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Rescooped by infosourcer from Just Story It Biz Storytelling
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Telling Stories with Maps | Esri Insider

Telling Stories with Maps | Esri Insider | Social Knowledge | Scoop.it

"So where do maps fit in the storytelling realm? I recently spoke with Allen Carroll, who left National Geographic about a year ago and is now ArcGIS Online Content Program Manager at Esri, about Story Maps—a new initiative he’s working on with David Asbury, Lee Bock, and Stephen Sylvia to integrate storytelling and maps."

 

Can you tell stories with maps? Yes you can!

 

OK -- I love maps. I'm a geographer at heart. I love reading them and finding all the tiniest back roads to travel.

 

Here is a terrific interview with Exec. VP & Chief Cartographer at National Geographic Maps about their story and map initiative. He explains what they are doing and how storytelling through maps can happen. It is another creative twist on visual storytelling and infographics.

 

Even better, check out this link for actual examples: http://storymaps.esri.com/home/ ;

 

Is it classic traditional storytelling? Well.....it's kind of borderline. But does it work? Oftentimes yes.

 

Now what the heck can this do for a business? Well, think about your biz stories and how they could be charted on a map. Add a map to your About Page to visually represent your journey. Add a map to your Founding Story so we can see it visually.

 

I bet you will come up with several more ideas!

 

Go read the article and check out the examples and let me know which ones you like best :)

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it ;


Via Karen Dietz
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Seth Dixon's comment, July 3, 2013 4:29 PM
I'm a HUGE fan of ESRI's story map templates and a way to create interactive maps.
Karen Dietz's comment, July 3, 2013 5:08 PM
How fabulous Seth! When and how have you used them?
Rescooped by infosourcer from Just Story It Biz Storytelling
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Just Story It - Scoops

Just Story It - Scoops | Social Knowledge | Scoop.it

Here are the best articles from across the web that I can find on using stories and storytelling in business.

I've chosen them because they actually make a contribution to our knowledge and wisdom about stories, show us how to apply stories to growing our businesses, or give valuable how-to tips.

 

I weed out all the junk. And besides, who needs another post in why storytelling is important?? Where's the beef?? We want the meat!

 

I've written reviews of each article to share what I like best, what you can get from reading the article, or what may be missing in the article.

 

How To Find A Topic: Click on the Filter tab above, and type in a keyword. All the articles with that keyword will appear.

 

I may occassionally review an article that I think is problematic as a way to educate us all, although most I will simply pass over.  If you wonder if I've seen an article that is not included here, send me a message and I'll respond.

After doing biz story work for over a decade (and with a PhD in Folklore) I hope you find many great insights and tips here. Many thanks for visiting and enjoy the articles!

 

And I hope you will also visit my website for more tips and tools, & take the free Story IQ assessment so you can see how well developed your storytelling skills and knowledge is: http://www.juststoryit.com/storyiq  ;


Via Karen Dietz
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ManufacturingStories's curator insight, September 7, 2013 8:15 AM

Karen is dedicated to the art of Storytelling as a key tool in running a business or any other type of endeavor.  Here at ManufacturingStories.com we fully support this art form as the best way to generate positive and effective change.  Thanks Karen for all of your dedicated and tireless work! It's a tood Story!!

Thorsten Strauss's comment, September 9, 2013 8:15 AM
Hello Karen. "Here are the best articles from across the web that I can find on using stories and storytelling in business." Please scoop a new link to these articles. The link you put in the comments only points at your scoop page. Or was the message that your scoop page IS the collection of the great articles? A bit unclear. (PS: I suggested a scoop for you today)
Karen Dietz's comment, September 11, 2013 8:52 PM
Hi Thorsten -- the link needs fixing and I'm trying to do get that done. Thanks for your patience. The link should actually be to the entire curation. This post is a permanent post that acts as a kind of editorial page. The idea is when people want to direct others to the entire collection, they can scoop/re-scoop this page which should lead people to the site. Thanks for the comment and I'll work on clearing up any confusion! And many thanks for the suggestion, which I thought was fabulous.
Rescooped by infosourcer from Just Story It Biz Storytelling
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Telling Stories with Maps | Esri Insider

Telling Stories with Maps | Esri Insider | Social Knowledge | Scoop.it

"So where do maps fit in the storytelling realm? I recently spoke with Allen Carroll, who left National Geographic about a year ago and is now ArcGIS Online Content Program Manager at Esri, about Story Maps—a new initiative he’s working on with David Asbury, Lee Bock, and Stephen Sylvia to integrate storytelling and maps."

 

Can you tell stories with maps? Yes you can!

 

OK -- I love maps. I'm a geographer at heart. I love reading them and finding all the tiniest back roads to travel.

 

Here is a terrific interview with Exec. VP & Chief Cartographer at National Geographic Maps about their story and map initiative. He explains what they are doing and how storytelling through maps can happen. It is another creative twist on visual storytelling and infographics.

 

Even better, check out this link for actual examples: http://storymaps.esri.com/home/ ;

 

Is it classic traditional storytelling? Well.....it's kind of borderline. But does it work? Oftentimes yes.

 

Now what the heck can this do for a business? Well, think about your biz stories and how they could be charted on a map. Add a map to your About Page to visually represent your journey. Add a map to your Founding Story so we can see it visually.

 

I bet you will come up with several more ideas!

 

Go read the article and check out the examples and let me know which ones you like best :)

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it ;


Via Karen Dietz
more...
Seth Dixon's comment, July 3, 2013 4:29 PM
I'm a HUGE fan of ESRI's story map templates and a way to create interactive maps.
Karen Dietz's comment, July 3, 2013 5:08 PM
How fabulous Seth! When and how have you used them?
Scooped by infosourcer
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Visual Storytelling for Marketers |

Visual Storytelling for Marketers | | Social Knowledge | Scoop.it
Humans have been telling stories with pictures since the days of cave paintings, so we should be pretty good at it by now.

 

All right, uswant to increase your business? Then translate your business stories into videos.

 

I know I know, who's got the time in which is the best tool to use? Most of my stories I share with my clients in the board room. When I think of taking some of my business stories and creating a video or two to share on my website, I get just completely overwhelmed.

 

But this info graphic drives home the necessity of creating these videos so that your stories can do your marketing for you. For example, for those of you who have products 85% of customers are likely to purchase purchase a product after watching a video on your website about it. Wow!

 

For service businesses, 65% of the C suite or top senior executives of the company will continue to research you after viewing one of your videos. Wow again!

 

there are quite a number of articles in this collection about tools and strategies for creating effective digital stories. So dig in, learn lots, and work creating these videos into your schedule. And I'll work hard on trying to take my own advice!

 

This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it ;

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