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Le poids des Business Angels dans le financement des start-ups ...

Le poids des Business Angels dans le financement des start-ups ... | Social media - emarketing | Scoop.it
Des investissements d'amorçage répartis entre trois secteurs.

Via Patrick Hannedouche
Sabrina Lhomme Innovact's insight:

Et en France, les business angels sont-ils un outil de déploiement géographique / décentralisation des investissements dans les projets de création et développement de jeunes entreprises innovantes ? Peuvent-ils réellement permettre de créer de nouveaux territoires d'accueil de la création innovante, des "zones alternatives" pour concurrencer des régions déjà bien dotées telles que Paris-IDF, PACA ou Rhône-Alpes ?

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Patrick Hannedouche's curator insight, August 20, 2013 9:54 AM

Business Angel france a lu...

Grenoble-Isère's curator insight, August 20, 2013 10:28 AM

Un article sur les caractéristiques des financeent par les business angels aux US. Est-ce pareil en France ?

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Why We Love Certain Brands by @DavidBrier

Why We Love Certain Brands by @DavidBrier | Social media - emarketing | Scoop.it

Seth Godin wrote, “A brand’s value is merely the sum total of how much extra people will pay, or how often they choose, the expectations, memories, stories and relationships of one brand over the alternatives.”After all, there are brands we as consumers absolutely love. And there are brands we as consumers can’t stand.So what’s the difference between those we admire versus the ones we despise? And is there something we do to monitor the course our brand is taking in this battle between love and hate?...


Via Jeff Domansky, Mark Chapman
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Gas caroline's curator insight, March 14, 8:58 AM

Pourquoi il y a des marques que l'on aime et d'autres que l'on déteste ?

aanve's curator insight, March 15, 12:14 AM

www.aanve.com

 

pulau seribu wisata's curator insight, March 16, 11:06 PM

i like this

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Prendre des notes vite et bien

Prendre des notes vite et bien | Social media - emarketing | Scoop.it
Séminaire, réunion, formation... Les lieux et moments où vous devez coucher noir sur blanc les paroles exprimées se multiplient. Or écrire tout ce qu'on entend au fur et à mesure est loin d'être aisé.

Via Pour Les Patrons
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11 Essential Rules for Powerful Twitter Marketing - Jeffbullas's Blog

11 Essential Rules for Powerful Twitter Marketing - Jeffbullas's Blog | Social media - emarketing | Scoop.it

Twitter is changing, become public and is verging on visual. Here are 11 rules for powerful Twitter marketing to increase brand awareness, leads and sales.

 

I remember when I joined in 2008, that the rules of engagement were just about fun and frivolity. It was a playground for social media enthusiasts that were exploring and pushing the boundaries. It was about having conversations with people all over the world. That still happens.

 

There were only 4 million people on the platform when I began and using it for marketing was not considered. We were all just playing. Today with mass media embracing it for TV, real time breaking news, distributing content and viral marketing the bird has muscled up.

 

With its increased maturity the rules have become clearer and its marketing power obvious. Here are some essential rules for Powerful twitter marketing to increase brand awareness, leads and sales....


Via Jeff Domansky
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Janine Lloyd's curator insight, January 28, 2:26 AM

Know the rules of engagement if you want to embrace Twitter in your marketing!

José Ignacio Florido's curator insight, January 28, 4:03 AM

Useful tips for your twitter strategy

Carmen Saunders's curator insight, January 28, 11:11 PM

Great tips on your Twitter account!

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What Great PowerPoint Slides Look Like | Mr. Media Training

What Great PowerPoint Slides Look Like | Mr. Media Training | Social media - emarketing | Scoop.it
In this slide show, you'll see several "before and after" PowerPoint slides that show you the worst -- and best -- practices for PowerPoint.
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[10/01/14] La Tribune : Portrait de Jacinthe Busson

[10/01/14] La Tribune : Portrait de Jacinthe Busson | Social media - emarketing | Scoop.it
"Celle qui code et décode"

Via Didier Tranchier
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Culture RP » Rétrospective des moments forts de 2013 : ces 5 buzz qu’il ne fallait pas rater

Culture RP » Rétrospective des moments forts de 2013 : ces 5 buzz qu’il ne fallait pas rater | Social media - emarketing | Scoop.it
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As fewer people read newspapers, more share their front pages | Poynter.

