The first half of 2014 is already in the books, and it looks like a lot of marketers and companies didn’t learn anything from last year about social media. Many brands still made a number of bad judgments and stumbled when it came to handling their social profiles, which led to backlash and a tarnished image for some.
Mistakes can happen anytime, and with half the year already over, now is a great time to discuss some of 2014’s biggest marketing and social media blunders so far. With five full months ahead, this should serve as a great lesson for all individuals, brands, and companies trying to market themselves to the public.
Here are some things to keep in mind:
- It’s easy to post things on social media, especially on Facebook and Twitter. Remember, though, that backlash can come just as swiftly and easily. Sure, people make mistakes from time to time, but with all the previous instances, everyone should know by now how not to act in public, especially if you’re representing a brand known the world over....
Via Jeff Domansky