Health promotion. Social marketing
11.4K views | +16 today
Follow
Health promotion. Social marketing
Health promotion: marketing sociale, comunicazione, salute, ambiente, disuguaglianze sociali.
Your new post is loading...
Your new post is loading...
Scooped by Giuseppe Fattori
Scoop.it!

Craig Lefebvre - Social Marketing and Social Change: Strategies and Tools for improving on Health, Well-Being and the Environment

Craig Lefebvre - Social Marketing and Social Change: Strategies and Tools for improving on Health, Well-Being and the Environment | Health promotion. Social marketing | Scoop.it

How can we facilitate more effective, efficient, equitable and sustainable solutions to the problems that confound our communities and world? Social marketing guru R. Craig LeFebvre weaves together multi-level theories of change, research and case studies to explain and illustrate the development of social marketing to address some of society’s most vexing problems. The result is a people-centered approach that relies on insight and empathy as much as on data for the inspiration, design and management of programs that strive for changes for good. This text is ideal for students and professionals in health, nonprofit, business, social services, and other areas.

more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

Selling e-campaign behaviours like e-commerce products

Selling e-campaign behaviours like e-commerce products Brian Cugelman, Prof Mike Thelwall, Prof Phil Dawes University of Wolverhampton Statistical Cybermetri
more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

Ask Healthy Living: Do 3,500 Calories REALLY Equal A Pound Of Fat?

Ask Healthy Living: Do 3,500 Calories REALLY Equal A Pound Of Fat? | Health promotion. Social marketing | Scoop.it
Welcome to Ask Healthy Living -- in which you submit your most burning health questions and we do our best to ask the experts and get back to you. Have a question?
more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

Screening Tests for Women Slideshow: Mammogram, Pap Smear, and Bone Density

Screening Tests for Women Slideshow: Mammogram, Pap Smear, and Bone Density | Health promotion. Social marketing | Scoop.it
WebMD guides women through health screenings their doctor may recommend based on their age and risk factors. Screening tests may help find diseases or conditions like cancer or diabetes early, when they are easier to treat.
more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

Will plain packaging of cigarettes work? A look at the current evidence

Will plain packaging of cigarettes work? A look at the current evidence | Health promotion. Social marketing | Scoop.it
Suzi Gage: If tobacco companies are forced to sell all products in plain, standardised packets, will this deter young people from taking up the habit or result in small businesses losing money?
more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

Is Smart Making Us Dumb?

Is Smart Making Us Dumb? | Health promotion. Social marketing | Scoop.it
A revolution in technology is allowing previously inanimate objects—from cars to trash cans to teapots—to talk back to us and even guide our behavior. But how much control are we willing to give up?
more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

Visual representation of statistical information improves diagnostic inferences in doctors and their patients

more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

WHO | Promoting Access to Medical Technologies and Innovation

WHO | Promoting Access to Medical Technologies and Innovation | Health promotion. Social marketing | Scoop.it

Medical technologies – medicines, vaccines and medical devices – are essential for public health. Access to essential medicines and inadequate research on neglected diseases have been a major concern for many years. More recently, the focus of health policy debate has broadened to consider how to promote innovation and how to ensure equitable access to all vital medical technologies.

more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

Caravaggio spiega le medical humanities | Janus

Caravaggio spiega le medical humanities | Janus | Health promotion. Social marketing | Scoop.it

Che cosa ci fanno medici, musicologi, esperti di restauro, storici della filosofia e dell’arte davanti a un quadro del Caravaggio? La convinta e convincente risposta di Vincenzo Pacelli e di Gianluca Forgione, che hanno convocato la disparata schiera di professionisti e studiosi, è che tutti, e ciascuno in modo diverso, contribuiscono a una maggiore comprensione dell’opera del pittore (anche se la comprensione non è sovrapponibile al godimento estetico). Lo documenta il lavoro prodotto dai loro collaboratori: l’imponente volume Caravaggio tra arte e scienza (Paparoedizioni, Napoli 2012, pp.493).

