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What Does a Day in Social Media Look Like? [Infographic]

What Does a Day in Social Media Look Like? [Infographic] | Social Media Advocacy | Scoop.it

Of the world's roughly 7 billion people, 40% use social media daily. So, what are those folks doing on the major social platforms?

The following infographic by Saxum shows the daily activity on Facebook, Twitter, LinkedIn, Pinterest, Vine, Google+, and Tumblr, measured against each platform's total user base.

On Facebook, some 23% of users check newsfeed more than five times a day, 2.7 billion people give Facebook posts a Like, and Twitter's active users contribute 400 million tweets a day...


Via Lauren Moss
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Victor Juarez's curator insight, January 31, 2014 2:43 PM

Muy interesante! datos de trafico en RRSS a nivel mundial, 7 Billones de personas conectadas y el Prime Time a las 15h ! 

Nine0Media's curator insight, February 1, 2014 11:31 AM

#DIYSEO #Nine0Media

Heather Koroll's curator insight, March 19, 2014 9:28 PM

add your insight...

 
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Infographic: The Incredible Growth of Web Usage [1984-2013]

Infographic: The Incredible Growth of Web Usage [1984-2013] | Social Media Advocacy | Scoop.it

In the three decades since the Internet evolved from an experimental band of academic and government computer systems into a globe-spanning network of interconnected systems, the amount of time spent online has grown to rival (or even exceed) the time spent living offline. Personal computers, tablets and smartphones have made the connected life a reality, and the number of folks pursuing it has exploded.


Find more details at the link.


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Andrew Earnshaw's curator insight, September 20, 2013 3:23 PM

Yes, I too can remember when there wasn't an Internet. Is there an application that's not yet been produced. What next will we all wonder how we did without ?

Al Marqz's curator insight, September 27, 2013 7:14 PM

La humanidad en bloque ha optado por la gran Red y de ésta, por las redes sociales... ¡Larga vida a la web!

Pallab Kakoti's curator insight, April 16, 2014 7:44 AM

The rise & rise of web usage is one of the most unifying & reformative development to have impacted on a global scale. An insightful info-graphic that offers a unique purview from the inception days of internet to the latest trend of app usage estimating an annual revenue of $24 billion.

 

A pure delight that's not to be missed #PlbKkt for #hshdsh via #blogs4bytes //

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Strategy of Social Media Marketing Infographic

Strategy of Social Media Marketing Infographic | Social Media Advocacy | Scoop.it

We all know that marketing strategy is a very important part of any company growth because only great marketing strategy and team can fly the company in the sky.

 

This infographic of social media marketing will help  to understand the latest social media marketing strategy. Check out the Infographic and share which social media marketing strategy you use the most for your project at the article link.


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Enoxh's comment, May 9, 2013 4:12 PM
A media plan is just as important as a business plan! I'm always surprised how many businesses operate without a written business plan, same for media, it makes a huge difference!
Shiv Batta's comment, May 9, 2013 10:47 PM
It has become clear that social media is turning into quite the process. It’s becoming more and more important, so many different tools and advice columns keep popping up to help businesses and individuals stay organized and successful when it comes to this newer marketing effort. This has caused many companies to create a full-time social media position for experts to help manage the many social accounts, follow analytics, get creative with engagement, etc. It takes a lot of time and effort, but the payoff is only increasing as social involvement increase.
Retro Social Media's curator insight, May 15, 2013 1:13 PM

Genius...

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Social Media Statistics: Huffington Post Infographic

Social Media Statistics: Huffington Post Infographic | Social Media Advocacy | Scoop.it

Did you know that since Twitter first opened its doors back in 2006, more than 163 billion tweets have been sent on the micro-blogging social network?

What if we told you that 25 percent of Facebook users don’t bother with any kind of privacysettings?

Or that Google+’s +1 button is used 5 million times per day?

 

The past year was a wonderful world of social media. Infographics also were a huge hit in 2012. This infographic from the Huffington Post and content below offer more details.

 


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Retro Social Media's comment, April 14, 2013 6:53 PM
Love this :)
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INFOGRAPHIC: (survey) Which Demographics Use What Social Media & How...

INFOGRAPHIC:  (survey)  Which Demographics Use What Social Media & How... | Social Media Advocacy | Scoop.it

A massive survey of internet users reveals trends in social media usage across numerous platforms, ages, races, genders, population density and more...

 

The Pew Research Center has released the results of a comprehensive survey, conducted over several years to evaluate which demographics were using social media, and on which platforms. Which social networking sites emerged on top?