As fewer people read newspapers, more share their front pages | Poynter. | Social media - emarketing | Scoop.it

Newspapers are dying. But their front pages aren’t.At a time when print advertising revenue continues to decline and publications are laying off staff in droves, newspaper covers are increasingly being shared digitally — helped along by the ease of posting on Twitter, Facebook and other social media platforms.But why? More than anything, these A1s are seen as an encapsulation of a historical event, to be seen and filed away for a distant time when we want to remember how much something mattered in its day...


Via Jeff Domansky
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Jeff Domansky's curator insight, December 30, 2013 2:18 AM

Thoughtful post explores why front covers still pull in readers.

Christophe LARVOL's curator insight, December 30, 2013 4:59 AM

presse

malek's curator insight, December 30, 2013 8:16 AM

The irony here: most viewed morning or evening TV shows are constantly relying on print media for analysis and reviews.

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The Next Big Question in Content Marketing

The Next Big Question in Content Marketing | Social media - emarketing | Scoop.it
This year the Content Marketing World event was bigger than ever. There's the general sense that this is the right topic at the right time in our industry. And there was a subtle shift in the bigge...
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Is an Image Really Worth 1,000 Words? Images in Tweets Boost Engagement : LucidCrew Austin

Is an Image Really Worth 1,000 Words? Images in Tweets Boost Engagement : LucidCrew Austin | Social media - emarketing | Scoop.it
For many businesses using Twitter has become a staple in an effective marketing campaign. Engaging customers through tweeting daily tips, facts,...
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Culture RP » Le Community Manager expliqué à mon boss, c’est pas gagné…

Culture RP » Le Community Manager expliqué à mon boss, c’est pas gagné… | Social media - emarketing | Scoop.it
Sabrina Lhomme Innovact's insight:

Conseils pour bien gérer sa e-reputation par Laurent Bour : reconnaître ses erreurs, ne pas trop en faire, chercher la qualité et la pertinence en diffusant un message cohérent d’un réseau social à un autre. Le tout en faisant ressortir son expertise.

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Infographic: Social Media Stats 2013 

Infographic: Social Media Stats 2013  | Social media - emarketing | Scoop.it

Via The Fish Firm
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Lori Wilk's curator insight, December 10, 2013 3:54 PM

Great infograph about social media#socialmedia

Mertens Marketing's curator insight, December 11, 2013 3:52 AM

aktuelle Zahlen

JC Hubac's curator insight, December 11, 2013 11:46 AM

To discover absolutely!!!

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Infographic: Influence And Social Media

Infographic: Influence And Social Media | Social media - emarketing | Scoop.it

Every day more people join these platforms because they are a medium used to spread constant information and ideas either for personal or business purposes.  

 

There is plenty information, statistics and figures regarding the use of social media, as well as the advantages it offers.


Via Ivo Nový
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David Nandigam's curator insight, November 28, 2013 3:19 PM

“I hold that a strongly marked personality can influence descendants for generations.” ― Beatrix Potter

María Dolores Díaz Noguera's curator insight, November 29, 2013 6:29 AM

Amazing

Franck Pelagatti's curator insight, December 3, 2013 2:57 AM

"1 personne sur 7 sur cette planète dispose d'un compte Facebook". mais que font les 6 autres ? ^^

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Hootsuite, présentation et retour d’expérience

Hootsuite, présentation et retour d’expérience | Social media - emarketing | Scoop.it
Créée en 2008 par le canadien Ryan Holmes, Hootsuite s’est imposée comme l’une des plateformes de référence en matière de gestion multicompte pour les médias sociaux. La finalité de cet ou
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3 Social Media Marketing Strategy Traps to Avoid at All Costs - Jeffbullas's Blog

3 Social Media Marketing Strategy Traps to Avoid at All Costs - Jeffbullas's Blog | Social media - emarketing | Scoop.it
You might think your social media marketing strategy is awesome, but do your customers? Here are 3 social media marketing strategy traps to avoid
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[Infographic] Increase Your Pinterest Engagement by 275%

[Infographic] Increase Your Pinterest Engagement by 275% | Social media - emarketing | Scoop.it
It's no news that Pinterest has seen huge growth in the past year and has become one of the leading sites for brands to showcase their products and weave their social media strategy.
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How to Steal Your Competitor's Social Media Followers

How to Steal Your Competitor's Social Media Followers | Social media - emarketing | Scoop.it
If you want to accelerate your social media game by getting followers from your competitors, here are several tips you should consider.
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2014, l'année des startups ?

