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Impianto di videoproiezione | Nuceria Adesivi | San Giuliano Milanese MI - LaFabbricaInterattiva

Impianto di videoproiezione | Nuceria Adesivi | San Giuliano Milanese MI - LaFabbricaInterattiva | Retail, Digital Signage, Proximity Marketing, Social Media, Comunicazione, Multimedia, Iot, 3D, Makers, Wearable Technology... | Scoop.it
Impianto di videoproiezione Abbiamo completato l’allestimento di questo impianto di videoproiezione  per la nuova e prestigiosa show room di Nuceria Adesivi. Impianto composto da videoproiettore professionale Epson e audio con sistema Bose che verrà utilizzato per la comunicazione interna e per l’accoglienza dei clienti che parteciperanno agli eventi organizzati da Nuceria Adesivi.…
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21 ottobre 2015: il futuro inizia oggi

21 ottobre 2015: il futuro inizia oggi | Retail, Digital Signage, Proximity Marketing, Social Media, Comunicazione, Multimedia, Iot, 3D, Makers, Wearable Technology... | Scoop.it
Il futuro inizia oggi. Proprio oggi. Lo dice il flusso canalizzatore e bisogna rassegnarsi: se ne parlerà per tutto il giorno.
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Fossil presenta la linea di wearable Q con anche uno smartwatch Android Wear - Smartworld

Fossil presenta la linea di wearable Q con anche uno smartwatch Android Wear - Smartworld | Retail, Digital Signage, Proximity Marketing, Social Media, Comunicazione, Multimedia, Iot, 3D, Makers, Wearable Technology... | Scoop.it
Fossil ha annunciato ufficialmente la sua linea di wearable Q, formata da quattro prodotti: due braccialetti, Q Reveler e Q Dreamer, e due smartwatch, Q Gr
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15 Stats to Make You Rethink How You Build Customer Engagement and Sales

15 Stats to Make You Rethink How You Build Customer Engagement and Sales | Retail, Digital Signage, Proximity Marketing, Social Media, Comunicazione, Multimedia, Iot, 3D, Makers, Wearable Technology... | Scoop.it
Customer Behavior - Marketers today are measuring not just quantity of visits but also attention from customers. Here are some recent stats about consumer attention and suggestions for measuring it.

Via Eric_Determined / Eric Silverstein
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Eric_Determined / Eric Silverstein's curator insight, October 20, 2015 2:19 AM

"Online marketers should be aiming for a design that seamlessly takes the user where they want them to go. That means creating a journey that keeps customers immersed in a rich experience of related content or products, and combining that experience with intuitive design elements.


The more time consumers spend on your site, softened, wowed, and rewarded by a great creative experience, the more likely they are to move effortlessly to the cart and the checkout. Having the right quality of measured insights along every step of this path to purchase lets marketers rapidly fill any gaps and enable customers to make easier purchase decisions."


Which statistic surprised you the most?


Whether on the web or mobile, you need to understand your customer journey, their expectations across each channel, in order to build the right KPIs and empower your employees to delight customers.

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21 Sneaky Tools for Spying on Your Competitors | Branded3

21 Sneaky Tools for Spying on Your Competitors | Branded3 | Retail, Digital Signage, Proximity Marketing, Social Media, Comunicazione, Multimedia, Iot, 3D, Makers, Wearable Technology... | Scoop.it
My article today will discuss the best competitive intelligence tools that will give you a secret advantage over your competitors. Integrating these soluti
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Primer: Google spiega il marketing con un’app

Primer: Google spiega il marketing con un’app | Retail, Digital Signage, Proximity Marketing, Social Media, Comunicazione, Multimedia, Iot, 3D, Makers, Wearable Technology... | Scoop.it
“Disponibile in download gratuito da oggi per dispositivi Android (Play Store) e iOS (App Store), Primer è una nuova applicazione lanciata da Google e destinata a tutti coloro che desiderano approfondire le proprie conoscenze nell’ambito del...”
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5 Blogs With Comments You'll Actually Want to Read

5 Blogs With Comments You'll Actually Want to Read | Retail, Digital Signage, Proximity Marketing, Social Media, Comunicazione, Multimedia, Iot, 3D, Makers, Wearable Technology... | Scoop.it
“Copyblogger rocked the blogging world when they stopped facilitating comments on their blog and instead encouraged people to take the comments to social or to their own blogs.”
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Amazing Content For Small Businesses: What Does It Really Look Like?

