Social Engagement
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Social Engagement
How To Engage Your Social Media Channels - Tips, examples, measurement and more!
Curated by Ken Horst
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How to Build a Reputation Monitoring Dashboard

How to Build a Reputation Monitoring Dashboard | Social Engagement | Scoop.it
An essential aspect of any reputation management job, is monitoring the never-ending flow of  content germane to our client.
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52 Questions To Ask When Hiring A Social Media Company | Outspoken Media

52 Questions To Ask When Hiring A Social Media Company | Outspoken Media | Social Engagement | Scoop.it
Confession time: I have a really hard time getting started. There’s just something about those awkward first steps that makes me delay projects as long as I possibly can.
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Avinash Kaushik Keynote on Improving Engagement Through Innovation

Avinash Kaushik Keynote on Improving Engagement Through Innovation | Social Engagement | Scoop.it
Kaushik on innovation: “One of the great sexy things about the Internet is that everything you knew about the Internet 6 months ago is now irrelevant. “

 

“If you only measure clicks, page views, visits, video views, touches, emails, and number of reports you are SUPER LAME.”

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Why Relationships Matter and ROI Doesn’t

Why Relationships Matter and ROI Doesn’t | Social Engagement | Scoop.it

We live in a society that puts the dollar above the customer. Can this continue to work at your company?

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How to Follow up When Someone Mentions Your Brand on Twitter

How to Follow up When Someone Mentions Your Brand on Twitter | Social Engagement | Scoop.it
Merely twenty years ago, we began a new journey as proud netizens creating an impervious matrix called the Web. Today within the world we have many networks, which are determined to reduce the distance, hypothetically, between people.
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8 Tips for Training Social Media Marketers

8 Tips for Training Social Media Marketers | Social Engagement | Scoop.it

Does your business have a plan for bringing on social media marketers?  It should and here are some great tips on how to train them.

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5 Tricks that Every Marketer Needs to Know to Exploit the New Facebook Page Design

5 Tricks that Every Marketer Needs to Know to Exploit the New Facebook Page Design | Social Engagement | Scoop.it
Come March 30th 2012 every active Facebook Fan Page will be flipped over to the new design called The Timeline. Personal Profiles have been using a similar design for some time now.
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Facebook Brand Timelines: 6 Big Changes Every Marketer Needs to Understand

Facebook Brand Timelines: 6 Big Changes Every Marketer Needs to Understand | Social Engagement | Scoop.it
While you get your brand ready for the new Timeline format, here are six important changes to keep top-of-mind.
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17 Little Known Social Media Tools You Should Be Using (and Why)

17 Little Known Social Media Tools You Should Be Using (and Why) | Social Engagement | Scoop.it
Everywhere you look there is social media. It seems that every week there is a new social site launched. To make matters worse, for every social site launched, there seems to be two or more services created to measure, track and monitor that service.
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25 Best Social Networking Platforms to Start your own Service

25 Best Social Networking Platforms to Start your own Service | Social Engagement | Scoop.it
Lets take a look at how easy it has become to create a new social networking service.
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Facebook Timeline for Brands Coming Later This Month [REPORT]

Facebook Timeline for Brands Coming Later This Month [REPORT] | Social Engagement | Scoop.it
Facebook is planning to make its new Timeline format available for brands later this month, according to a report.
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Seven ways the New York Times is using social media for 'deeper' engagement

Seven ways the New York Times is using social media for 'deeper' engagement | Social Engagement | Scoop.it
Liz Heron, social media editor of the New York Times on seven ways the news outlet is getting 'deep and meaningful'...
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12 Revealing Stats About B2B Social Media Marketing | Social Media B2B

12 Revealing Stats About B2B Social Media Marketing | Social Media B2B | Social Engagement | Scoop.it
Articles about B2B social media marketing adoption often paint a rosy picture of the current landscape, but when you dig in deeper, there are many challenges.
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How To Find Conversations By Tracking Brand Mentions

How To Find Conversations By Tracking Brand Mentions | Social Engagement | Scoop.it
As Outspoken’s Chief Branding Officer, I get asked fairly often what types of mentions I track, how I track them and how the hell I can be in every Twitter conversation and still get any work done.
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New Google Analytics Social Reports: Measure SMM Value, View Streams

New Google Analytics Social Reports: Measure SMM Value, View Streams | Social Engagement | Scoop.it
Google’s new suite of Social reports within their Analytics platform launches tomorrow. Among the new features, users can compare last-click to assisted conversions, see Social Visitors Flow, view select social streams in Analytics, and more.
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Pinterest: Napster for Housewives or Wake Up Call for a Better Copyright Idea?

