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Facebook Introduces the Clickable Hashtag: What Marketers Need to Know

Facebook Introduces the Clickable Hashtag: What Marketers Need to Know | Social Influence Marketing | Scoop.it
The potential to learn about attitudes, opinions, and how information is being received will allow marketers to learn more about tailoring their message to different groups, and join in what is being said to deepen engagement.
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Social Influence Marketing
All (well, almost) there's to know about communication 2.0
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Snapchat Marketing: What Businesses Need to Know |

Snapchat Marketing: What Businesses Need to Know | | Social Influence Marketing | Scoop.it
Social Media Marketing Podcast 134, in this episode Gary Vaynerchuk and Shaun McBride will talk about what marketers need to know about Snapchat.
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15 Step Guideline To Create Your 2015 Digital Marketing Strategy

15 Step Guideline To Create Your 2015 Digital Marketing Strategy | Social Influence Marketing | Scoop.it
Malcolm X said "The future belongs to those who prepare for it today". Here is a 15 Step Guideline To Create Your 2015 Digital Marketing Strategy
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14 eye-opening Instagram statistics

14 eye-opening Instagram statistics | Social Influence Marketing | Scoop.it
If your clients or brand aren't using the fast-growing photo-sharing tool for communications and marketing, these numbers may make you reconsider.
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3 Often Forgotten LinkedIn Tools That The Pros Use

3 Often Forgotten LinkedIn Tools That The Pros Use | Social Influence Marketing | Scoop.it
LinkedIn is one of the most powerful business networks. 300+ million members and 49% are key decision makers. Here are 3 LinkedIn Tools that the pros use.
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Sally Falkow interview on why most digital marketing fails and how to fix it

Sally Falkow interview on why most digital marketing fails and how to fix it | Social Influence Marketing | Scoop.it
Target audience: Marketing professionals, SEO specialists, PR pros, brand managers, businesses, nonprofits, educators, Web publishers, journalists. [author]If you’re looking for insights about the future of digital communications, it pays to ask som...
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Your Road to Twitter Success in 6 Easy Steps

Your Road to Twitter Success in 6 Easy Steps | Social Influence Marketing | Scoop.it
The most important steps for Twitter success, before you think of actively growing your account, like setting up your profile and showing you are no spammer
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Why Personalized Marketing Will Dominate in 2015

Why Personalized Marketing Will Dominate in 2015 | Social Influence Marketing | Scoop.it
Personalized marketing engages consumers with custom offers and services. This strategy will become imperative for companies looking to grow in 2015.
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10 Things All Bloggers Need to Know to Know About WordPress

10 Things All Bloggers Need to Know to Know About WordPress | Social Influence Marketing | Scoop.it
WordPress is the most popular blogging platform in the world and used by 23.3% of the top 10 million websites. Here are 10 things all bloggers need to know
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Using Buffer Could Simplify Your Social Media Marketing

Check out how Buffer could transform your social media marketing with its great range of features!
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The Future of Marketing: Paul Roetzer

The Future of Marketing: Paul Roetzer | Social Influence Marketing | Scoop.it
As part of our Future of Marketing series, Paul Roetzer, CEO of PR 20/20, discusses where he sees the industry moving.
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Your team's not-so-secret weapon for content marketing & B2B lead gen

Your team's not-so-secret weapon for content marketing & B2B lead gen | Social Influence Marketing | Scoop.it
Lead gen is a top marketing priority in 2015 and brands need to produce the right content to pull new customers through the sales funnel.
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7 Tools to Get Free Publicity for Your Business | VerticalResponse Blog

7 Tools to Get Free Publicity for Your Business | VerticalResponse Blog | Social Influence Marketing | Scoop.it
You don’t need a big budget to publicize your business. We’ve got a list of free online tools that can help.
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How to Use Twitter Lists for Business |

How to Use Twitter Lists for Business | | Social Influence Marketing | Scoop.it
Are you using Twitter lists for your business? This article explains how to create Twitter lists, and share ways to use them for business.
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4 Tools to Drive Conversions From Your Social Traffic |

4 Tools to Drive Conversions From Your Social Traffic | | Social Influence Marketing | Scoop.it
Do you want to increase your conversion rate? Here are some tools to help you optimize social traffic conversions.
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Top 10 Social Media Blogs: The 2015 Winners! |

Top 10 Social Media Blogs: The 2015 Winners! | | Social Influence Marketing | Scoop.it
Get the best social media tips and advice from the winners of Social Media Examiner's Top 10 Social Media Blogs for 2015.
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What Content Marketing Tactics Will Keep You On Track for Success in 2015?

What Content Marketing Tactics Will Keep You On Track for Success in 2015? | Social Influence Marketing | Scoop.it
The list of possible content marketing initiatives is complex. Get Part I of our new guide, Building the Perfect Content Marketing Playlist, to learn peers’ priorities and tips to determine which initiatives are worth your resources.
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Simplifying the Enterprise Social Media Landscape | MIT Sloan Management Review

Simplifying the Enterprise Social Media Landscape | MIT Sloan Management Review | Social Influence Marketing | Scoop.it
Social media platforms abound. Is there a simple way to decide which one(s) a company should focus on?
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Instagram Case Study: Xennox Diamonds

Instagram Case Study: Xennox Diamonds | Social Influence Marketing | Scoop.it
For this Instagram case study, we look at Xennox Diamonds and how they use Instagram to instill trust in their business.
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Do You Know What Your Audience Is Doing On Social Media? - Heidi Cohen

Do You Know What Your Audience Is Doing On Social Media? - Heidi Cohen | Social Influence Marketing | Scoop.it
Want to improve your social media marketing? Understand your audiences' social media behavior in 2015. 5 trends, charts and tips from Global Web Index.
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The Most Powerful Connection Tool On LinkedIn

The Most Powerful Connection Tool On LinkedIn | Social Influence Marketing | Scoop.it
Successful entrepreneurs understand how to build relationships and powerful connections. Here is a connection tool on Linkedin that you should be be using
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5 Reasons Social Media May be Totally Screwing Up Your Content Marketing

Are your social media marketing efforts actually hurting your ability to have content marketing success? You may be surprised…
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45% of web marketing strategies based on thought leadership content

45% of web marketing strategies based on thought leadership content | Social Influence Marketing | Scoop.it
Marketers create content to promote thought leadership and influence purchase decisions, but they need to build smart strategies.
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3 Google Analytics Reports to Help You Find Blog Post Ideas Your Readers Will Love

3 Google Analytics Reports to Help You Find Blog Post Ideas Your Readers Will Love | Social Influence Marketing | Scoop.it
Grasping at straws trying to find blog post ideas that will convert? Here are 3 Google Analytics reports that'll tell you what your audience wants to hear.
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