Amazing Content For Small Businesses: What Does It Really Look Like? | Retail, Digital Signage, Proximity Marketing, Social Media, Comunicazione, Multimedia, Iot, 3D, Makers, Wearable Technology... | Scoop.it
“ It's easy to get discouraged when every example of quality content is produced by professionals paid big bucks by brands. Columnist Julie Joyce urges you not to despair and shines a light on a fantastic piece of small-business-produced content.”
Via Bonnie Burns, massimo facchinetti, Marco Favero
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Bonnie Burns's curator insight, September 16, 2015 10:15 AM

We’re often told to create amazing content because it will naturally benefit us and bring us social shares, new customers, increased visibility, links and more. However, much of the amazing content that gets noticed and mentioned in analyses is from big brands that have the money and resources to hire a pro.

 

While that’s definitely helpful for anyone who wants to learn more, sometimes it’s nice to look at content that’s created by someone who isn’t a professional content creator and who made it simply to create something useful, rather than for a sales or rankings-driven motive.

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Why visitors only read 20% of your web page | Econsultancy

Why visitors only read 20% of your web page | Econsultancy | Retail, Digital Signage, Proximity Marketing, Social Media, Comunicazione, Multimedia, Iot, 3D, Makers, Wearable Technology... | Scoop.it

MarTech is the New Black. Get fashionable.


Via marketingIO
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marketingIO's curator insight, September 16, 2015 6:43 PM

Those who get the most through with the fewest words wins. Hemingway need not reply.

Shawn Cormier's curator insight, September 17, 2015 10:44 PM

This research is useful for stream-lining a company's website if a customer is looking for more information on the product or looking for information about the company itself. This article mentions bolding key words that draw attention to the reader, which I know works on myself. I did, however, read 100% of this article.

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35 Marketing Tips to Get (or Keep) Your Business Going

35 Marketing Tips to Get (or Keep) Your Business Going | Retail, Digital Signage, Proximity Marketing, Social Media, Comunicazione, Multimedia, Iot, 3D, Makers, Wearable Technology... | Scoop.it
Marketing can take a lot of time and effort. Here are 35 marketing tips for your business to help get (or keep) it going.
Via Pedro Da Silva
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A Collection of The Best Web Tools and Apps for Creating Educational Screencasts ~ Educational Technology and Mobile Learning

A Collection of The Best Web Tools and Apps for Creating Educational Screencasts ~ Educational Technology and Mobile Learning | Retail, Digital Signage, Proximity Marketing, Social Media, Comunicazione, Multimedia, Iot, 3D, Makers, Wearable Technology... | Scoop.it

Via Emilio Albano, Marco Favero
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23 Marketing Techniques That Cost You Time, Not Money - Kissmetrics

23 Marketing Techniques That Cost You Time, Not Money - Kissmetrics | Retail, Digital Signage, Proximity Marketing, Social Media, Comunicazione, Multimedia, Iot, 3D, Makers, Wearable Technology... | Scoop.it

Not having a fun time with IT? marketingIO can act as your buffer to get the job done.


Via marketingIO
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marketingIO's curator insight, September 13, 2015 5:28 PM

Of the 23, pick one. Mine? Webinars.

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Why “Digital Marketing” Isn’t as High-Tech as You Think

Why “Digital Marketing” Isn’t as High-Tech as You Think | Retail, Digital Signage, Proximity Marketing, Social Media, Comunicazione, Multimedia, Iot, 3D, Makers, Wearable Technology... | Scoop.it
“We’ve been noticing a trend recently. A lot of our clients sell what we like to call “traditional” products–the kind of products that built America, we like to say. We’re talking manufa…”
Via malek
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A simple guide to promote your blog in 2015 | Scoop.it Blog

A simple guide to promote your blog in 2015 | Scoop.it Blog | Retail, Digital Signage, Proximity Marketing, Social Media, Comunicazione, Multimedia, Iot, 3D, Makers, Wearable Technology... | Scoop.it

Many influencers talk about the 80/20 rule: you should spend 20% of your time creating content and 80% of your time promoting it. Although I think this ratio really depends on your job, needs and company, it does capture one thing: if you write amazing content but don’t shout out your did so, no one will hear you.

