Social media and communication
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Social media and communication
A collection of my findings on communication strategies using social media.
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How to Improve Your Social Media Ads Using Brain Science

How to Improve Your Social Media Ads Using Brain Science | Social media and communication | Scoop.it
Are you advertising on social media? Do you want more attention for your social media ads? The way you design your ad impacts how much attention it gets with social media. In this article you'll discover what the brain pays attention to and tactics for holding that attention. How Attraction Works Each second, your senses are…
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Snapcash gives us a glimpse at the future of mobile payments - The Next Web

Snapcash gives us a glimpse at the future of mobile payments - The Next Web | Social media and communication | Scoop.it
Today Snapchat unveiled a partnership with payment processor Square to launch payments inside the Snapchat app. The feature, dubbed Snapcash, allows users to send money to friends on the network by... Keep reading →
Vanessa Landaverde's insight:

A quick snap at what Snapchat is preparing for the future of social media payment! It's quite a change from the "Drink's on me" app! 

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How to Maximize Your Facebook Reach — Without Paying for It

How to Maximize Your Facebook Reach — Without Paying for It | Social media and communication | Scoop.it
Has the organic reach of your Facebook page dropped to nearly zero? It seems an unavoidable phen...
Vanessa Landaverde's insight:

In times where audiences are hard to catch and Facebook pushes us to pay for any marketing idea they have, these tips are extremely useful to help us save a few dollars and time! 

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Make Your Marketing Smarter With These Amazing Social Media Psychology Studies

Make Your Marketing Smarter With These Amazing Social Media Psychology Studies | Social media and communication | Scoop.it
Social media is something, which have surrounded our thoughts and social life by offering us a young and fresh medium of communication
Vanessa Landaverde's insight:

Some worth advises for social media from a psychological point of vue. 

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How to Respond to Negative Reviews on TripAdvisor and Yelp | ManagingCommunities.com: Community Manager Blog

How to Respond to Negative Reviews on TripAdvisor and Yelp | ManagingCommunities.com: Community Manager Blog | Social media and communication | Scoop.it
Vanessa Landaverde's insight:

Some good tips that also valid for any community you manage. 

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Is Real Time Marketing Actually Worth The Time? Finally An Answer

Is Real Time Marketing Actually Worth The Time? Finally An Answer | Social media and communication | Scoop.it
It seems like everywhere you turn these days, you’re reading something about real-time marketing.
Whether it’s yet another mention of Oreo’s Super Bowl moment, or a marketer poking fun at brands trying to capitalize on the latest trend, RTM has been...
Vanessa Landaverde's insight:

As the strong advocate I am for Real Time data mining, I recommend this article, it gives some interesting arguments. 

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7 Hot Trends Defining Your 2015 Content Strategy

7 Hot Trends Defining Your 2015 Content Strategy | Social media and communication | Scoop.it
Content marketing is an essential component in buyer engagement, social media, lead generation a...
Vanessa Landaverde's insight:

Time to prepare the content strategy for 2015!  As usual content is king!

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