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Unlock the Hidden Power of Google Analytics Campaign Tracking with Bionic Media Planning Software | Bionic Advertising Systems

Unlock the Hidden Power of Google Analytics Campaign Tracking with Bionic Media Planning Software | Bionic Advertising Systems | Advertising and Marketing | Scoop.it
Bionic media planning software unlocks the power of Google Analytics campaign tracking by automating the generation of perfect tracking URLs.
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Reach, Frequency, Ratings, GRPs, Impressions, CPP, and CPM in Advertising | Bionic Advertising Systems

This article gives you clear, concise definitions and examples of important advertising terminology: Media Market, Population, Rating, Reach, Frequency, Gross
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YouTube Finally Lets You Know Which Browser Tab Is Making All That Noise - Huffington Post

YouTube Finally Lets You Know Which Browser Tab Is Making All That Noise - Huffington Post | Advertising and Marketing | Scoop.it
YouTube Finally Lets You Know Which Browser Tab Is Making All That Noise Huffington Post That tiny change -- available on Chrome, Firefox and Safari -- heralds the end of fumbling through a web browser to discover which YouTube video is making...
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Social Media Use Has More Than Tripled Among Internet Users 65 and Older, Study Finds - SocialTimes

Social Media Use Has More Than Tripled Among Internet Users 65 and Older, Study Finds - SocialTimes | Advertising and Marketing | Scoop.it
While millennials may still dominate social media, a new study by the Pew Research Center's Internet & American Life Project shows that other generations are adopting the technology as well.
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Social Media and Social Change: How Young People are Tapping into Technology

Social Media and Social Change: How Young People are Tapping into Technology | Advertising and Marketing | Scoop.it
Today, 43% of the world’s population is 25 years old or younger. This young group is impatient and ready to change the world.
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Rescooped by Tyler Kruse from Strategy and Competitive Intelligence by Bonnie Hohhof
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LinkedIn Advanced Search Interface

LinkedIn Advanced Search Interface | Advertising and Marketing | Scoop.it

By using keywords, basic details and a series of mouse clicks, users of LinkedIn can benefit from the advanced search feature to find relevant contacts and job opportunities via the new search interface.   The interface is intuitive and should not prevent anyone from using the social network as a strategic intelligence tool.


Via Bonnie Hohhof
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Meet Tastemade, The YouTube Network For Food Lovers - TechCrunch

Meet Tastemade, The YouTube Network For Food Lovers - TechCrunch | Advertising and Marketing | Scoop.it
Meet Tastemade, The YouTube Network For Food Lovers
TechCrunch
As YouTube networks go, there are some that are designed to attract talent from all over the spectrum, and then there are those which focus on specific verticals.
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It Took PRISM Revelation, But Facebook Says It Wants To Become More Open - Huffington Post

It Took PRISM Revelation, But Facebook Says It Wants To Become More Open - Huffington Post | Advertising and Marketing | Scoop.it
It Took PRISM Revelation, But Facebook Says It Wants To Become More Open Huffington Post In an about-face, Facebook is now saying that it wants to publish information about how the social networking site shares user information with federal...
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Facebook finally gets #hashtags - CNN

Facebook finally gets #hashtags - CNN | Advertising and Marketing | Scoop.it
Facebook finally gets #hashtags
CNN
Facebook will roll out hashtags to more users in the coming weeks. The social network wants to make it easier for users to find content already on Facebook, and functional hashtags are the first step.
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Rescooped by Tyler Kruse from visualizing social media
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[Infographic] Google's 200 Ranking Factors: the Complete List

[Infographic] Google's 200 Ranking Factors: the Complete List | Advertising and Marketing | Scoop.it

SEO itself has always been somewhat of a barrier to entry for online success.

In other words, for a new person it’s so complex that it takes a long time to understand all the little things that search engines, Google specifically, are asking for. Time, capital, and energy are necessary to rank pages on the world’s most popular search engine.


Via Lauren Moss
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Bart van Maanen's curator insight, June 5, 2013 6:11 AM

Een nogal indrukwekkende lijst, maar waard om te bekijken.

David Duncan's comment, June 6, 2013 4:45 AM
All you need to do is follow that. I am amazed at how many small businesses think they can do it themselves.
Bart van Maanen's comment, June 6, 2013 5:31 AM
They probably wish they could do all of this. ;)
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YouTube 'destroying music', pianist says in angry protest - The Guardian

YouTube 'destroying music', pianist says in angry protest - The Guardian | Advertising and Marketing | Scoop.it
The Guardian YouTube 'destroying music', pianist says in angry protest The Guardian One of the world's leading concert pianists angrily exited a performance on Monday evening saying YouTube was "destroying music" after he caught a member of the...
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Twitter's outage stakes grow as stock traders lose social factor - ZDNet

ZDNet
Twitter's outage stakes grow as stock traders lose social factor
ZDNet
Twitter suffered its largest outage in some time following an error in a "routine change" to the microblogging site yesterday.
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Guest Post: 5 Best Practices for a Social Media Campaign - Honeywell

Guest Post: 5 Best Practices for a Social Media Campaign - Honeywell | Advertising and Marketing | Scoop.it
Looking for ideas for your social media efforts? Here are some great tips from Bates Security.
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Facebook Ad Changes: What Marketers Need to Know : Social Media Examiner

Facebook Ad Changes: What Marketers Need to Know : Social Media Examiner | Advertising and Marketing | Scoop.it
Social Media Marketing Podcast 207. In this episode Jon Loomer explores Facebook ad changes and shares what you need to know.
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10 Tips to Help You Maximize LinkedIn Endorsements | Power Formula LinkedIn Blog - Power Formula for LinkedIn