Pinterest: Napster for Housewives or Wake Up Call for a Better Copyright Idea? | Social Engagement | Scoop.it
A headline in yesterday's Wall Street Journal asked, "Is Pinterest the Next Napster?" It's a good question, but perhaps the wrong one.
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7 Tools For Updating Facebook Timeline Pages, Profiles

7 Tools For Updating Facebook Timeline Pages, Profiles | Social Engagement | Scoop.it
Timeline has a way of making pages with infrequent posts look more naked than they really are, making it more important than ever to post regularly. Here are seven ways to get this job done.
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Step-by-Step Guide to your Social Media Success

Step-by-Step Guide to your Social Media Success | Social Engagement | Scoop.it

Wow, an amazing way to start or improve your social media strategy. In this post you'll find all what you need to do a great job! [note mg]

 

Clarify your objectives and discover your route to social media success. This step-by-step guide will take you from tentative novice to intrepid explorer, and help you make the right decisions unique to your business.

 

Read more: http://www.simplybusiness.co.uk/microsites/guide-to-social-media-success/


Via Martin Gysler
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Neil Ferree's comment, March 16, 2012 12:03 PM
Nice one Martin!
Martin Gysler's comment, March 16, 2012 7:09 PM
Thank you Neil!
Neil Ferree's curator insight, October 20, 2013 10:33 AM

Before you can deploy your content marketing system its wise to read this content marketing guide by Simply Business

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Top 12 Tools to Use for Social-Media Lead Generation - Selling Power Blog

Top 12 Tools to Use for Social-Media Lead Generation - Selling Power Blog | Social Engagement | Scoop.it
This article will walk you through the most useful social-business pages, monitoring applications, and measurement tools that will help you fully and easily manage your social-media lead generation.
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LinkedIn Rolls Out 'Follow Company' Button for Brands

LinkedIn Rolls Out 'Follow Company' Button for Brands | Social Engagement | Scoop.it
LinkedIn has rolled out "follow company" buttons for brands to use on their homepages.

 

Don't drag your feet on this one!

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Guide to monitoring social media conversations

Guide to monitoring social media conversations | Social Engagement | Scoop.it

Listening is only one step in the process of engaging with your supporters or customers. Other steps in your social program might include the following: monitoring; setting business goals; creating and tracking metrics, and incorporating learnings from your listening and metrics efforts into your operation.

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40+ Social Media Dashboard Tools for Tracking Stuff

40+ Social Media Dashboard Tools for Tracking Stuff | Social Engagement | Scoop.it

Before you can choose a social media dashboard for your company or client, you need to be able to answer the 8 questions in this post.

 

After, you've answered the questions, you will find a great list of 40 resources to help our you achieve your company's social media objectives.

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Timeline Apps Drive Traffic For Facebook Partners

Timeline Apps Drive Traffic For Facebook Partners | Social Engagement | Scoop.it

“We’re now seeing new content discovery and increases in traffic and engagement happening more broadly for companies of all sizes,” stated a post on Facebook’s developer blog today. "Open Graph has driven a lot of discovery and growth, allowing many companies to double the size of their user base in weeks.”

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Facebook, Twitter, LinkedIn, Pinterest – The Who’s Who Of Social Media [INFOGRAPHIC]

Facebook, Twitter, LinkedIn, Pinterest – The Who’s Who Of Social Media [INFOGRAPHIC] | Social Engagement | Scoop.it

Which social network is right for your business? It’s an important question, as the different platforms can vary dramatically in size, user demographic and functionality.

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