2014, l'année des startups ? | Social media - emarketing | Scoop.it
Maddyness revient tous les vendredis pour La Tribune sur les actualités startups qu’il ne fallait pas manquer cette semaine. L'année qui s'annonce semble de bonne augure pour les startups et à l’innovation.

Via Pour Les Patrons, Innovact
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Innovact's curator insight, January 18, 3:00 AM

2014, l'année des startups ! Et oui, pourquoi en faire une question ?

2014, c'est aussi la 18ème édition d'Innovact Forum : forum.innovact.com

Vous êtes dirigeant d'une startup ou futur dirigeant d'une start-up ? Vous avez un projet innovant et envisagez la création de votre start-up ou le transfert de votre innovation vers l'industrie ? Vous ne savez pas comment finaliser votre projet et souhaitez vous assurez de sa viabilité ?

Vous accompagnez les porteurs de projets innovants et dirigeants de start-up ?

Innovact, LE rdv annuel de la communauté de l'entrepreneuriat innovant, c'est à Reims, les 1er et 2 avril, au Centre des Congrès.
Et c'est LE rdv à ne pas manquer....

Venez découvrir à cette occasion les lauréats de notre concours Innovact Awards ! Rappelons que vous avez encore un peu de temps pour candidater : date-limite le 29/01, et a noter que 5 MINUTES SUFFISENT POUR REMPLIR NOTRE DOSSIER DE CANDIDATURE POUR CETTE PREMIERE ETAPE DE SELECTION ! 

Pour en savoir plus sur notre concours Innovact Awards : http://forum.innovact.com/fr/les-innovact-awards/les-innovact-awards-nouvelle-generation-article155.html

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25 Top Content Marketing Tools Every Marketer Should Use

25 Top Content Marketing Tools Every Marketer Should Use | Social media - emarketing | Scoop.it

Content marketing has several benefits but the most important factors which made content marketing the hottest trends is its ability to increase visibility and create business branding and awareness. Since 2013, it’s the most talked about topic in blogging and seo communities. Content is the king, and with the help of content you can reach huge number of people and new readers across several platforms.

 

Every business model requires a well-structured strategy; same is applicable for content marketing. Its no-way different from marketing rather it’s an integral part of your marketing strategies. But, before you head-off to start your content marketing campaigns, you must learn about the tools which will help you a lot in your marketing and will make it lot easier.

 

Social Media Strategies Summit has created an outstanding infographic on 25 content marketing tools and has divided them in 5 categories (5 tools in each category) which are content curation, content creation, finding content writers, content promotion and content marketing analytics. These are the must have tools for every marketer who uses content marketing on a daily basis. It’s a simple infographic, but can help you a lot in your business’s content marketing strategy....


Via Jeff Domansky
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Denise Gabbard's curator insight, January 11, 9:12 PM

Some fresh, new tools in this article to help writers and marketers. 

Charles Rein's curator insight, January 13, 2:42 PM

Content King

dan's curator insight, January 14, 7:28 AM

Content Is Still King!

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Trois stratégies pour vulgariser la digitalisation de l'entreprise

Trois stratégies pour vulgariser la digitalisation de l'entreprise | Social media - emarketing | Scoop.it
Étroitement liées à l'évolution rapide et constante des pratiques numériques, les "Digital Academy" se multiplient dans les grands groupes comme Kering, Orange et Danone pour initier et accompagner la transformation de la culture de l’entreprise.
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Planning Your B2B Marketing Approach to Social Media: 3 Key Angles

Planning Your B2B Marketing Approach to Social Media: 3 Key Angles | Social media - emarketing | Scoop.it
The popularity of social media marketing is spreading like wildfire across the world of B2B commerce. Because these are social platforms, marketing on them requires planning and finesse. Simply bei...
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The Top Twitter Trends Of 2013 [INFOGRAPHIC]

The Top Twitter Trends Of 2013 [INFOGRAPHIC] | Social media - emarketing | Scoop.it
2013 was a big year for Twitter. We saw a royal baby take over the Twittersphere, and scandals like the NSA revelations blow up overnight.
So what were the most popular trending topics on Twitter in the past year?