10 Tips to Help You Maximize LinkedIn Endorsements | Power Formula LinkedIn Blog - Power Formula for LinkedIn | Advertising and Marketing | Scoop.it
Linkedin Consultant, Wayne Breitbarth, trains businesses to use LinkedIn for promoting their brand and building the business.
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How to Integrate Social Media and Email Marketing - Jeffbullas's Blog

How to Integrate Social Media and Email Marketing - Jeffbullas's Blog | Advertising and Marketing | Scoop.it
The problem with social media is that you don't own it. But you do control your email list.
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Nearly one in five US adults online use Twitter, survey finds - Los Angeles Times

Nearly one in five US adults online use Twitter, survey finds - Los Angeles Times | Advertising and Marketing | Scoop.it
Entrepreneur
Nearly one in five US adults online use Twitter, survey finds
Los Angeles Times
Twitter usage among U.S. adults who go online is up to 18% in the latest Pew Research Center survey, a tad increase from 16% last summer.
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Top Five Ways Reddit is Like Salem Massachusetts in the 1600s - Guardian Express

Top Five Ways Reddit is Like Salem Massachusetts in the 1600s - Guardian Express | Advertising and Marketing | Scoop.it
Top Five Ways Reddit is Like Salem Massachusetts in the 1600s
Guardian Express
Oh, Reddit. It's the epitome of everything that went wrong with the way the internet was supposed to be. If you've never had a run-in with Reddit, consider yourself lucky.
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7 Social Media Mistakes You Should Try to Avoid

7 Social Media Mistakes You Should Try to Avoid | Advertising and Marketing | Scoop.it
In the hope of avoiding some of the more common cringe-inducing moments, here are seven things you might want to avoid when you are using social media.
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Video - Meet the Antisocial Social-Media App - WSJ.com

Video - Meet the Antisocial Social-Media App - WSJ.com | Advertising and Marketing | Scoop.it
The premise of social networks and most new apps, is a warm and fuzzy feeling of connectedness to your friends. But what if you want to be left alone? 'Hell Is Other People' tracks ways for you to avoid friends.
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Breast cancer activists win battle with Facebook over mastectomy photos

Breast cancer activists win battle with Facebook over mastectomy photos | Advertising and Marketing | Scoop.it

"Facebook has clarified its policy against nudity to allow for postmastectomy photos after a run-in with vocal breast cancer awareness advocates disgruntled by the social network's practice of removing photos depicting mastectomy scars.

In May, Scorchy Barrington, a woman with Stage IV breast cancer, petitioned Facebook executives through Change.org to end the company's practice of censoring photos of men and women who have undergone mastectomies. Barrington said Facebook was removing photos from the SCAR Project Page, which features photographs of young breast cancer survivors, and that Facebook had banned project founder and photographer David Jay from the site."

 


Via Susan Zager
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Susan Zager's curator insight, June 12, 2013 3:45 PM

Facebook has fixed their policy about alllowing photos from the Scar Project which features photos of post mastecomy breast cancer patients pictures by famed fashion photographer David Jay. On change.org Scorchy said,"Facebook's policy team told me they are committed to clearing up any internal or external confusion regarding images of mastectomy and have clarified their policy, From now on, these powerful visual testaments to the real impact of breast cancer and the resilience of breast cancer survivors will be welcomed on Facebook, as they should be."

Scorchy Barrington also has a blog at: http://thesarcasticboob.com/


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Three Cool and Inexpensive Tools to Track Twitter Hashtags

Three Cool and Inexpensive Tools to Track Twitter Hashtags | Advertising and Marketing | Scoop.it

Judging by the outcry over Tweetchat having to close, due to Twitter’s new API restructuring, and the interest shown in replacement platforms, it’s fair to say that Twitter chats continue to be popular for both Twitter users and brands alike.

 

The ease in which topics and conversations can be filtered using the hashtag on Twitter enforces the idea that, when done right, Twitter chats and their attached hashtags are a great way to solicit feedback, user experience, crowdsourcing and more.

 

To make that ease even more effective, here are three cool hashtag trackers that don’t need a second mortgage to use.


Via The Learning Factor
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Infographic: The Social Media Winter is Coming - PC Magazine

Infographic: The Social Media Winter is Coming - PC Magazine | Advertising and Marketing | Scoop.it
Social News Daily Infographic: The Social Media Winter is Coming PC Magazine While not as shocking as Sunday's episode of Game of Thrones, the Game of Social Networks, as depicted by online management system HootSuite, maps out the six biggest...
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Tumblr Blog Shares Ten Copyright-Free High-Res Images Every Ten Days - PetaPixel

Tumblr Blog Shares Ten Copyright-Free High-Res Images Every Ten Days - PetaPixel | Advertising and Marketing | Scoop.it
PetaPixel Tumblr Blog Shares Ten Copyright-Free High-Res Images Every Ten Days PetaPixel Unsplash is a new Tumblr creation by the folks over at ooompf that allows photographers to share a set of images for free (in exchange for exposure, we assume)...
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Inside.com's Jason Calacanis On Why He Turned Down YouTube Funding - Hollywood Reporter

Inside.com's Jason Calacanis On Why He Turned Down YouTube Funding - Hollywood Reporter | Advertising and Marketing | Scoop.it
Inside.com's Jason Calacanis On Why He Turned Down YouTube Funding Hollywood Reporter In a blog entry posted Sunday, he argued YouTube is an amazing digital platform to build an audience for content, but it's not a good business proposition for...
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