Social Media 4 Good
68 views | +0 today
Follow
Your new post is loading...
Your new post is loading...
Scooped by Gabriel Reynoso
Scoop.it!

User Generated Content Drives the #GivingTuesday Movement Towards Success

Time NewsFeed asserts that, "A good 'word of the year' will sum up our culture as it was during that particular orbit around the sun." As the earth makes its full revolution, it seems only right th...
Gabriel Reynoso's insight:

I'm certain that by now most people understand that #GivingTuesday is a movement and not just a passing fad.

 

Please visit my blog where I share some enlightening findings that will hopefully inspire you to participate or improve upon your design.

 

I welcome your feedback and commentary.

 

http://sm4goodness.wordpress.com

Guest Bloggers Welcomed!

more...
No comment yet.
Scooped by Gabriel Reynoso
Scoop.it!

The Shocking Truth about Marketing and Development for Nonprofit

The Shocking Truth about Marketing and Development for Nonprofit | Social Media 4 Good | Scoop.it
They’re the same thing. Let me repeat, to make sure you heard this correctly: they’re the SAME thing. No, this isn’t some trick.   They really serve the same function. Which is why they shouldn’t exist in separate silos within your organization.
Gabriel Reynoso's insight:

Do you integrate development and marketing? Or does your development department have to beg and cajole the marketing staff to help them out whenever needs arise?

more...
No comment yet.
Scooped by Gabriel Reynoso
Scoop.it!

Promote Nonprofit Fundraising Using Social Media ~ NLP ADVICES

Promote Nonprofit Fundraising Using Social Media http://t.co/QMQFxJugWA
Gabriel Reynoso's insight:

Here are eight simple ways you can use social media to your nonprofit fundraising campaign's advantage.

more...
No comment yet.
Scooped by Gabriel Reynoso
Scoop.it!

5 Relationship Building Hacks for Nonprofit Professionals - StayClassy

5 Relationship Building Hacks for Nonprofit Professionals - StayClassy | Social Media 4 Good | Scoop.it
Building relationships with other organizations, media outlets, and individuals can provide limitless opportunities for your nonprofit to grow and thrive. A far-reaching ... Have an Idea for a Fundraising Campaign?
Gabriel Reynoso's insight:

Stay Classy shares some great insights to becoming a master social networker. Check out this concise article to help motivate and inspire your next steps forward and while you're there, download the free Ultimate Campaign Planning Kit.

more...
No comment yet.
Scooped by Gabriel Reynoso
Scoop.it!

Future of SEO in 2014 after Google’s Hummingbir...

Future of SEO in 2014 after Google’s Hummingbir... | Social Media 4 Good | Scoop.it
Are SEO Experts in Canada under Turbulent Conditions after Google's Hummingbird Update?
Gabriel Reynoso's insight:
What’s the future of SEO in 2014? Nonprofits must pay attention to the constant algorithm changes from Google to stay ahead of the game.
more...
No comment yet.
Scooped by Gabriel Reynoso
Scoop.it!

Social Media Engagement: The Surprising Facts About How Much Time People Spend On The Major Social Networks

Social Media Engagement: The Surprising Facts About How Much Time People Spend On The Major Social Networks | Social Media 4 Good | Scoop.it

"In a new report, BI Intelligence calculates an Engagement Index for top major social networks and compares their performance in terms of time-spend terms per-user, on desktop and mobile. We also look at how the different top activities on social media — photo-sharing, status updates, etc. — are indexing in terms of activity, and which sites drive the highest volume in each category. This report complements our popular reports on social media demographics and global audience sizes."

Gabriel Reynoso's insight:

New reports give us all an opportunities to understand what's important and allow us to prioritize our online activities accordingly.

 

How will this report cause a shift in your social media strategy?

more...
No comment yet.
Scooped by Gabriel Reynoso
Scoop.it!

This Week in Social Media: Twitter Gets a Makeover, Facebook ...

This Week in Social Media: Twitter Gets a Makeover, Facebook ... | Social Media 4 Good | Scoop.it

"This Week in Social Media: Twitter Gets a Makeover, Facebook Updates Ad Techniques, Instagram Competes with Snapchat, and More!"

Gabriel Reynoso's insight:

Here's a quick social media drill down from CAROLYN COATES which cover Twitter's new mobile release, Facebook Ads, Instagram, and Reddit. Freshly scooped!

more...
No comment yet.
Scooped by Gabriel Reynoso
Scoop.it!

