Social Media 4 U
60
Integrating SOCIAL into your business
Curated by Ray Hiltz
Follow
Scooped by Ray Hiltz onto Social Media 4 U
Scoop.it!

Content Marketing strategy: Are you good, fast, or cheap?

Content Marketing strategy: Are you good, fast, or cheap? | Social Media 4 U | Scoop.it
This article explores how content marketing is like a manufacturing process. You can't have everything!
No comment yet.
Ray Hiltz is also curating
Google - a Plus for Business
Discover Topics Ray Hiltz is following
Digital Presentations in Education Transmedia: Storytelling for the Digital Age Just Story It SOCIAL MEDIA, what we think about! GooglePlus Helper Food Meditations
and 8 others
Your new post is loading...
Scooped by Ray Hiltz
Scoop.it!

Hey Google+. What's New?

Hey Google+. What's New? | Social Media 4 U | Scoop.it
There's a lot that's new with Google+. Here's a look at the new G+ layout with some tips on how to make the most of the changes.
Ray Hiltz's insight:

A short overview with SlideShare of the Google+ upgrade.

So many changes, so little time ;-)

No comment yet.
Scooped by Ray Hiltz
Scoop.it!

Using Google+ in Your Job Search - Social-Hire

Using Google+ in Your Job Search - Social-Hire | Social Media 4 U | Scoop.it
Ray Hiltz's insight:

Excellent advice for using Google+ for your job search - and why you should from Tony Restell.

No comment yet.
Scooped by Ray Hiltz
Scoop.it!

How To Prepare For and React To A Social Media Mistake

How To Prepare For and React To A Social Media Mistake | Social Media 4 U | Scoop.it
How To Prepare and React To A Social Media Mistake
Ray Hiltz's insight:

Essential crisis management tips from MArtin Jones.

No comment yet.
Scooped by Ray Hiltz
Scoop.it!

Who is an Online Influencer?

Who is an Online Influencer? | Social Media 4 U | Scoop.it
Is an online influencer someone that gets you to do something or to do something differently?
Ray Hiltz's insight:

Is an online influencer someone that gets you to do something or to do something differently?

No comment yet.
Scooped by Ray Hiltz
Scoop.it!

The Facebook Problem: Why We Need to Rethink Facebook Marketing | Social Media Today

The Facebook Problem: Why We Need to Rethink Facebook Marketing | Social Media Today | Social Media 4 U | Scoop.it
Behind much of the chatter about Facebook is one simple idea: marketing. It is also something I like to call "the Facebook Problem."
No comment yet.
Scooped by Ray Hiltz
Scoop.it!

Do You Trust Everyone You “Like”?

Do You Trust Everyone You “Like”? | Social Media 4 U | Scoop.it
 

I blame Facebook for the cheapification of the word
No comment yet.
Scooped by Ray Hiltz
Scoop.it!

Social Media Not Working For You? - NewRayCom

Social Media Not Working For You? - NewRayCom | Social Media 4 U | Scoop.it
If you feel that social media isn't working for you, perhaps you should be looking to your business for the reasons and not the social tools.
No comment yet.
Scooped by Ray Hiltz
Scoop.it!

Three Facebook Features To Watch In 2013

Three Facebook Features To Watch In 2013 | Social Media 4 U | Scoop.it
Got a Facebook Page? There are three Facebook Features to watch in 2013 - Learn about Facebook Graph Search, New Facebook News Feed & New Facebook Timeline.
No comment yet.
Rescooped by Ray Hiltz from Just Story It
Scoop.it!

When crafting your story, don’t try to hook me. I’m not a fish.

When crafting your story, don’t try to hook me. I’m not a fish. | Social Media 4 U | Scoop.it
An article by Nick Usborne about how copywriters get it wrong with the sales hook approach to sales copy.

Via Karen Dietz
Ray Hiltz's insight:

Great writing advice from Nick Usborne for earning readership.

Karen Dietz's comment, March 16, 7:59 PM
My pleasure Nick! Happy St. Paddy's day :)
Suzanne Izzard's comment, March 17, 8:51 AM
I love it when an article promotes people into dialogue, it shows the depth of feeling the article has prompted. For me authenticity is key in all communication and Nick thank you for writing and sharing this .
Karen Dietz's comment, March 17, 2:49 PM
I agree Suzanne. The more 'real' we can be, the better a business does. And authenticity is so refreshing in this age of hype!
Scooped by Ray Hiltz
Scoop.it!

Social Media: Are You Listening To Your Customers? [Research] | Heidi Cohen

Social Media: Are You Listening To Your Customers? [Research] | Heidi Cohen | Social Media 4 U | Scoop.it
Before engaging on social media, businesses should to listen to the conversation, specifically to what people are saying about your organization, product and competitors.
Ray Hiltz's insight:
Consumers want copanies to respond.
No comment yet.
Scooped by Ray Hiltz
Scoop.it!

5 Simple Tips To Avoid Social Network Overwhelm | Search Engine People | Toronto

5 Simple Tips To Avoid Social Network Overwhelm | Search Engine People | Toronto | Social Media 4 U | Scoop.it
Want to know how not to fall down the social network rabbit hole? Avoid social network overwhelm with these 5 simple tips!
No comment yet.
Scooped by Ray Hiltz
Scoop.it!