 

Of the online adults surveyed at the end of 2012:

67% use Facebook20% use LinkedIn16% use Twitter15% use Pinterest13% use Instagram6% use Tumblr 

Find more statistics, findings and takeaways on how Americans appear to be using social media, based on this recent study.

 


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Ruby's curator insight, April 16, 2013 3:31 PM
Know social media audience~
Steven Krohn's comment, April 23, 2013 5:16 PM
Thanks for the constructive comments, they are very appropriate.
Retro Social Media's curator insight, May 15, 2013 1:17 PM

Only 16% use Twitter - wow!

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World Map of Social Networks 2009-2012

World Map of Social Networks 2009-2012 | Social Media Advocacy | Scoop.it

Maps showing the most popular social networking sites by country according to Alexa and Google Trends for Websites traffic data...


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Reeda Malik's curator insight, January 23, 2013 6:37 PM

Aside from the ubiquitous FB, its interesting to note how different countries adopt different social networking sites.

Mercor's curator insight, January 24, 2013 7:01 AM

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Philippe Trebaul's curator insight, March 2, 2013 6:24 AM
World Map of Social Networks 2009-2012

"Maps showing the most popular social networking sites by country according to Alexa and Google Trends for Websites traffic data"...


















World Map of Social Networks 2009-2012 via @MYDstudio http://sco.lt/...



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Infographic: the History of Social Media

Infographic: the History of Social Media | Social Media Advocacy | Scoop.it

There’s nothing new under the sun?

There’s an assumption that, just because social media keeps evolving and we start to use new tools, that ‘social media’ is a new phenomenon. Nothing could be further from the truth.

 

This informative infographic tells the story of how people have been social on the internet, from the birth of email and Usenet to up-to-date tools like Pinterest and Google+.


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Lauren Moss's curator insight, December 20, 2012 4:53 PM

Interesting timeline of events, statistics + trends, as they pertain to the 'social history of the internet'...

The format and graphics enable a strong and clear visual understanding of the content being shared and a straightforward means to compare various points in time with regard to the internet in general, as well as specific social media platforms.

Bart van Maanen's curator insight, December 21, 2012 8:15 AM

Mooie tijdlijn over de recente geschiedenis van social media. Wat stond er in die eerste e-mail? En daarvoor dan? Dinosaurussen! LOL

Abeer Muhammad's curator insight, December 27, 2012 5:15 AM

#SM from the beginning. 

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The Social Business Shift: What Businesses Have to Do [Infographic]

The Social Business Shift: What Businesses Have to Do [Infographic] | Social Media Advocacy | Scoop.it
Is it about having your brand on Twitter or Facebook? Is it about private social networks?
Certainly, these all play a part. But what social business is truly about a “shift”, a move from enterprises attempting insulate itself from disruption and instead greeting it warmly.

To pull this off, organizations need to establish a more transparent environment, both externally and internally. A social business allows organizations to better solicit and understand customer feedback, to react in real-time to industry changes; it allows communication to go from a top-down model to a back-and-forth, up-down strategy.

The social business shift is leading to a social business economy...
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Fellinger's curator insight, January 5, 2013 9:39 AM

Een goed overzicht welke middelen ter beschikking staan om de volgende stappen ogv Social Business te zetten.

Fiona Scott-Handley's curator insight, January 7, 2013 1:08 AM

Another great piece from Eloqua - the 4 areas a business should focus on in order to become a Social Business

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Social Media and Higher Education [Infographic]

Social Media and Higher Education [Infographic] | Social Media Advocacy | Scoop.it

College and universities are embracing social media as a means to connect with the current student body, alumni, prospective students, and donors. According to BestCollegesOnline.com, one in three schools indicate that they achieve better results with social media than through traditional media.
According to recent data conducted by the University of Massachusetts at Dartmouth:


98% of colleges and universities report having a Facebook page
84% have a school Twitter account
66% have a blog
41% have a podcast


Check out the infographic to learn more about how those in higher education are using social media...


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Different Social Networks: personal vs. professional use [INFOGRAPHIC]

Different Social Networks: personal vs. professional use [INFOGRAPHIC] | Social Media Advocacy | Scoop.it

The Mindset Divide – how people use different social networks is extremely interesting. In this infographic, we compare the use of personal and professional networks, and gain knowledge as to what some of the key differences are between how people engage, interact and use social media, whether for personal or business purposes.

A few key takeaways:

 

The emotions portrayed on personal networks include nostalgia, having fun and distraction – professional networks are concentrated on achievement, aspiration and success. People spend time on personal networks, where-as they invest time on professional networks. People use personal networks to socialise, whereas professional networks are used to search for career opportunities and stay in touch. Users expect personal updates on personal networks, and more career-based and current affairs updates on professional networks.

