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Social Marketing Strategy
Using social media to extend traditional marketing campaigns.
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Networking Breakfast Presentation on LinkedIn for Businesses

Networking Breakfast Presentation on LinkedIn for Businesses | Social Marketing Strategy | Scoop.it
Kristina Witmer, Managing Director of Witmer Group and Emily Mantooth, Account Manager at Witmer Group had a wonderful time presenting LinkedIn Marketing techniques at this mornings The Platinum Circle breakfast event.   A few highlights from the presentation (or click below to view the entire presentation): It’s no longer about followers and fans – it’s …
Witmer Group's insight:

Downloadable presentation on LinkedIn for Business. 

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LinkedIn hits 300 Million - Are You In?

LinkedIn hits 300 Million - Are You In? | Social Marketing Strategy | Scoop.it
As a small or medium sized business owner, are you taking advantage of the 3oo million members that LinkedIn has?
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LinkedIn for B2B Leads and Conversions

LinkedIn for B2B Leads and Conversions | Social Marketing Strategy | Scoop.it
New research shows that LinkedIn not only drives more traffic to corporate websites, but that LinkedIn also generates the vast majority of B2B leads and conversions, reinforcing its position as the key social platform for B2B marketers.
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LinkedIn - It's Identity Crisis and the Future of Professional Social Media.

LinkedIn - It's Identity Crisis and the Future of Professional Social Media. | Social Marketing Strategy | Scoop.it
We get fooled into thinking that LinkedIn is a great place to share a corporate message because it’s such a professional site.
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Rescooped by Witmer Group from SocialMoMojo Web
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Need an Introduction? LinkedIn Now Finds the Best Person in Your Network to Tap

Need an Introduction? LinkedIn Now Finds the Best Person in Your Network to Tap | Social Marketing Strategy | Scoop.it
Professional networking got a tad bit easier.

Via Jessica Kelly
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Jessica Kelly's curator insight, January 30, 2:37 PM

"How You're Connected" begins it rollout. Me, I'd take the activity feed back -- I can figure out connections my own self. ;)

Rescooped by Witmer Group from Business in a Social Media World
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Infographic: LinkedIn for beginners

Infographic: LinkedIn for beginners | Social Marketing Strategy | Scoop.it
I thought this was a pretty clever introduction to LinkedIn and what to do there. Although it's a little less sexy than some of the other social networks out there, I think there's a good argument ...

Via Cendrine Marrouat - www.socialmediaslant.com
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Rescooped by Witmer Group from All About LinkedIn
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5 Tricks to Stand Out on LinkedIn

5 Tricks to Stand Out on LinkedIn | Social Marketing Strategy | Scoop.it
With the professional network becoming a powerhouse, people need to step up their game to get noticed. Here are a few easy ways to do so.

Via Anita Windisman
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Colleen Gray's curator insight, May 16, 5:08 PM

LinkedIn is a awesome source for many types of businesses.

Rescooped by Witmer Group from Small Business Issues
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3 LinkedIn Search Tricks That Will Make You Dangerous

3 LinkedIn Search Tricks That Will Make You Dangerous | Social Marketing Strategy | Scoop.it
This article reviews 3 LinkedIn search tricks that will make you dangerous.

Via Steve Cassady
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Steve Cassady's curator insight, March 23, 10:07 AM

Tips on Boolean Searches and some examples of more powerful search capabilities with Linkedin's other paid tools.

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How to Benefit from the LinkedIn Publishing Platform |

How to Benefit from the LinkedIn Publishing Platform | | Social Marketing Strategy | Scoop.it
Use the LinkedIn Publishing Platform to create, publish and showcase your blog high-quality content to your professional network and build your influence.
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Rescooped by Witmer Group from Social Media Power
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5 Opportunities You're Probably Missing on LinkedIn

5 Opportunities You're Probably Missing on LinkedIn | Social Marketing Strategy | Scoop.it
Sure you are accepting connections, but are you really getting value on LinkedIn? Make sure you are taking advantage in these five proactive ways.

Via Zbynek Kysela ✔
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Rescooped by Witmer Group from Better know and better use Social Media today (facebook, twitter...)
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LinkedIn: Improve Your Visibility, Credibility, and Connect-Ability - Business 2 Community

LinkedIn: Improve Your Visibility, Credibility, and Connect-Ability - Business 2 Community | Social Marketing Strategy | Scoop.it

Are you on LinkedIn? This question has become more common in that past year, with total subscribers topping 200 million in early 2013 and the stock price doubling in the subsequent six months. As I note in Chapter 13 of Fast Track Your Job Search (and Career!), LinkedIn is “the premier social networking site designed for business matters and is used by most Internet-savvy business people, regardless of generation.” It is your number one web location for presenting your personal brand!


Via Mau
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Rescooped by Witmer Group from Cloud Central
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INFOGRAPHIC: Social Media Checklist for Business

INFOGRAPHIC: Social Media Checklist for Business | Social Marketing Strategy | Scoop.it
People always ask us what basic things they can do on a day to day basis, to improve their social media presence on the top social communities.

 

Well the guys at the whole brain group have put together a great Infographic, that can be printed and used as your daily social media checklist for your business.

 

Check out 8 Ways to Improve Your Facebook Edgerank, Engagement, and Success if you are looking for a basic strategy to really improve your Facebook fanpage’s success.


Via Peter Azzopardi
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