Via Brian Yanish - MarketingHits.com
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Veille digitale's curator insight, December 19, 2013 1:26 AM

Une infographie des Twitter trends classés par Pays. 

Maxime Daireaux's curator insight, December 19, 2013 3:16 AM

Le coup de grâce pour la France....

Betty Denise's curator insight, December 19, 2013 4:01 AM

France : #allo ...

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Les missions quotidiennes du Community Manager sur Facebook, Twitter, LinkedIn, Pinterest, Youtube...

Les missions quotidiennes du Community Manager sur Facebook, Twitter, LinkedIn, Pinterest, Youtube... | Social media - emarketing | Scoop.it
Les missions que doit réaliser un Community Manager chaque semaine sur les médias sociaux.

Via Business Angel
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10 surprising new Twitter stats to help you reach more followers

10 surprising new Twitter stats to help you reach more followers | Social media - emarketing | Scoop.it

Since social media is changing so often, it can be hard to keep up with stats and trends that affect how you use it. I quite often forget the facts that I’ve read, or I use Twitter based on stats that are outdated now.In fact, when I recently looked at some of the latest social media statistics, it hit me that the fastest growing demographic on Twitter is is the 55–64 year age bracket. And that’s just the tip of the iceberg in terms of what’s changed.In case you’re in the same boat with me, I gathered up some really interesting Twitter stats that can help you improve the way you reach your followers. Especially when trying to gear up for the new social media for business, being in the know of the latest stats is more valuable than ever...


Via Jeff Domansky
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Jeff Domansky's curator insight, December 13, 2013 12:05 PM

Simply useful Twitter tips...

Market Immersion's curator insight, December 14, 2013 1:11 AM

10 surprising new Twitter stats to help you reach more followers | 

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Le journaliste, bientôt mort ou roi en devenir ? | Le Cercle Les Echos

Le journaliste, bientôt mort ou roi en devenir ? | Le Cercle Les Echos | Social media - emarketing | Scoop.it

Malmené par un marché précarisé, confronté au pouvoir des "citoyens-tous-journalistes", le journaliste peine à entrevoir l’avenir de sa profession. Et les dernières rencontres professionnelles ne font que confirmer ses doutes. Pourtant, une voie s’ouvre devant lui, celle du digital, où l’attendent les marques et les consommateurs, en quête de contenus pertinents.


Via Rémi Brossard
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Rémi Brossard's curator insight, December 6, 2013 9:22 AM

Ce monsieur confond semble-t-il le marketing/pub et le journalisme.

 

Sur le fond certaines remarque sont intéressantes et plutôt réalistes, mais si le futur du journalisme consiste à faire du marketing de contenu et de l'inbound marketing alors je préfère me passer des médias d'information. Le journaliste qui travaille pour des marques ou avec des marques devient un publicitaire, un représentant officiel de la marque. Il devient un professionnel des RP et n'est plus journaliste.

Pim-Bim, créateur de contenus's comment, December 9, 2013 12:15 PM
Merci à vous pour avoir partagé et commenté l'article. Je comprends votre point de vue et vous n'avez pas tort si l'on considère le marketing de contenus comme une communication proche de la publicité. Or, selon moi, l'inboundmarketing ou le contentmarketing s'en différencient nettement. Il s'agit, non plus, de vanter les mérites du produit ou de la marque, mais de proposer des contenus qui permettent à la marque de ne plus clamer qu'elle est "la meilleure" mais de le démontrer en partageant son expertise...
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Marketing Big Data : comprendre, prédire et réagir

Marketing Big Data : comprendre, prédire et réagir | Social media - emarketing | Scoop.it
Big Data : ce mot sonne comme un mantra aux vertus magiques, y compris dans le marketing. Mais loin de la boule de cristal, la promesse du Big Data s'appuie sur une analyse technique et surtout des signaux faibles enfermés dans la donnée.
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