social media. Creating a content plan isn't difficult if you first set some goals, stick to a schedule, and commit to it throughout the year.

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Is Google’s Search Market Share Actually Dropping?

Is Google’s Search Market Share Actually Dropping? | Social Media and Internet Marketing | Scoop.it
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Natan Amos's curator insight, December 13, 2015 10:22 PM

This article relating to google really interested me because I use Googles search engine multiple times a day. The study shows the difference in consumer use between the top leading search websites such as Google, Bing, Yahoo, and others.  Google clearly leads the poll that the experimenter asked 379 participants for this information.

 

This is relevant to online businesses because if these business' know which search engines most people use when typing in key words for something they are looking to buy, the companies are more willing to pay those search engines to become one of the top links on their website when certain keywords are being searched.

 

Advertising properly is a huge part of a businesses success and you need to spend money to make money in my opinion. The more key words you spend money on that make it easier for customers to end up on your site the more sales you are likely to receive. 

 

 

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SEO Split-Testing: How to A/B Test Changes for Google

SEO Split-Testing: How to A/B Test Changes for Google | Social Media and Internet Marketing | Scoop.it
On-page SEO | Technical SEO | Advanced SEO The author's views are entirely his or her own (excluding the unlikely event of hypnosis) and may...
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Sponsored content and the economics of trust

Sponsored content and the economics of trust | Social Media and Internet Marketing | Scoop.it
Dec 7th For more than two decades, I have read The Harvard Business Review. It has attracted some of the greatest business writers in history....
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How can we reach audience without "Advertising Clutter"

How can we reach audience without "Advertising Clutter" | Social Media and Internet Marketing | Scoop.it
November 22, 2015 171 Shares Advertising can’t break through the clutter by adding to it. Yet marketers often treat media as an arms race. With...
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Doing Content Marketing Right, and Wrong, at the Same Time

Doing Content Marketing Right, and Wrong, at the Same Time | Social Media and Internet Marketing | Scoop.it
The results of our 2016 Content Marketing Benchmark, Budgets, and Trends for Australia caught the research team in an interesting predicament. You’ll see the usual...
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