Health promotion....
Follow
Find
7.7K views | +0 today
Health promotion. Social marketing
Health promotion: marketing sociale, comunicazione, salute, ambiente, disuguaglianze sociali.
Your new post is loading...
Your new post is loading...
Scooped by Giuseppe Fattori
Scoop.it!

How Cheap Genetic Testing Complicates Cancer Screening For Us All | TechCrunch

How Cheap Genetic Testing Complicates Cancer Screening For Us All | TechCrunch | Health promotion. Social marketing | Scoop.it
Sometimes, more medical information is a bad thing. The influential United States Preventive Services Task Force recommends against most women getting genetic screenings for their susceptibility to breast cancer.
more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

NHS: Poles, paracetamol and the myth of health tourism

NHS: Poles, paracetamol and the myth of health tourism | Health promotion. Social marketing | Scoop.it
Migrants' cost to the NHS is far smaller proportionally than Britons because they are younger, less likely to be ill or to have started a family.
more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

Social marketing and public health. PubMed

In recent years, even Healthcare in Italy reported a considerable application of the methods and techniques of social marketing, above all for health prevention and promotion. Recently the association for health promotion "Social marketing and health communication" has been established to promote an active dialogue between professionals of social marketing and public health communication, as well as among professionals in the field of communication of the companies involved in the "health sector"
more...
No comment yet.
Rescooped by Giuseppe Fattori from Social Media and Healthcare
Scoop.it!

The Future of the Medical Meeting

The Future of the Medical Meeting | Health promotion. Social marketing | Scoop.it
By Bryan Vartabedian, MD I recently co-organized Millennial Medicine, an international meeting on the future of medical education.  The meeting, the speakers and the comraderie was amazing.  But wh...

Via bacigalupe
more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

Pregnant? Interventions Widespread, Survey Warns

Pregnant? Interventions Widespread, Survey Warns | Health promotion. Social marketing | Scoop.it
Nearly 60 percent of moms said they believe giving birth is a natural process that should not be interfered with unless medically necessary, however the same women reported significant intervention when they were in labor, according to a new...
more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

Dottor App - Camici bianchi sempre più giovani e tecnologici - Quotidiano Sanità

Dottor App - Camici bianchi sempre più giovani e tecnologici - Quotidiano Sanità | Health promotion. Social marketing | Scoop.it
Uno su quattro è under 40, sette su dieci utilizzano internet durante la visita e quattro su dieci il tablet. Ma anche i “senior” non sono da meno. Sono gli internisti Fadoi.
more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

A soda a day keeps the doctor in pay: soft drinks and diabetes

A soda a day keeps the doctor in pay: soft drinks and diabetes | Health promotion. Social marketing | Scoop.it
Recent research linking soft drinks to type 2 diabetes reminds us, once again, that we are what we put in our mouths.
more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

Health Promotion Best Practices

Experts in the field were brought together by the California Office of Binational Border Health to share their knowledge and help your agency achieve success...
more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

Why mobile technology may well define the future of healthcare... for everyone.

The delivery of healthcare services through mobile devices, or mHealth, is fast becoming a global reality. As this stimulating video from PricewaterhouseCoop...
more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

And the healthiest country in Europe is…. | Management Thinking

And the healthiest country in Europe is…. | Management Thinking | Health promotion. Social marketing | Scoop.it


I'll be in Zurich next month for The Economist's Healthy Europe conference, where we'll get to grips with a tough question: how, in a context of financial crisis, to reform Europe's healthcare systems to cope with an ageing population and the rising burden of chronic (physical and mental) disease.


more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

Smoking 'poses bigger risk to women'

Smoking 'poses bigger risk to women' | Health promotion. Social marketing | Scoop.it
Women may be more vulnerable to smoking-related diseases than men, studies suggest.
more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

CDC Vital Signs - Where's the sodium?

CDC Vital Signs - Where's the sodium? | Health promotion. Social marketing | Scoop.it
CDC Vital Signs links science, policy, and communications with the intent of communicating a call-to-action for the public. CDC Vital Signs provides the most recent, comprehensive data on key indicators of important health topics.
more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

Richard Smith: Reclaiming blood pressure from doctors

Richard Smith: Reclaiming blood pressure from doctors | Health promotion. Social marketing | Scoop.it
We all know about obesity. We can see fatness. Obesity belongs to all of us, and it’s a global problem. Politicians care about obesity. Bu
more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

“It’s about marketing; no it’s about the social” | Marketing in the Public Sector

“It’s about marketing; no it’s about the social” | Marketing in the Public Sector | Health promotion. Social marketing | Scoop.it

When I was first asked to speak about this topic my initial reaction was… are they kidding? Is this for real? I always believed that social marketing was about the marketing of social issues and that they are equally important but playdifferent roles.

