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10 Twitter Mistakes | Social Media Today

10 Twitter Mistakes | Social Media Today | Social Influence Marketing | Scoop.it
We tend to get so wrapped up in what we do, consumed by our love for social media, that the mistakes we make on Twitter can carry over to our real lives. You don't believe that Twitter has much to do with your own life?
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Social Influence Marketing
All (well, almost) there's to know about communication 2.0
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How brands can be brilliant at Instagram video

How brands can be brilliant at Instagram video | Social Influence Marketing | Scoop.it
The very first article I wrote for Econsultancy was a comparison of Vine with Instagram’s then newly adopted video functionality.
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Choosing Tactics for Your Content Marketing

Choosing Tactics for Your Content Marketing | Social Influence Marketing | Scoop.it
According to a recent study from the Content Marketing Institute, marketers use an average of 13 content marketing tactics. These tactics can take many forms to achieve many different purposes, but the key to effective content marketing is to find the outlets that are right for you and your audience. Let’s take a look at some options.
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Facebook vs. LinkedIn: which is better for B2B marketing?

Facebook vs. LinkedIn: which is better for B2B marketing? | Social Influence Marketing | Scoop.it
Do you ever wonder which social network is best for B2B marketing?
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The 7 Key Ingredients of a Powerful Twitter Bio

The 7 Key Ingredients of a Powerful Twitter Bio | Social Influence Marketing | Scoop.it
The way you describe yourself on Twitter is how you'll be perceived online. How the heck do you do it right? Here's how to write a powerful Twitter bio.
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The Harsh Realities of SEO That No One Tells You

The Harsh Realities of SEO That No One Tells You | Social Influence Marketing | Scoop.it
Not all SEO advice is good advice. Here are a few harsh realities of SEO that no one will tell you -- but we will.
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Do you need an Email Marketing or Marketing Automation Tool?

Do you need an Email Marketing or Marketing Automation Tool? | Social Influence Marketing | Scoop.it
Are you unsure about investing money in a Marketing Automation Tool? In this article we discuss why and when you should move to a marketing automation tool.
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5 Powerful SEO and Content Marketing Techniques that Took My Website to 320k Visitors Per Month

5 Powerful SEO and Content Marketing Techniques that Took My Website to 320k Visitors Per Month | Social Influence Marketing | Scoop.it
Want to use SEO and Content Marketing to dramatically increase your web traffic? If so, this powerful case study shows how…
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Twitter Best Practices Infographic

Twitter Best Practices Infographic | Social Influence Marketing | Scoop.it
This infographic is full of Twitter best practices in an easy-to-follow format.
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Social Media Management Tools Worth Their Weight in Tweets

Social Media Management Tools Worth Their Weight in Tweets | Social Influence Marketing | Scoop.it
If you've been wondering which of the latest social media management tools are worth the time commitment, here are three we recommend.
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Your Checklist for a Successful Holistic SEO Campaign

Your Checklist for a Successful Holistic SEO Campaign | Social Influence Marketing | Scoop.it
Start your Holistic SEO Campaign now and go straight for success using this comprehensive checklist from Digital Marketing Philippines.
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Integrate Social Media Marketing With All of Your Online Marketing Efforts

Integrate Social Media Marketing With All of Your Online Marketing Efforts | Social Influence Marketing | Scoop.it
Integrating content across channels of discovery and engagement like social networks is an important part of optimizing for the customer experience. In
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All About Hashtags - Enveritas Group

All About Hashtags - Enveritas Group | Social Influence Marketing | Scoop.it
Learn all about hashtags with EVG: their value, their differences from platform to platform and how to use them.
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Introducing the Content Promotion Ecosystem - Relevance

Introducing the Content Promotion Ecosystem - Relevance | Social Influence Marketing | Scoop.it
In effort to clear confusion about content promotion channels and the tools used to tap into them, I present to you The Content Promotion Ecosystem.
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Become a Google+ Success

