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Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. The...
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Nissan Achieves Outstanding Results Using Moontoast Social Rich Media The Herald | HeraldOnline.com Moontoast's Social Rich Media Ad platform enables the creation and distribution of mobile-responsive rich media ad units through all social channels...
CHESTER, PA—Saying that it was the next logical step for the company, the owners of local laundromat Sudz Cleaners told reporters Tuesday that they had recently hired social media coordinator Dan Elmets, 26, to lead the development and...
Business management magazine, blogs, case studies, articles, books, and webinars from Harvard Business Review, addressing today's topics and challenges in business management.
A slim majority of Torontonians believe a video of Mayor Rob Ford allegedly smoking crack cocaine does exist, according to a recent poll.
See which Virgin brands feature on this year's list...
Five employees manage Starbucks’ social media and, with 34 million fans, have developed the fifth-largest brand on Facebook.
On social media platforms, people expect businesses to acknowledge and respect them as human beings.
Football clubs are no longer content to sit back and take their fans for granted in a global digital age which allows teams in other countries to become both sporting and commercial rivals.
Last week, without a whole lot of fanfare, Facebook revealed some important new rules about what can and can't be on your Facebook timeline cover photos - this is something you absolutely need to know if you're using Facebook to build the influence...
Rock Social Media in 30 Minutes a Day [INFOGRAPHIC]
While many businesses spend big budgets on marketing, SaveOnBrew.com mainly relies on organic social media marketing.
19% of consumers share unsatisfactory experiences via social channels and many of these tweets are from people waiting on hold.
What’s the most engaged brand on Twitter? If you’re like me, you might guess @Starbucks, or @NYTimes, or @Nike, or @NFL.
Andrew Gardner’s email to get off Shoppers’ mailing listing got a response purportedly from the post-apocalyptic future. An employee admits to the sci-fi prank.
I admit it. I was a former social media marketing junkie trying to apply every social media marketing tactics in the book. I loved spending hours networkin
Sportswear brand to step up moment-marketing efforts around the World Cup.
Globe and Mail How the NHL brand bounced back stronger than ever Globe and Mail Just four months ago, as the National Hockey League weathered the tail end of a messy 100-day lockout, social media experts and brand specialists predicted the...
Social media has caused a shift in the way the auto industry operates. Social media has presented a huge opportunity for dealers and brands alike.
Have you tried Facebook's Promoted Pages yet? I noticed something new in my admin panel last week. Yep, I'd finally got Promoted Pages rolled out to me. S. Marketing topic(s):Facebook Marketing. Advice by Marie Page.
Your customers value your Facebook page more than you think, perhaps more than you do. So you better be sure that you follow these steps.
An initiative by the 76 brand of gasoline humorously tries to eradicate the incessant beeping of car horns.
Only 10% of European consumers trust posts by brands in social media sites like Facebook or Twitter. How can brands rebuild consumer trust?