And as far as promoting your blog goes, you can pick and choose on the list above the items that make most sense to your company. If for instance you work for a very technical B2B company and your target audience is above 50 years old, you might want to consider investing in LinkedIn rather than Facebook, leverage influencers and invest time in guest blogging. It all really depends on your audience, where they are and what they care about.

There is one very important point I’d like to add to this infographic: it’s not content repurposing (which I thing is one of the leanest way to do content marketing, it saves an incredible amount of time), it’s content recycling....


Via Jeff Domansky
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Antonella Pezzarossa's curator insight, October 26, 2015 5:22 AM
"Promoting your blog regularly is the key." And with an integrated approach, I would add.
Steven Adams's comment, October 27, 2015 10:22 AM
Scoop.it, Triberr.com, Inbound.org are the best best place for promoting your blog.
Tommy Landry's comment, October 27, 2015 1:14 PM
I agree Steven. Scoop.it and Inbound are the most important to me, followed by Triberr and other places.
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Western Digital fa sua SanDisk per 19 miliardi

Western Digital fa sua SanDisk per 19 miliardi | Retail, Digital Signage, Proximity Marketing, Social Media, Comunicazione, Multimedia, Iot, 3D, Makers, Wearable Technology... | Scoop.it
Una grande rivoluzione investe il settore dei produttori di memorie, Western Digital ha acquisto SanDisk per 19 miliardi di dollari. Con questa mossa, Western Digital diventa il principale produttore di soluzioni per lo storage per i computer.
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Brugnone, Alexala: Marketing e Social media, per rilanciare il turismo

Marketing e Social media, per rilanciare turismo e commercio. Intervista a Rita Brugnone, Direttore di Alexala Alessandria, che risponde alle seguenti domande: ...
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Ten Free Infographic Templates

Ten Free Infographic Templates | Retail, Digital Signage, Proximity Marketing, Social Media, Comunicazione, Multimedia, Iot, 3D, Makers, Wearable Technology... | Scoop.it
Design amazing infographics with nothing but powerpoint with our free template: How to Create 10 Fabulous Infographics in PowerPoint
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How to Create The Perfect LinkedIn Company Page

Your LinkedIn Company Page is an online beacon for both prospective customers and prospective employees. As such, it is a truly unique space on the web, one that blurs the lines between knowledge-sharing platform and relationship-building tool.

 

To help you make the most of your LinkedIn Company Page, we’ve put together this visual guide, which features several “Pro Tips” that LinkedIn has contributed, along with some visual examples we’ve gathered from top-performing Company Pages. So, flip on through and find some inspiration....


Via Jeff Domansky
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Debi Slaver's curator insight, September 23, 2015 2:51 PM

Your LinkedIn Company Page is an online beacon for both prospective customers and prospective employees. As such, it is a truly unique space on the web, one that blurs the lines between knowledge-sharing platform and relationship-building tool.

Marco Favero's curator insight, September 29, 2015 9:51 AM

aggiungere la vostra comprensione ...

Jon Turino's curator insight, September 30, 2015 4:28 PM

Great advice here.

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8 Interesting Facebook Stats to Help You Increase Engagement [Infographic]

8 Interesting Facebook Stats to Help You Increase Engagement [Infographic] | Retail, Digital Signage, Proximity Marketing, Social Media, Comunicazione, Multimedia, Iot, 3D, Makers, Wearable Technology... | Scoop.it
“All the evidence suggests that Facebook’s News Feed is now one of the most powerful content channels in the world. Don't believe us? Let’s look at some recent studies.”
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5 Practical Ways to Increase Conversions on Your Website

5 Practical Ways to Increase Conversions on Your Website | Retail, Digital Signage, Proximity Marketing, Social Media, Comunicazione, Multimedia, Iot, 3D, Makers, Wearable Technology... | Scoop.it

The psychology of selling hasn’t changed – it is embedded in human behavior and our habits.

We buy stuff because it relieves a pain in our life, it appeals to our sense of belonging and it makes us excited. We make that final purchase decisionbecause for some reason we can’t wait any more – it is an urgent and important matter that needs to be attended to right away.

These elements of human behavior contribute to the verbal and visual make up of our websites.

Another layer has been added to these traditionalconcepts, however, based on findings of neuroscience and the fact that selling is nolonger face-to-face.

It relies, instead, on stimulationof the viewers senses and the parts of the brainthat are activated.

