Social Marketing Strategy
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Social Marketing Strategy
Using social media to extend traditional marketing campaigns.
Curated by Witmer Group
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5 Ways to Make Pinterest Work for Your Brand

5 Ways to Make Pinterest Work for Your Brand | Social Marketing Strategy | Scoop.it
Pinterest is still a relatively new social media platform, which means brands are still trying to figure out how to best use it. Here are some tips for brands of all types.
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Pinterest Is Sneaking Up on Twitter and Facebook

Pinterest Is Sneaking Up on Twitter and Facebook | Social Marketing Strategy | Scoop.it
So why doesn't it get any respect?

Via Colm Mcgill
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Colm Mcgill's curator insight, May 24, 2014 3:58 AM

Pinterest has loads of potential for you the small business owner...read this and open your account today

Internet Marketing News's curator insight, May 28, 2014 12:15 PM

Pinterest Is Sneaking Up on Twitter and Facebook. #socialmediamarketing #pinterest

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6 Ways to Promote Your Business With Pinterest Places

6 Ways to Promote Your Business With Pinterest Places | Social Marketing Strategy | Scoop.it
Learn what Pinterest Place Pins are and how to use them to map locations, showcase clients, market by location, tell your story and demonstrate your reach.
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How to Use Social Media to Promote an Event |

How to Use Social Media to Promote an Event | | Social Marketing Strategy | Scoop.it
Use these 7 creative ways to promote an event with social media to increase your chances for a gangbuster event.

Via Mau
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How to Promote Your Business With Pinterest

How to Promote Your Business With Pinterest | Social Marketing Strategy | Scoop.it
It is fundamental that you maintain active participation with other members of the Pinterest community in order to improve your business' online presence and popularity. This involves following the activities of other boards and regularly re-pin interesting or relevant pins to them.

Via Stefano Principato
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John M. Lee's curator insight, February 3, 2014 4:03 PM

I really need to get into Pinterest this year.

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Is Pinterest With GIFs A Recipe For Tackiness?

Is Pinterest With GIFs A Recipe For Tackiness? | Social Marketing Strategy | Scoop.it
Pinterest has just become the largest social network to support animated GIFs.
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Pinterest Reveals 3 Secrets to Pinning Like a Pro

Pinterest Reveals 3 Secrets to Pinning Like a Pro | Social Marketing Strategy | Scoop.it
The visually driven social media site can help drive sales and engagement for your company if you follow these 3 tips.
Witmer Group's insight:

Great tips!

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Four Reasons why no SEO should be Ignoring Pinterest

Four Reasons why no SEO should be Ignoring Pinterest | Social Marketing Strategy | Scoop.it
Joe Cox explores why SEO pros shouldn't ignore Pinterest.
Witmer Group's insight:

SEO types need to start thinking of Pinterest as its own search engine - and a powerful one at that.  

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3 Rules to Making Your Site Pinterest Friendly

3 Rules to Making Your Site Pinterest Friendly | Social Marketing Strategy | Scoop.it
Adding a Pinterest "Pin It" button and using the right description for your targeted viewers, your images have great potential for Pinterest.

Via Kelly Lieberman
Witmer Group's insight:

Great tips to make your website Pinterest friendly.  

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Study: 1/3 of Women in U.S. Use Pinterest

Study: 1/3 of Women in U.S. Use Pinterest | Social Marketing Strategy | Scoop.it
Pinterest's popularity in the U.S. has surged in the last year, particularly among women, according to a new study.

Via Kelly Lieberman
Witmer Group's insight:

You can't ignore these numbers, run, don't walk to Pinterest! 

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INFOGRAPHIC: Social Media Checklist for Business

INFOGRAPHIC: Social Media Checklist for Business | Social Marketing Strategy | Scoop.it
People always ask us what basic things they can do on a day to day basis, to improve their social media presence on the top social communities.

 

Well the guys at the whole brain group have put together a great Infographic, that can be printed and used as your daily social media checklist for your business.

 

Check out 8 Ways to Improve Your Facebook Edgerank, Engagement, and Success if you are looking for a basic strategy to really improve your Facebook fanpage’s success.


Via Peter Azzopardi
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6 Ways to Get More Pinterest Followers |

6 Ways to Get More Pinterest Followers | | Social Marketing Strategy | Scoop.it
Do you want more Pinterest followers? This article shows you six simple ways to quickly increase your number of Pinterest followers.
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5 Ways to (Re)Create Original Content for Pinterest Social Jumpstart

5 Ways to (Re)Create Original Content for Pinterest Social Jumpstart | Social Marketing Strategy | Scoop.it
Pinterest shares original, brand-focused content to drive sales. You likely already have plenty on your website or YouTube pages, you don't need to create all of your content from scratch.
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Behind Pinterest's Crackdown On Paid Pins: Stopping Visual Pollution

Behind Pinterest's Crackdown On Paid Pins: Stopping Visual Pollution | Social Marketing Strategy | Scoop.it
It's not about stiffing its users; it's about creating a more accurate search engine.
Witmer Group's insight:

Beware paid Pinterest spammers....crack down is coming!

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10 Ways To Gain A Pinterest Business Following

10 Ways To Gain A Pinterest Business Following | Social Marketing Strategy | Scoop.it
You've got a new Pinterest business account set up and you created boards and have pinned some great content. Now what? Here are 10 ways to gain followers.

Via Cendrine Marrouat - cendrinemarrouat.com
Witmer Group's insight:

Great tips!

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Cendrine Marrouat - cendrinemarrouat.com's curator insight, January 28, 2014 6:45 PM

An excellent article from Dorien Morin-van Dam. The tips are bang on. My personal favorite is #8: "Mention other businesses by name in your comments, making sure not to spam them while doing so. Make it relevant!"


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Infographic: 26 Very Pinteresting Stats

Infographic: 26 Very Pinteresting Stats | Social Marketing Strategy | Scoop.it
Since its launch, Pinterest has been doing good and going strong and with 70 million users, 80% ...
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12 Most Resourceful Ways Businesses Can Use Pinterest

12 Most Resourceful Ways Businesses Can Use Pinterest | Social Marketing Strategy | Scoop.it
Oh So Pintersting's Cynthia Sanchez pops by with the12 Most Resourceful Ways Businesses Can Use Pinterest.
Witmer Group's insight:

Great list of what Pinterest has to offer to businesses. 

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Pinterest: 6 Steps to Going Viral - Business 2 Community

Pinterest: 6 Steps to Going Viral - Business 2 Community | Social Marketing Strategy | Scoop.it

Via Kelly Lieberman
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7 proven ways to create viral Pinterest posts

7 proven ways to create viral Pinterest posts | Social Marketing Strategy | Scoop.it
The author has seen multiple post go viral on Pinterest, earning tens of thousands of pin. She explains how you can do it, too.
Witmer Group's insight:

Tips that will help your content on Pinterest go viral.  Who doesn't want that?  

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The Best Pinterest Place Pins Examples and Why Your Business Should Use Them - Search Engine Journal

The Best Pinterest Place Pins Examples and Why Your Business Should Use Them - Search Engine Journal | Social Marketing Strategy | Scoop.it
Sarah Bradley provides some of the best ways to utilise Place Pins for every industry, retail, public services and even your local post office

Via Kelly Lieberman
Witmer Group's insight:

Very interesting! 

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