Social Marketing Strategy
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Social Marketing Strategy
Using social media to extend traditional marketing campaigns.
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Why You Shouldn’t use The Blind Man’s Bluff Approach to Hashtags

Why You Shouldn’t use The Blind Man’s Bluff Approach to Hashtags | Social Marketing Strategy | Scoop.it
Using smartly chosen hashtags increases the likelihood your post, tweet or photo will appear in the search results of a social media platform.
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Dear Marketers, Please Stop Misusing Hashtags.

Dear Marketers, Please Stop Misusing Hashtags. | Social Marketing Strategy | Scoop.it
Someone had to say it so I figure why not me. Not a day goes by in which I don't see a so-called marketing expert overuse and even worse, misuse hashtags on the Web. It happens most often on Twitte...
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How to Identify Relevant Hashtags for Your Business

How to Identify Relevant Hashtags for Your Business | Social Marketing Strategy | Scoop.it
Identifying the right hashtags is critical when it comes to social monitoring and engagement. Try this three-step method using a few favorite Twitter tools – Twitonomy, Hashtagify.me, and RiteTag.
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