 

View the complete infographic for a better understanding of how personal and professional social networks compare and tips on how to optimize your social profiles to maximize results...


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The State of Twitter in 2013 [INFOGRAPHIC]

The State of Twitter in 2013 [INFOGRAPHIC] | Social Media Advocacy | Scoop.it
Since its inception over seven years ago, Twitter has built a community of over 200 million monthly active users, and over 170 billion tweets have been posted in total.

On average, users spend 170 minutes on the site each month and have 208 followers. Twitter is also undergoing a mobile revolution with 80% of its users accessing the site via a mobile device. 63% of brands use multiple Twitter accounts, with YouTube leading the way as the most-followed brand with 33 million followers...


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9Dotstrategies's curator insight, September 11, 2013 11:12 PM

About the State of Twitter in  2013....

 

Mehdi BH's comment, September 12, 2013 5:03 AM
Interesting !
Samantha Kelly's curator insight, September 14, 2013 7:32 AM

Twitter has changed my life and opened up a whole new world! In Ireland there are over 81k active users.

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A Visual Guide to Twitter

A Visual Guide to Twitter | Social Media Advocacy | Scoop.it

This infographic provides a visual guide and a brief synopsis of different uses for Twitter.

It includes information about how Twitter can be used as a tool for information, customer service, networking, business management and website management.


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Jim Doyle's curator insight, June 6, 2013 8:45 PM
A Visual Guide to Twitter
Elisabetta Tosi's curator insight, June 11, 2013 4:25 AM

How to use Twitter in your business? here there are some ideas...

Susan Kay Daniels's curator insight, June 24, 2013 9:45 PM

Just what I've been looking for...with all the changes at Twitter, this is a great piece to read for updating my knowledge :)

 

Warmly,

Susan Daniels

http://goldenstarsocial.com

A Social Media MEGA Resource Center

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[Infographic] Evolving SEO tactics: longer posts, Google+ and the tilde

[Infographic]  Evolving SEO tactics: longer posts, Google+ and the tilde | Social Media Advocacy | Scoop.it

This is an infographic about current SEO thinking with tips and tools to help sites rank better on search engines.

 

Most people have a general idea of how to optimize their content for search engines. That search engine algorithms are proprietary and evolving inevitably causes different opinions on SEO. Of course there’s another school of thought that minimal keyword research and a green-light from a SEO plugin are enough to publish a piece.

 

This infographic challenges writers and some of the preconceived notions about SEO. It has a mixture of tips and tools to help you rank better in search...


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Martin (Marty) Smith's comment, May 2, 2013 12:52 PM
Great comment MizWalidah. I wold modify one point. Instead of "continually optimizing your meta keywords and tags" I would find ways to ping in fresh content such as User Generated Content from reviews or comments. Once a website I've SEOed is inside of Google's algorithm changing meta values that matter (mostly the page's title) can HURT SEO. I change titles VERY VERY carefully since the first rule of SEO is DO NO DAMAGE. The QDF (Quality Deserves Freshness) movement post Panda and Penguin LOVES it when a page pings, so I love the 1% of visitors who are willing to comment, review or otherwise contribute User Generated Content.

I DON'T play with meta nearly as much as you imply since to do so can look SPAMMY and cause real harm. The most important idea is creating content other people want to share. This is why I love GAMES and CONTESTS especially for bands. High engagement content such as Contests and Games can help with SEO and they can help create a distinct brand all bands need. Appreciate your enthusiasm, but be careful about meta (especially title) changes. Marty
Coralie D.'s curator insight, May 3, 2013 4:32 AM

Infographie sympa sur la rédaction SEO... A lire et relire, c'est toujours utile ! ;)

Joe Wise's curator insight, May 21, 2013 5:31 PM

Any of you SEO gurus out there care to confirm any of this?

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In Numbers: How companies structure social media campaigns [infographic]

In Numbers: How companies structure social media campaigns [infographic] | Social Media Advocacy | Scoop.it

Ragan has published a survey looking at how companies structure their social media teams. An infographic summarizing the findings is below and the full report can be downloaded here.

In summary:

42% of companies have just one person looking after social media.40% of companies have 2-3 people looking after social media.9% of companies have six or more people managing social media.25% of companies have interns helping with social media.86% of companies measure social media in terms of likes and followers.Of all comms departments, advertising is the least likely to be in charge of social media in 26% of instances – marketing and PR are most likely (70% and 69% respectively).


