Social Media Marketing's ROI (Return on Investment) has been discussed on the web in blogs and websites and comments are frequently heard such as "You can't measure the ROI of social media marketing" One commentator from the Search Engine Land website...
What Social data should I measure? What can I learn? How should I act on it? Join Susan Etlinger as she answers these questions and discusses what it takes to move from basic metrics and “analysis paralysis” to real insights and action.
This article is by Marita Scarfi, CEO of Organic, a digital ad agency unit of Omnicom Group with clients that have included Kimberly-Clark, Chrysler, American Express, Sony PlayStation, Sprint, and 20th Century Fox.
Forbes10 Reasons Why Your Social Media Marketing Efforts Aren't Working--And What ...ForbesLack of Clear Goals: If you're sharing content on social media networks without a clearly defined end goal, then your efforts are likely being wasted.
For the millennium generation, the concept of waiting is fast becoming redundant, as consumers themselves have become the most important delivery channel. ‘Channel Me’ defines what they want to see, and when and how they want to see it.
The American love affair with online social networks and the ubiquity of app-enhanced smartphones are powering the push to expand and modernize digital privacy protections, particularly for teenagers who don’t always comprehend the consequences of...
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
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Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.