Effective calls-to-action (CTA’s) will combine both traditional selling strategies and the information that neuroscience provides.

So let’s take a look at 5 practical ways that psychology and selling combine to increase conversions on your website....

..


Via Jeff Domansky
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Linda Buckmaster's curator insight, September 16, 2015 10:36 AM

Take a look at five practical ways that psychology and selling combine to increase conversations on your website.

Venkatesh Iyer (venkyiyer.com)'s curator insight, September 16, 2015 10:56 PM

Going to focus on this as I work on my author's site.

seniordatingsite's curator insight, September 18, 2015 10:09 AM

http://seniorpeoplehookup.com/ date the senior people and find love 

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49 Tactics to Atomize Your Content Marketing

49 Tactics to Atomize Your Content Marketing | Retail, Digital Signage, Proximity Marketing, Social Media, Comunicazione, Multimedia, Iot, 3D, Makers, Wearable Technology... | Scoop.it

Content atomization is taking a strong content marketing platform or theme, and executing it in many, strategically sound ways. Jay Baer shares 49 ways you can atomize your content right now.


Via Kamal Bennani
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Aftab Alam's curator insight, September 17, 2015 2:01 AM

Metabomatrix Reviews has the ability to boost the muscles strength together with body toned overall through correct channel safely therefore stay assured as a result of its heights can offer outstanding muscle mass safely and your drive will go higher and you may come back to just outstanding performance simply. Its action has power of natural nutrients through that everybody may come back to its powerful action safely therefore same issue happen to Maine likewise, however I found Metabomatrix Reviews and its fourteen days samples provides Maine everything in step with Maine wishes. I am quite assured that you area unit probing for thereforeme approved and safe thanks to improve your free androgen level likewise as for burning your unwanted fat from the body therefore keep assured as a result of everything become doable these days with the assistance of Metabomatrix Reviews as a result of it's really the key behind all those healthy and muscular males incontestible physical and sexual powers therefore

More info click here  :>  http://www.drozwhitekidneybeanextract.org/metabomatrix-reviews/

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7 Free Ways to Get New Content for Your Site

7 Free Ways to Get New Content for Your Site | Retail, Digital Signage, Proximity Marketing, Social Media, Comunicazione, Multimedia, Iot, 3D, Makers, Wearable Technology... | Scoop.it
“The demand for online content is staggering. To stay competitive with your biggest rivals, keep the attention of your most important followers, and maintai”
Via Stefano Principato
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Create a Content Marketing Strategy Your Customers will LOVE, in 7 Steps

Here's how to create a content marketing strategy your customers will love, in 7 steps. This presentation from global content marketing consultant, keynote spe…
Via Stefano Principato
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Top 10 Facebook Marketing Tips When You Have NO Budget

Top 10 Facebook Marketing Tips When You Have NO Budget | Retail, Digital Signage, Proximity Marketing, Social Media, Comunicazione, Multimedia, Iot, 3D, Makers, Wearable Technology... | Scoop.it

As a small business owner, CHEAP is great, but FREE is always best! This post will walk you through 10 free Facebook marketing tips and how to use them in your business.


Via Jeff Domansky
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Jeff Domansky's curator insight, September 13, 2015 2:31 AM
Great blog post at Kim Garst Boom Social with 10 valuable Facebook marketing tips.
Jeff Domansky's curator insight, September 13, 2015 2:42 AM

Helpful blog post at Kim Garst Boom Social with 10 valuable Facebook marketing tips.

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4 leggi universali del Content Marketing

4 leggi universali del Content Marketing | Retail, Digital Signage, Proximity Marketing, Social Media, Comunicazione, Multimedia, Iot, 3D, Makers, Wearable Technology... | Scoop.it
“ Cosa è il content marketing? Provo a dare una definizione: è quella strategia che prevede la creazione e la condivisione di contenuti rilevanti e di qualità. Obiettivo ultimo? Attrarre, coinvolgere, acquisire e fidelizzare la propria target audience, attuale e potenziale.”
Via Riccardo Esposito
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Riccardo Esposito's curator insight, September 14, 2015 10:11 AM

Cosa è il content marketing? Provo a dare una definizione: è quella strategia che prevede la creazione e la condivisione di contenuti rilevanti e di qualità. Obiettivo ultimo? Attrarre, coinvolgere, acquisire e fidelizzare la propria target audience, attuale e potenziale.