Donate Button Will Let Facebook Users Show Their Charitable Side - RedOrbit

Donate Button Will Let Facebook Users Show Their Charitable Side - RedOrbit | Social Media 4 Good | Scoop.it

"The Donate Now button will appear on posts in the News Feed associated with participating nonprofit organizations."

Gabriel Reynoso's insight:

This is a great new feature for nonprofits. Facebook will be rolling out this service to all registered organizations in the coming year.

more...
No comment yet.
Rescooped by Gabriel Reynoso from User Guide for Social Media for Nonprofits
Scoop.it!

How to use Facebook interest lists for content marketing

How to use Facebook interest lists for content marketing | Social Media 4 Good | Scoop.it
A little known but powerful way to curate content is with Facebook interests lists. Interest lists are lists of pages that Facebook users can create and access from their sidebar.

Via Kyra Millich
more...
No comment yet.
Rescooped by Gabriel Reynoso from User Guide for Social Media for Nonprofits
Scoop.it!

How can we create beautiful and informative data visualizations that everyone understands?

How can we create beautiful and informative data visualizations that everyone understands? | Social Media 4 Good | Scoop.it
Visualizations now pervade our daily lives. As we experiment with them, we need bring our audiences along with us.

Via Kyra Millich
more...
No comment yet.
Rescooped by Gabriel Reynoso from Nonprofit Social Media and Communications
Scoop.it!

Young Donors Want Web Sites To Show Results

Young Donors Want Web Sites To Show Results | Social Media 4 Good | Scoop.it
A new survey of 2,600 donors in their 20s and early 30s found that 60 percent want a nonprofit's online presence to give more details about the people it serves.

Via Elise Peterson
more...
No comment yet.
Rescooped by Gabriel Reynoso from Nonprofit Social Media and Communications
Scoop.it!

25 Awesome Social Media Tools (Your Brand Should Be Using) [INFOGRAPHIC] - AllTwitter

25 Awesome Social Media Tools (Your Brand Should Be Using) [INFOGRAPHIC] - AllTwitter | Social Media 4 Good | Scoop.it
25 Awesome Social Media Tools (Your Brand Should Be Using) [INFOGRAPHIC]

Via Elise Peterson
more...
No comment yet.
Rescooped by Gabriel Reynoso from Nonprofit Social Media and Communications
Scoop.it!

Out in the Open: You Too Can Use Obama's Secret Social Media Weapon via Wired.com

Out in the Open: You Too Can Use Obama's Secret Social Media Weapon via Wired.com | Social Media 4 Good | Scoop.it
Sorting through the thousands of Twitter responses the White House's Twitter account gets every day is a colossal task. Fortunately the White House staff has a not so secret weapon: an open source social media analytics tool called ThinkUp.

Via Elise Peterson
Gabriel Reynoso's insight:

Have you heard about ThinkUp?

more...
No comment yet.
Scooped by Gabriel Reynoso
Scoop.it!

Organizing Your Fundraising Strategy

Organizing Your Fundraising Strategy | Social Media 4 Good | Scoop.it
The biggest and most common mistake made by fundraising organizations is to go into a fundraiser without a solid strategy.
Gabriel Reynoso's insight:

Benjamin Franklin once said 'If you fail to plan, you are planning to fail!' This especially holds true for lauching a fundraising campaign to achieve successful results.

more...
No comment yet.
Scooped by Gabriel Reynoso
Scoop.it!

Church of England Issues Social Media Guidelines 'The Twitter Commandments' To Followers

Church of England Issues Social Media Guidelines 'The Twitter Commandments' To Followers | Social Media 4 Good | Scoop.it
Mirror.co.uk
Church of England issues social media guidelines 'the Twitter commandments ...
Gabriel Reynoso's insight:

Bath and Wells diocese posted the nine must-do's of social media to help followers remember God while tweeting. Interesting approach.

more...
No comment yet.
Scooped by Gabriel Reynoso
Scoop.it!

Text Updates Have Less Reach on Facebook

Text Updates Have Less Reach on Facebook | Social Media 4 Good | Scoop.it
Facebook recently noticed an interesting pattern in how people post text updates. They noticed that people write more text updates when they see more text updates from their friends. But this isn't true for pages.
Gabriel Reynoso's insight:

Here are three ways you can deal with this recent News Feed change by Facebook.

more...
No comment yet.
Scooped by Gabriel Reynoso
Scoop.it!