Via Lauren Moss
Linda Reinstein's insight:
How companies structure their social media: in numbers

Ragan has published a survey looking at how companies structure their social media teams. An infographic summarising the findings is below and the full report can be downloaded here. In summary:

42% of companies have just one person looking after social media.40% of companies have 2-3 people looking after social media.9% of companies have six or more people managing social media.25% of companies have interns helping with social media.86% of companies measure social media in terms of likes and followers.Of all comms departments, advertising is the least likely to be in charge of social media in 26% of instances – marketing and PR are most likely (70% and 69% respectively).
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Laser Focus Coaching's curator insight, April 13, 2013 8:10 AM

Be strategic about who is managing your Socia Media. It matters...

Two Pens's curator insight, April 14, 2013 11:41 AM

Interesting that writing skill is such a low priority for social media personnel (only 18%). Might be why only 5% of companies are happy with their social media activities :-) 

Laser Focus Coaching's comment, April 16, 2013 6:38 AM
I agree, content needs to be written by someone with writing skills..
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INFOGRAPHIC: What Makes Social Media so Influential?

INFOGRAPHIC: What Makes Social Media so Influential? | Social Media Advocacy | Scoop.it

If your impression of social media is limited to your friends posting cat videos and teenagers glued to their iPhones – think again.

Social media possesses incredible influential power, and since the advent of the Internet it's evolved from a simple way for people to keep in touch into a massive global network connecting organizations, communities and people.Social media is the easiest, fastest and most explosive way to transmit and receive information! And best of all – absolutely anyone can take advantage of it.

 

Check out the infographic to learn how to embrace the ubiquity of social media and use its power to better yourself, your business, or cause, and find a host of statistics and facts that may surprise you about the influence of social media...


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Philippe Trebaul's curator insight, March 2, 2013 6:08 AM
INFOGRAPHIQUE: What Makes médias sociaux de manière influente?

If your impression of social media is limited to your friends posting cat videos and teenagers glued to their iPhones – think again.

Social media possesses incredible influential power, and since the advent of the Internet it's evolved from a simple way for people to keep in touch into a massive global network connecting organizations, communities and people.Social media is the easiest, fastest and most explosive way to transmit and receive information! And best of all – absolutely anyone can take advantage of it.


Check out the infographic to learn how to embrace the ubiquity of social media and use its power to better yourself, your business, or cause, and find a host of statistics and facts that may surprise you about the influence of social media...














INFOGRAPHIC: What Makes Social Media so Influential? via @MYDstudio http://sco.lt/...


Philippe Trebaul's curator insight, March 2, 2013 6:51 AM
INFOGRAPHIQUE: What Makes médias sociaux de manière influente ?

"If your impression of social media is limited to your friends posting cat videos and teenagers glued to their iPhones – think again.

Social media possesses incredible influential power, and since the advent of the Internet it's evolved from a simple way for people to keep in touch into a massive global network connecting organizations, communities and people.Social media is the easiest, fastest and most explosive way to transmit and receive information! And best of all – absolutely anyone can take advantage of it.


Check out the infographic to learn how to embrace the ubiquity of social media and use its power to better yourself, your business, or cause, and find a host of statistics and facts that may surprise you about the influence of social media"...














INFOGRAPHIC: What Makes Social Media so Influential? via @MYDstudio http://sco.lt/...


Bart van Maanen's curator insight, March 3, 2013 9:21 AM

Nice.

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Infographic: 365 Days of Social Media

Infographic: 365 Days of Social Media | Social Media Advocacy | Scoop.it

A new infographic based on statistics published by the Huffington Post lists 100 of the most fascinating figures from 2012, focusing on Facebook, Twitter, Pinterest, Instagram & Google+.

 

More than 1 million websites integrated with Facebook since the beginning of 2012. with a reported 80% of users preferring to connect with brands via the social site. With 23% of people checking their accounts five or more times a day, it's hard to miss an advertising opportunity.

Rival social network Google+ could become real competition, garnering 625,000 new members every day of last year. Of those millions of people, active users reportedly spend more than 60 minutes a day across Google products, averaging 12 minutes per day with Google+.

Meanwhile, micro-blogging site Twitter held its own last year. The average user tweeted 307 times over the course of 2012...

 

See more social media statistics and figures at the infographic.


Via Lauren Moss
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Pedro Barbosa's curator insight, January 5, 2013 4:24 AM

Numbers and numbers and numbers. are we capable to read all this big data every single day? Do we want it?

 

Pedro Barbosa | www.pbarbosa.com |www.harvardtrends.com

Rui Ventura's curator insight, January 7, 2013 12:00 PM
Great Stats by the Huffington Post.
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The Social Business Shift: What Businesses Have to Do [Infographic]

The Social Business Shift: What Businesses Have to Do [Infographic] | Social Media Advocacy | Scoop.it
Is it about having your brand on Twitter or Facebook? Is it about private social networks?
Certainly, these all play a part. But what social business is truly about a “shift”, a move from enterprises attempting insulate itself from disruption and instead greeting it warmly.