Become a Google+ Success | Social Influence Marketing | Scoop.it
It just occurred to me, after spending a week deep-diving into Google+, that Plus is not a social network -- or even a social layer -- it's a global reboot of the message board. If you want to succeed, you need to forget about your friends and your family. Leave them behind. There are cooler, smarter, funnier people on Google+ than we have in our own lives now.
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6 Technical SEO Skills an SEO Professional Should Have

6 Technical SEO Skills an SEO Professional Should Have | Social Influence Marketing | Scoop.it
There’s a lot you can do in terms of SEO without getting too technical. But there’s so much more you can do with some technical seo knowledge.
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Beyond 140 Characters: 4 Takeaways From a Successful Twitter Chat

Beyond 140 Characters: 4 Takeaways From a Successful Twitter Chat | Social Influence Marketing | Scoop.it
If your work involves reaching people beyond the four walls of a brick-and-mortar office, successfully communicating with your audience -- whether it's 50 staff members working remotely or the entire millennial demographic -- is crucial to achieving ...
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How to Create People-Powered Content That Works for Your Brand | Convince and Convert: Social Media Strategy and Content Marketing Strategy

How to Create People-Powered Content That Works for Your Brand | Convince and Convert: Social Media Strategy and Content Marketing Strategy | Social Influence Marketing | Scoop.it
B2C companies currently spend about a quarter of their budget on content marketing and 60% have plans to increase those budgets next year. How do you, the brand, tap into your customer’s social stream? The answer is simple: People-powered content.
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How to Retarget Content to Facebook Custom Audiences |

How to Retarget Content to Facebook Custom Audiences | | Social Influence Marketing | Scoop.it
Do you retarget content to increase conversions? This article shows four Facebook custom audiences you can create to retarget your content.
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3 Things You Didn’t Know You Can Do on Pinterest

3 Things You Didn’t Know You Can Do on Pinterest | Social Influence Marketing | Scoop.it
Pinterest may not be the most popular when it comes to direct communication between consumers and brands, but it is still worth your time to respond to and engage with your audience. When responding to a comment or commenting on a Pin yourself, Pinterest allows you to tag a user (as long as you’re following them). Of course this feature is not new or unique, but on Pinterest it’s not as commonly used.
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Get Liked: Reinvent Your Social Media Strategy

Get Liked: Reinvent Your Social Media Strategy | Social Influence Marketing | Scoop.it
Whether perfecting a company image, or your own personal brand, there are ways to be more relatable, and likeable, on social media.
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How to Write a Good Blog Post: Secrets Revealed - Jimdo Blog

How to Write a Good Blog Post: Secrets Revealed - Jimdo Blog | Social Influence Marketing | Scoop.it
Writing a good blog post that is well-researched, useful to your customers, and pleasant to read is an easy task if you have the right process.
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27 Writing Productivity Tools, Techniques, and Resources

27 Writing Productivity Tools, Techniques, and Resources | Social Influence Marketing | Scoop.it
When it comes to tools and techniques, writers are much like golfers: Some of our trusted tools are practical, while others are pure superstition. It doesn’t matter. Even when you master the fundam...
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LinkedIn reminders for marketers

LinkedIn reminders for marketers | Social Influence Marketing | Scoop.it
Tracey Parsons notes that when using social media tools for marketing, we have to change the way we talk and behave to win trust.
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50 Content Ideas for Content Marketing - Equinet Academy

50 Content Ideas for Content Marketing - Equinet Academy | Social Influence Marketing | Scoop.it
Do you some times find yourself getting stuck coming up with content ideas for your blog? When I first started blogging, I had very little idea what types of content I should create or what topics I could blog about. All I could think of was the typical how-to guides and list post articles, so …
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Some Common Mistakes Most Business Bloggers Make - WebElephants

Some Common Mistakes Most Business Bloggers Make - WebElephants | Social Influence Marketing | Scoop.it
Here are some common mistakes most business bloggers make.
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Kirsten Jassies's curator insight, July 4, 4:08 AM

Good article with tips to consider when you blog. Good headlines, call to action, write not about you or your company but for your audience. And offcourse: engage!