Health promotion. Social marketing
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Health promotion. Social marketing
Health promotion: marketing sociale, comunicazione, salute, ambiente, disuguaglianze sociali.
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Sustain or Die: The Rise of Public Health 2.0

Sustain or Die: The Rise of Public Health 2.0 | Health promotion. Social marketing | Scoop.it

It is a fairly simple concept that has been coming back into my mind especially after reading The Blue Sweater – a book about the journey of Jaqueline Novogratz, CEO of the Acumen Fund. If we don’t make public health integrated into people’s lives and sustainable – we will continue to fail.

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France experiments with paying people to cycle to work

France experiments with paying people to cycle to work | Health promotion. Social marketing | Scoop.it
PARIS (Reuters) - France has started a six-month experiment with paying people to cycle to work, joining other European governments in trying to boost bicycle use to boost people's health, reduce air pollution
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Why Labeling Obesity As A Disease Is A Big Mistake

Why Labeling Obesity As A Disease Is A Big Mistake | Health promotion. Social marketing | Scoop.it
An economic perspective suggests that obesity has increased in response to the “excess availability and affordability of all types of food.” It has become received wisdom that the increase in overweight and obesity in the U.S. over the past 3 decades is linked the following: • An increase in sedentary lifestyle and [...]
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Dietary fiber intake and mortality among survivors of myocardial infarction: prospective cohort study | BMJ

Dietary fiber intake and mortality among survivors of myocardial infarction: prospective cohort study | BMJ | Health promotion. Social marketing | Scoop.it
Abstract Objective To evaluate the associations of dietary fiber after myocardial infarction (MI) and changes in dietary fiber intake from before to after MI with all cause and cardiovascular mortality. Design Prospective cohort study. Setting Two large prospective cohort studies of US women and men with repeated dietary measurements: the Nurses’ Health Study and the Health Professionals Follow-Up Study. Participants 2258 women and 1840 men who were free of cardiovascular disease, stroke, or cancer at enrollment, survived a first MI during follow-up, were free of stroke at the time of initial onset of MI, and provided food frequency questionnaires pre-MI and at least one post-MI. Main outcome measures Associations of dietary fiber post-MI and changes from before to after MI with all cause and cardiovascular mortality using Cox proportional hazards models, adjusting for drug use, medical history, and lifestyle factors. Results Higher post-MI fiber intake was significantly associated with lower all cause mortality (comparing extreme fifths, pooled hazard ratio 0.75, 95% confidence interval 0.58 to 0.97). Greater intake of cereal fiber was more strongly associated with all cause mortality (pooled hazard ratio 0.73, 0.58 to 0.91) than were other sources of dietary fiber. Increased fiber intake from before to after MI was significantly associated with lower all cause mortality (pooled hazard ratio 0.69, 0.55 to 0.87). Conclusions In this prospective study of patients who survived MI, a greater intake of dietary fiber after MI, especially cereal fiber, was inversely associated with all cause mortality. In addition, increasing consumption of fiber from before to after MI was significantly associated with lower all cause and cardiovascular mortality.
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Effectiveness of a Web-Based Tailored Intervention (E-health4Uth) and Consultation to Promote Adolescents’ Health: Randomized Controlled Trial

Effectiveness of a Web-Based Tailored Intervention (E-health4Uth) and Consultation to Promote Adolescents’ Health: Randomized Controlled Trial | Health promotion. Social marketing | Scoop.it
Conclusions: Findings from this study support the use of the E-health4Uth and consultation intervention in promoting the well-being of adolescents at risk of mental health problems. Future research is needed to further evaluate the effects of the consultation as a standalone intervention, and the dual approach of further tailored eHealth messages and a consultation.
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eHealth Promotion: Social media "Patient included"

#e-HealthPromotion: social media “Patient included” Giuseppe Fattori Laboratorio promozione della salute: organizzazione, nuovi media, indicatori.


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How healthy is your workplace?

How healthy is your workplace? | Health promotion. Social marketing | Scoop.it
NHS workplace health assessment tool provides a workplace health check with health and safety advice.
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Tackling The Social Determinants Of Health - Marketing for Change

Tackling The Social Determinants Of Health - Marketing for Change | Health promotion. Social marketing | Scoop.it
Marketing for Change has joined the Social Determinants of Health Alliance. What are the social determinants of health? Check out this great video.
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31 cibi più salutari di tutti i tempi. Ecco cosa non può mancare in tavola

31 cibi più salutari di tutti i tempi. Ecco cosa non può mancare in tavola | Health promotion. Social marketing | Scoop.it
Ci sono alcuni cibi che non dovrebbero mai mancare sulla nostra tavola. Il Dipartimento americano di Agricoltura ha raccomandato di non rinunciare mai a frutta, legumi e vegetali.
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Eating fruits and vegetables can help lower your risk for cancer

Health Canada's 'rainbow guide', a  publication about wise choices for healthy eating using the four food groups: grain products, vegetables and fruit, milk products, meat and alternatives

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Great Behaviour Change Mind Map - Marketing for Change

Great Behaviour Change Mind Map - Marketing for Change | Health promotion. Social marketing | Scoop.it
Great behaviour change mind map. One of the best we've seen!
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Facets of Global Health: Globalisation, Equity, Impact and Action’’ | Bishaw | Global Health Action

The collection of articles in this special issue provides a broad overview on various facets of global health, and it attempts to establish the link between globalisation and its manifestation and impact on the regional and local levels. The idea for this collection was first conceived during the 13th World Congress on Public Health, held in Addis Ababa, Ethiopia, 23–27 April 2012, and evolved out of deliberations regarding the lack of comprehensive, dedicated and affordable textbooks for teaching global health. In the aftermath of the World Congress, a group was established to develop a first collection of articles for such textbooks.
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Chronic Pain, Addiction, and Zohydro — NEJM

Chronic Pain, Addiction, and Zohydro — NEJM | Health promotion. Social marketing | Scoop.it

The recent approval of the long-acting opioid Zohydro ER (hydrocodone bitartrate) by the Food and Drug Administration (FDA) has brought into sharp relief the tension between the twin challenges of chronic pain and addiction.