6 Steps to Win More Retainer-Based Business

6 Steps to Win More Retainer-Based Business | Social Media 4 U | Scoop.it
Learn how to go from one-off projects to retainer-based services in this guest post from Jennifer Wong.
No comment yet.
Scooped by Ray Hiltz
Scoop.it!

Circles and Plus Ones and Shares - Google+ Concepts Explained

Circles and Plus Ones and Shares - Google+ Concepts Explained | Social Media 4 U | Scoop.it
Find out all about the main concepts behind Google Plus and how to get the most out of the social network; covers interface, sharing, circles, navigating and more.
Ray Hiltz's insight:

Excellent overview by 

No comment yet.
Scooped by Ray Hiltz
Scoop.it!

Five tools to help with your social media makeover

Five tools to help with your social media makeover | Social Media 4 U | Scoop.it
Is it time for a social media makeover? Here are five cool tools to deliver new "oomph" to your efforts.
Ray Hiltz's insight:

Great tips from Ian Cleary via BusinessGrow.com for optimizing your Social Media Marketing ROI (however you define that).

No comment yet.
Scooped by Ray Hiltz
Scoop.it!

Social Media Influence Is Much More Than This Forbes List Shows

Social Media Influence Is Much More Than This Forbes List Shows | Social Media 4 U | Scoop.it
It seems that today everyone thinks they can write and preach about influence, even though they have no clue as to what influence is. In order to rank people on the ability to influence we need to understand influence, not just define it.
No comment yet.
Scooped by Ray Hiltz
Scoop.it!

Empathy is a Social Currency — Danny Brown

Empathy is a Social Currency — Danny Brown | Social Media 4 U | Scoop.it
As organizations look to move to become social businesses, one of the most important areas they need to focus on is empathy, internally as well as externally.
No comment yet.
Scooped by Ray Hiltz
Scoop.it!

How to Optimize Your Business Blog [Checklist]

How to Optimize Your Business Blog [Checklist] | Social Media 4 U | Scoop.it
How do you know that your business blog is running as efficiently as possible? Here's a master checklist of everything your blog should be optimizing for.
Ray Hiltz's insight:

Excellent guide to optimizing your blog.

No comment yet.
Scooped by Ray Hiltz
Scoop.it!

Can Business Use Social Media to Succeed?

Can Business Use Social Media to Succeed? | Social Media 4 U | Scoop.it
It's obvious that businesses will have to undertake a major transformation in consumer interaction, but how can this be accomplished when so many CMOs have not taken the social media world to heart?
No comment yet.
Rescooped by Ray Hiltz from GooglePlus Helper
Scoop.it!

Google Plus: The Extensive List of Database, Resources and Helpful Tips

Google Plus: The Extensive List of Database, Resources and Helpful Tips | Social Media 4 U | Scoop.it

If you haven't get on Google+, you really should join it now. Google+ is growing more rapidly than Facebook and Twitter combined.



Via Jaana Nyström
Jaana Nyström's curator insight, March 24, 8:08 AM

Good links and resources!

Scooped by Ray Hiltz
Scoop.it!

LinkedIn Tools - 3 Tools to help you grow your presence on LinkedIn

LinkedIn Tools - 3 Tools to help you grow your presence on LinkedIn | Social Media 4 U | Scoop.it
We reviewed a selection of LInkedIn Tools that will help you grow your presence on LInkedIn.
No comment yet.
Scooped by Ray Hiltz
Scoop.it!

Google unveils powerful marketing tool, Think Insights

Google unveils powerful marketing tool, Think Insights | Social Media 4 U | Scoop.it
While this Google product is promoted as a tool for marketers, this is invaluable data for any business owner.
Ray Hiltz's insight:

Great discovery via Mike Alton at The Social Media Hat.com

 

Google's Think Insights is a great resource for marketing infomation on many differnet industries.

Definately added to my "content" resources list.

No comment yet.
Scooped by Ray Hiltz
Scoop.it!

Are You Too B2B for Social Media

Are You Too B2B for Social Media | Social Media 4 U | Scoop.it
When you're selling to other businesses, you're selling to people whose decision to buy is driven by a social trust in you and your brand.
No comment yet.
Scooped by Ray Hiltz
Scoop.it!

LinkedIn Marketing Infographic: Creating A Kick-Ass LinkedIn Profile

LinkedIn Marketing Infographic: Creating A Kick-Ass LinkedIn Profile | Social Media 4 U | Scoop.it
This incredible LinkedIn marketing infographic goes through every single step necessary to have a profile that will attract and engage your ideal clients.
Ray Hiltz's insight:

Great LinkedIn tips form Melonie Dodaro. 

HT Kenneth Manesse Sr 

No comment yet.
Scooped by Ray Hiltz
Scoop.it!

Will Google Glass Change How We Think About Technology?

Will Google Glass Change How We Think About Technology? | Social Media 4 U | Scoop.it
Does Google Glass make technology more "human"?
No comment yet.
Scooped by Ray Hiltz
Scoop.it!

Social Media: Do You Know Your Audience? | Heidi Cohen

Social Media: Do You Know Your Audience? | Heidi Cohen | Social Media 4 U | Scoop.it
Before you dive into creating your social media marketing strategy, know who's in your audience and where you can find them.
No comment yet.