Nonprofit Executive Training Program is Offered

Nonprofit Executive Training Program is Offered | Social Media 4 Good | Scoop.it
Nonprofit Executive Training Program is Offered Litchfield County Times SHEFFIELD, Mass.—Berkshire Taconic Community Foundation invites executive directors of nonprofit organizations in the Berkshire Taconic region to apply for a scholarship to...
Gabriel Reynoso's insight:

Berkshire Taconic Community Foundation invites executive directors of nonprofit organizations in the Berkshire Taconic region to apply for a scholarship to attend a six-day intensive training program at the Harvard Business School (HBS) in Boston.

more...
No comment yet.
Scooped by Gabriel Reynoso
Scoop.it!

Getting Eyes on the Page: Audience Building 101

Getting Eyes on the Page: Audience Building 101 | Social Media 4 Good | Scoop.it
You have great content. Your message is clear and you want as many people as possible to see it. Here’s the problem, your follower count isn’t where you want it to be. If you’re finding yourself in...
Gabriel Reynoso's insight:

Here are some quick tips on audience building which still apply today. One thing we'll add with GREAT EMPHASIS is, "content is still king". So keep it fresh and constant and PROMOTE! PROMOTE! PROMOTE!

more...
No comment yet.
Scooped by Gabriel Reynoso
Scoop.it!

Content Marketing for Nonprofits: Data, Insights, and Examples - Business 2 Community

Content Marketing for Nonprofits: Data, Insights, and Examples - Business 2 Community | Social Media 4 Good | Scoop.it

"Content Marketing Institute and Blackbaud’s 2014 Nonprofit Content Marketing Benchmarks, Budgets and Trends — North America report just hit the scene."

Gabriel Reynoso's insight:

Great report here from  Frank Barry. Here are some hightlights:


1. Ninety-two percent of nonprofits use content marketing
2. Sixty-nine percent have someone who oversees content marketing
3. Lack of time and budget are the biggest content marketing challenges nonprofits face

 

#infographic

more...
No comment yet.
Scooped by Gabriel Reynoso
Scoop.it!

10th Anniversary: Media Monitoring Grants Benefit Not-for-Profit Organizations - 4-traders (press release)

10th Anniversary: Media Monitoring Grants Benefit Not-for-Profit Organizations - 4-traders (press release) | Social Media 4 Good | Scoop.it

"Ten years ago, CyberAlert Inc., the news and social media monitoring service, announced the launch of a PR Grants Program to award free media to nonprofit organizations."

Gabriel Reynoso's insight:

All interested nonprofits can apply through Dec. 31 via CyberAlert's online PR Grants application.

http://www.cyberalert.com/grantsX.html

more...
No comment yet.
Scooped by Gabriel Reynoso
Scoop.it!

5 top social media tips for nonprofit fundraising in 2014 - Miratel

5 top social media tips for nonprofit fundraising in 2014 - Miratel | Social Media 4 Good | Scoop.it

"In our ongoing look at social media tips for nonprofit fundraising I thought it would be interesting to look ahead to 2014 and create a checklist of social media marketing ideas for the new year."

more...
No comment yet.
Rescooped by Gabriel Reynoso from User Guide for Social Media for Nonprofits
Scoop.it!

Create a 70/20/10 Development Plan

Create a 70/20/10 Development Plan | Social Media 4 Good | Scoop.it

If there's one key lesson to developing leaders it’s that leadership is learned by doing. That's why a growing number of nonprofits use the 70/20/10 model as their blueprint for leadership training.


Via Kyra Millich
more...
No comment yet.
Rescooped by Gabriel Reynoso from User Guide for Social Media for Nonprofits
Scoop.it!

Top 5 Tips for Promoting Facebook Posts Like a Pro

Top 5 Tips for Promoting Facebook Posts Like a Pro | Social Media 4 Good | Scoop.it
Are you using Facebook promoted posts yet? Do you actually WANT people to see your content? Here are 5 tips to get you started.

Via Kyra Millich
more...
No comment yet.
Rescooped by Gabriel Reynoso from Nonprofit Social Media and Communications
Scoop.it!

8 Reasons Why Mobile and Social Are the Future of Fundraising

8 Reasons Why Mobile and Social Are the Future of Fundraising | Social Media 4 Good | Scoop.it
JustGiving has been monitoring the increasing power of mobile fundraising and its impact on social media since early 2012, when stats revealed huge growth in this area.

Via Elise Peterson
more...
No comment yet.
Rescooped by Gabriel Reynoso from Nonprofit Social Media and Communications
Scoop.it!

New Facebook Marketing Research Shows What Works

New Facebook Marketing Research Shows What Works | Social Media 4 Good | Scoop.it
The latest research on Facebook marketing shows interesting trends and opportunities. Use this to update your Facebook marketing with the latest findings.

Via Elise Peterson
more...
No comment yet.