I remember when we first hooked up with Philip Kotler in the eighties when we were trying to bring social marketing to Health Canada. Kotler explained:   “we marketers need to think about applying marketing concepts to social problems”

more...
No comment yet.
Rescooped by Giuseppe Fattori from E-HEALTH - E-SANTE - PHARMAGEEK
Scoop.it!

The decline and fall of pharmaceutical spending…short- or long-term phenomenon? | Health Populi

The decline and fall of pharmaceutical spending…short- or long-term phenomenon? | Health Populi | Health promotion. Social marketing | Scoop.it

The prescription drug cost curve is bending…for the time being. Spending on medicines fell by 3.5% in 2012 and will continue to fall below overall health spending over the next five years to 2017.

But different from general health spending, there’s a new game in town called specialty medicines, and they cost a whole lot more than the generics and the aging brands that bent the cost curve in 2012.

 


Via Richard Meyer, Lionel Reichardt / le Pharmageek
more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

Addressing Social Determinants of Health Accelerating the Prevention and Control of HIV/AIDS, Viral Hepatitis, STD and TB

more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

Obesity poses 'dementia time bomb'

Obesity poses 'dementia time bomb' | Health promotion. Social marketing | Scoop.it
Ever-growing waistlines could fuel a big increase in the number of people with dementia in the future, researchers have warned.
more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

Pushing the Physical Activity ‘Polypill’ – Cardiff Exercise Medicine Symposium 15th June 2013 (@CSEMSExMed2013)

Pushing the Physical Activity ‘Polypill’ – Cardiff Exercise Medicine Symposium 15th June 2013 (@CSEMSExMed2013) | Health promotion. Social marketing | Scoop.it
Undergraduate perspective on Sports & Exercise Medicine - a BJSM blog series

By Bryn Savill (@BrynSavill) 

The evidence behind
more...
No comment yet.
Rescooped by Giuseppe Fattori from Innovation in healthcare, medicine and life sciences
Scoop.it!

Private payers look to telemedicine

Private payers look to telemedicine | Health promotion. Social marketing | Scoop.it

“We have always been clear that we do not see telemedicine options as an alternative to the establishment and maintenance of patient care delivered by primary care physicians,” said  Slavin. “Rather, we see that telemedicine may complement the patient-physician relationship by making it easier for physicians to deliver care effectively and efficiently, facilitate communication with patients and help improve patient safety.”


Via ehealthgr
more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

Effective Health Promotion Strategies

Experts in the field of social marketing were brought together by the California Office of Binational Border Health to share their knowledge and help your ag...
more...
No comment yet.
Rescooped by Giuseppe Fattori from Gamification
Scoop.it!

Gamification vs. Health Gaming? You Decide. - Makovsky

Gamification vs. Health Gaming? You Decide. - Makovsky | Health promotion. Social marketing | Scoop.it
Today, the advance of social and digital technologies, as well as the convergence of social software, mobile devices and data analytics, has led many organizations to pursue new strategies to connect with and educate consumers. More than ever, these organizations use gamification – the process of using game-related dynamics and thinking on apps and social networks to influence and reward behavior.

Gamification often consists of tools that leverage a person's desire for achievement, recognition, reward, status and self-expression. These elements of desire are then incorporated into social websites and apps such as Foursquare, Weight Watchers and Nike+ that rely on badges and point systems to reward consumers for their actions, while also driving engagement and tracking data.


Via Pekka Puhakka
more...
Torbjörn Ungvall's curator insight, May 7, 2013 2:20 AM

But isn't that the same thing, and a game that let you focus on other things while doing excercice without even noticing...

Scooped by Giuseppe Fattori
Scoop.it!

Emphasizing the 'public' in public health

Given its name, it’s not surprising the University of Iowa College of Public Health is keen on serving the public. One way it’s doing that is through an initiative called the Business Leadership Network.
more...
No comment yet.
Scooped by Giuseppe Fattori
Scoop.it!

Allergy Risk Lower For Kids Born Outside The U.S., Study Finds

Allergy Risk Lower For Kids Born Outside The U.S., Study Finds | Health promotion. Social marketing | Scoop.it
By: Rachael Rettner, MyHealthNewsDaily Senior Writer Published: 04/29/2013 04:04 PM EDT on MyHealthNewsDaily Children who move to the United States have a lower risk of allergies than kids born in this country, a new study suggests.
more...
No comment yet.