Chronic pain, which affects tens of millions of people in the United States, is associated with functional loss and disability, reduced quality of life, high health care costs, and premature death. U.S. physicians are now more likely to recognize and treat chronic pain than they have been historically, with the number of prescriptions written for opioids having increased 10-fold since 1990.1

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Study Examines Efficacy of Taxes on Sugary Drinks

Study Examines Efficacy of Taxes on Sugary Drinks | Health promotion. Social marketing | Scoop.it
A system that is based on calories rather than size would be fairer to consumers and could curb consumption, according to research financed by an organization that advocates the tax.
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Evaluation of safety of A/H1N1 pandemic vaccination during pregnancy: cohort study | BMJ

Evaluation of safety of A/H1N1 pandemic vaccination during pregnancy: cohort study | BMJ | Health promotion. Social marketing | Scoop.it

AbstractObjective To assess the risk of maternal, fetal, and neonatal outcomes associated with the administration of an MF59 adjuvanted A/H1N1 vaccine during pregnancy.Design Historical cohort study.Setting Singleton pregnancies of the resident population of the Lombardy region of Italy.Participants All deliveries between 1 October 2009 and 30 September 2010. Data on exposure to A/H1N1 pandemic vaccine, pregnancy, and birth outcomes were retrieved from regional databases. 

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Effect of intervention aimed at increasing physical activity, reducing sedentary behaviour, and increasing fruit and vegetable consumption in children: Active for Life Year 5 (AFLY5) school based c...

Effect of intervention aimed at increasing physical activity, reducing sedentary behaviour, and increasing fruit and vegetable consumption in children: Active for Life Year 5 (AFLY5) school based c... | Health promotion. Social marketing | Scoop.it

Conclusion The findings suggest that the AFLY5 school based intervention is not effective at increasing levels of physical activity, decreasing sedentary behaviour, and increasing fruit and vegetable consumption in primary school children. Change in these activities may require more intensive behavioural interventions with children or upstream interventions at the family and societal level, as well as at the school environment level. These findings have relevance for researchers, policy makers, public health practitioners, and doctors who are involved in health promotion, policy making, and commissioning services.

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Liliana Gomes: How dirty is your QWERTY?

Liliana Gomes: How dirty is your QWERTY? | Health promotion. Social marketing | Scoop.it
It all started a few weeks ago in my communicable diseases module at the London School of Hygiene and Tropical Medicine. During a group brai
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Warning label for sugary drinks passes California Senate

Warning label for sugary drinks passes California Senate | Health promotion. Social marketing | Scoop.it
SACRAMENTO Calif. (Reuters) - A bill to require sugary soft drinks to carry labels warning of obesity, diabetes and tooth decay passed the California Senate on Thursday, the latest move by lawmakers nationwide
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Palestra? No, grazie: io gioco alla console

Palestra? No, grazie: io gioco alla console | Health promotion. Social marketing | Scoop.it
I videogame di ultima generazione meglio di pesi e tapis roulant: controllo del movimento, personal trainer dedicato, programmi di esercizio su misura. Tutti a sudare nel salotto di casa, ma facendo attenzione a non farsi male.
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NHS could start prescribing e-cigarettes as study finds them 60% more effective than gum or patches - Telegraph

NHS could start prescribing e-cigarettes as study finds them 60% more effective than gum or patches  - Telegraph | Health promotion. Social marketing | Scoop.it
Although e-cigarettes are not yet licenced by the Medical and Healthcare products Regulatory Agency, researchers at University College London said new evidence showed they were extremely effective at helping smokers to quit
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Storytelling aziendale, 3 strategie utili nei video - Ninja Marketing

Storytelling aziendale, 3 strategie utili nei video - Ninja Marketing | Health promotion. Social marketing | Scoop.it
Ninja Marketing Storytelling aziendale, 3 strategie utili nei video Ninja Marketing Se qualche giorno fa vi abbiamo presentato diversi esempi di storytelling aziendale, oggi condividiamo con voi qualche utile consiglio per elaborare branded content...
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Your Brand Colours Matter INFOGRAPHIC - Marketing for Change

Your Brand Colours Matter INFOGRAPHIC - Marketing for Change | Health promotion. Social marketing | Scoop.it
If you’re considering a brand refresh or about to launch a new brand, this great brand colours infographic from Marketo is a “must see”.  And for those of you with an established brand, it provides useful insight into what its colours convey to your audience. Designed by Column Five Media, we spotted it on Randy Crumb’s Cool Infographics Blog. …
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Should we pay people to look after their health?

Should we pay people to look after their health? | Health promotion. Social marketing | Scoop.it
With the Tony Abbott government expressing concern about the growing health budget and emphasising personal responsibility, perhaps it’s time to consider some creative ways of curbing what Australia spends…
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