more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

Change in leading risks of death for young people between 1990 and 2010 in Western Europe

Change in leading risks of death for young people between 1990 and 2010 in Western Europe | Health promotion. Social marketing | Scoop.it
The master of global public health data visualisation, Hans Rosling, is one of the people I follow on Twitter. Today he pointed to a tool developed on the website for the Institute for Health Metri...
more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

"Social Cognitive Theory VS. Social Comparison Theory: Examining the Re" by Emily Grigg

This qualitative study investigated the impact of social influence on weight loss, more specifically, the internal and external elements that effect response and success of those who are trying to lose weight.
more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

Dix principes pour impliquer les participants lors d'une réunion ou d'un événement.

more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

PHGR: Reducing the Burden of HPV-associated Cancer and Disease through Vaccination in the US

PHGR: Reducing the Burden of HPV-associated Cancer and Disease through Vaccination in the US | Health promotion. Social marketing | Scoop.it
Public Health Grand Rounds: Reducing the Burden of HPV-associated Cancer and Disease through Vaccination in the US
more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

'Just say no' campaigns could have opposite effect - Telegraph

'Just say no' campaigns could have opposite effect - Telegraph | Health promotion. Social marketing | Scoop.it
"Just say no" public health campaigns aimed at stopping people drinking or smoking may in fact be having the opposite effect, researchers claim.
more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

CDC VitalSigns - Making Health Care Safer: Stop Infections from Lethal CRE Germs Now

CDC VitalSigns - Making Health Care Safer: Stop Infections from Lethal CRE Germs Now | Health promotion. Social marketing | Scoop.it
Stop Infections from Lethal CRE Germs Now
more...
No comment yet.
Rescooped by Giuseppe Fattori from Health Equity
Scoop.it!

Nutrition and Physical Activity Curriculum to Educate Promotores de Salud on Obesity Prevention and Healthy Lifestyles | CES4Health

CES4Health.info peer reviews, publishes and disseminates products of community-engaged scholarship in forms other than journal articles, including training manuals, policy briefs, curricula, slide presentations, DVDs.

Via bacigalupe
more...
bacigalupe's curator insight, March 8, 2013 12:52 PM

Title: Nutrition and Physical Activity Curriculum to Educate Promotores de Salud on Obesity Prevention and Healthy Lifestyles

 

Abstract: In San Bernardino County (SBC), California, 42 percent of all deaths in the County are attributed to obesity-related causes (1). Equally alarming, 76 percent of Hispanic residents are overweight or obese (2). In order to address this public health concern, El Sol Neighborhood Educational Center (El Sol) and Loma Linda University School of Public Health (LLU SPH) graduate students collaborated to develop and implement a 24-hour nutrition and physical activity curriculum to promote healthy lifestyles, using Community Campus Partnerships for Health principles (3). The curriculum was designed as a resource for organizations that can train promotores de salud (community health workers) and other local leaders optimally positioned to be involved in obesity prevention efforts. Promotores are local leaders who utilize their understanding of their own community's culture and values to provide health education in various settings, including homes, community groups, schools, and churches. A participatory process was used to incorporate the shared knowledge and expertise of El Sol promotores, staff, LLU SPH graduate students, and faculty. The curriculum uses engaging and active approaches to adult learning to provide instruction about healthy lifestyles and advocacy, progressively building on previous modules. It addresses an existing gap in publicly available obesity prevention curricula targeting organizations working with the Hispanic community, which is essential to reducing the prevalence of obesity nationwide.

 

Type of Product: PDF document


Scooped by Giuseppe Fattori
Scoop.it!

Why Do Stars Think It’s O.K. to Sell Soda?

