Pinterest is a new way of engaging with your audience. It's important to remember that each social network is a unique enviornment and that requires a different way of presenting content, allowing others to see different sides of you, know who is behind your brand, what you stand for and find points of connection with you.
The other day I posted 'You Are What You Curate - That's Why Pinterest is so Hot' - It's a really great article and sets the tone for this new social network and how to be effective here. http://bit.ly/xZKAM3
Commentary by Jan Gordon covering ''Pinterest Watch'
Read more at http://pinterest.com/jangordon/