To pull this off, organizations need to establish a more transparent environment, both externally and internally. A social business allows organizations to better solicit and understand customer feedback, to react in real-time to industry changes; it allows communication to go from a top-down model to a back-and-forth, up-down strategy.

The social business shift is leading to a social business economy...
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Fellinger's curator insight, January 5, 2013 9:39 AM

Een goed overzicht welke middelen ter beschikking staan om de volgende stappen ogv Social Business te zetten.

Fiona Scott-Handley's curator insight, January 7, 2013 1:08 AM

Another great piece from Eloqua - the 4 areas a business should focus on in order to become a Social Business

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Infographic" "State of Social Marketing Survey"

Infographic" "State of Social Marketing Survey" | Social Media Advocacy | Scoop.it

As we look ahead to 2013, where will marketers invest their resources? Where will they look to expand their presence and offering and what will they name as their top challenge?

 

Learn what almost five hundred marketers from a wide variety of industries and companies, both large and small, along with social marketing experts have to say about the state of social marketing today and in the future...

 

View the complete infographic and read the survey results for more deatils on social media and business objectives, measurement methodologies and social marketing investment...


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5 Companies that are Rocking Social Media [infographic]

5 Companies that are Rocking Social Media [infographic] | Social Media Advocacy | Scoop.it
Success in social media isn’t something that happens overnight. As the old adage says, it’s a marathon, not a sprint, and organizations looking for shortcuts and (especially) advice from self-pronounced gurus are often left scratching their heads in bewilderment.

 

This infographic takes a closer look at how five very-different brands are rocking social media.

Social media technologies take on many different forms including magazines, Internet forums, weblogs, social blogs, microblogging, wikis, social networks, podcasts, photographs or pictures, video, rating and social bookmarking. This visualization defines how these types of Social Media differ according to the extent to which they focus on some of all of seven functional building blocks: identity, conversations, sharing, presence, relationships, reputation, and groups.

 

Read on and view the infographic to learn how these 5 companies (Dell, Morton's, Unisys, KLM & ABC) are successfully utilizing social media in various ways, and details on the benefits for both their customers and business model...


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Four Steps to a Social Media Strategy [Infographic]

Four Steps to a Social Media Strategy [Infographic] | Social Media Advocacy | Scoop.it

Engaging customers online requires more than just being on the same social networks they are on. You first need to determine what your goals are for social media, how to measure the success of those goals, what tactics to use in your plan, and how to execute that plan. In other words, you need a strategy.

 

Click on the link for the complete infographic, including details on what options are available in terms of social media platforms, the different values of each, and how they relate to your potential needs.

Additionally, learn about how well they perform with regard to the 4 defined steps in developing a effective social media plan of action, which are:

Define your goals Define your metrics Decide on tactics Execute a successful strategy

 

So, for those getting started, or anyone who may be re-evaluating an existing social media strategy, check out this infographic that helps inform, organize and achieve online social media goals.


Via Lauren Moss
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kendall irvine's comment, September 25, 2013 8:20 PM
I really enjoyed this article due to the simplicity of the inforgraphic showcasing the information in a colourful and engaging way. As there are several types of social media such as facebook, twitter and tumblr (blogs) having media stratergy for each one is important. All of them have different communiction features and different target audiences. Kamal has chosen well and agreeing with emma that this really links well with the week 7 lecture topic.
Christine IMC's curator insight, September 26, 2013 10:15 PM

This is a good article as it uses infographics which makes it easier to understand and take in the idea of developing and implementing a media strategy and in this case for social media. The first 4 steps are the basics to developing a strategy and then it expands on it with not great detail but just the quick basic information one needs to know. Although one thing it doesn't mention though is analyzing a market or finding a target market which I beleive helps within the process of developing a strategy, knowing what potential customers to target or what market or segment.

Selina EverHungry Nihalani's curator insight, October 6, 2013 6:23 PM

In today’s market, social media has become an essential factor of building a business strategy. It is very important that we approach and engage customers through social sites. In the beginning of this article, it shows that a successful social media strategy depends on establishing a sound business goal. Goals must be defined clearly to utilize the appropriate social media in achieving the business goal. After the goals are set, it is also important to define the metrics and tactics. This is because these will measure whether the social media efforts are creating consideration and conversions with the target audience. Through this process, companies can evaluate and measure success and failures, and prepare for a better business strategy to succeed in social media.