Why Do Stars Think It’s O.K. to Sell Soda? | Health promotion. Social marketing | Scoop.it
Beyoncé Knowles is renting her image to a product that may one day be ranked with cigarettes as a killer we were too slow to rein in.
more...
No comment yet.
Rescooped by Giuseppe Fattori from Health Supreme
Scoop.it!

Monsanto and the FDA: Two crime families work a trillion-dollar hustle

When you cut through the verbiage that surrounded the introduction of GMO food into America, you arrive at two key statements. One from Monsanto and one from the FDA, the agency responsible for overseeing, licensing, and certifying new food varieties as safe.


Quoted in the New York Times Magazine (October 25, 1998, “Playing God in the Garden”), Philip Angell, Monsanto’s director of corporate communications, famously stated: “Monsanto shouldn’t have to vouchsafe the safety of biotech food. Our interest is in selling as much of it as possible. Assuring its safety is the FDA’s job.”


From the Federal Register, Volume 57, No.104, “Statement of [FDA] Policy: Foods Derived from New Plant Varieties,” here is what the FDA had to say on this matter: “Ultimately, it is the food producer who is responsible for assuring safety.”


The direct and irreconcilable clash of these two statements is no accident...


Via Sepp Hasslberger
more...
Sepp Hasslberger's curator insight, March 1, 2013 1:07 PM

We hear noises that GMO's are overregulated, that they are the most researched food products in existence. 

All fine and good, except that no one did the work. The studies proving GMO's safe don't exist. Monsanto says they don't have to do them, the FDA says it's none of THEIR business, it's the producer that's responsible. 

 

In the end, we have GMO's accepted world wide without a shred of evidence of their safety.

 

What does Rappoport call it? A trillion-dollar hustle. Indeed. 

Scooped by Giuseppe Fattori
Scoop.it!

Australia begins injecting pre-teen boys with HPV vaccine | POPDECAY

Australia begins injecting pre-teen boys with HPV vaccine | POPDECAY | Health promotion. Social marketing | Scoop.it
Pre-teen boys in Australia have begun receiving a Merck & Co. human papilloma virus (HPV) vaccine in a government-sponsored program designed to prevent cervical cancer
more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

Profits and pandemics: prevention of harmful effects of tobacco, alcohol, and ultra-processed food and drink industries : The Lancet

Profits and pandemics: prevention of harmful effects of tobacco, alcohol, and ultra-processed food and drink industries. By - Prof Rob Moodie MBBS, David Stuckler PhD, Carlos Monteiro PhD, Nick She...
more...
No comment yet.
Rescooped by Giuseppe Fattori from Pharma & Medical Devices
Scoop.it!

The Aging Boomer Generation’s Implications for Pharma | PM360

The Aging Boomer Generation’s Implications for Pharma | PM360 | Health promotion. Social marketing | Scoop.it

The numbers alone are daunting with a shift in dependency ratio—or the number of people 65 and older to every 100 people of traditional working ages—is projected to climb rapidly from 22 in 2010 to 35 in 2030. This isn’t just a larger number of seniors with similar healthcare attitudes and behaviors as the generation preceding. The boomer generation differs from their parents, as they are more proactive and less likely to accept the “grow old gracefully” mindset. They seek and engage with all forms of health services to maintain the highest quality of life. This increasing demand will test the limits of the government services financing this shift.


Via Richard Meyer
more...
No comment yet.
Rescooped by Giuseppe Fattori from Co-creation in health
Scoop.it!

Income inequality and 30 day outcomes after acute myocardial infarction, heart failure, and pneumonia: retrospective cohort study | BMJ

Income inequality and 30 day outcomes after acute myocardial infarction, heart failure, and pneumonia: retrospective cohort study | BMJ | Health promotion. Social marketing | Scoop.it

Conclusions Among patients hospitalized with acute myocardial infarction, heart failure, and pneumonia, exposure to higher levels of income inequality was associated with increased risk of readmission but not mortality. In view of the observational design of the study, these findings could be biased, owing to residual confounding.

more...
No comment yet.