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Brand Marketers: Influencer Outreach Makes Perfect Cents

From www.business2community.com

Brand Marketers: Influencer Outreach Makes Perfect Cents http://t.co/5rJLlQVH4S #socialmedia
Ally Greer:

Favorite thing about influencers point out in this post: Influencers have a network of trust.
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Reactions (9)
Ron Sela's curator insight, July 22, 2013 1:15 PM

Brand Marketers: Influencer Outreach Makes Perfect Cents
Naomi Assaraf's comment, July 23, 2013 12:13 AM
Totally agree that influencers are the ones that should get a message out, but I can understand the hesitation of the marketer as well, since influencers take a long time to build trust before they become brand advocates... IF they become brand advocates. A healthy dose of any marketing mix is still paid search, retargeting campaign, AND a social media campaign identifying and engaging with influencers. Just MY two cents. ;)
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This topic is curated by Ally Greer

Marketing manager in tech/real estate. Consumer of information & pursuer of education. Former content & community director at Scoop.it

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