If you’ve ever wondered exactly how sites like Mashable get some much social traction, this might just help give you a little insight into it, and to be honest, it’s not an art, it’s a science, knowing post by post exactly what gets the most sharability per post…
From this Infographic, you’ll see that your optimal time to post new content, is when both the US and Europe are awake, that human interest/watercooler type content is by far the most popular content to share, with Images and Video being key, but it’s value depends on the social network.
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Word of Warning Google is increasingly focused on content authority and if your content strategy doesn’t create authoritative content you risk losing out significantly in the next series of Google updates.
Nick Peperell's insight:
The future components of content marketing? Author rank and more..
The Guardian (blog) Social media is an underused opportunity for luxury brands The Guardian (blog) This comes close to what media theorist Clay Shirky has termed cognitive surplus – a phenomenon whereby social digital media has empowered users to...
Some nice tools here for the infographic newbie. Bare in mind though, that the research, meta story and seeding of the infographic are where the expertise really happen. Not a great deal the software can do about that.
Have an idea for an infographic you'd like to make? We're a small startup business excited by working with companies of all sizes.
We're building a business, which is both rewarding and tough so if your a company who has an idea, an app that needs building or a roadmap for content creation with no creative to go with it, drop me a line and I'll buy you lunch.
This stuff means a lot to us and we can make it mean a lot for your business to.
85 percent of graduates either agreed or strongly agreed that ten years from now social media and digital agencies will not be standalone specialists.
Nick Peperell's insight:
"She said the next generation of marketing leaders will have strong points of view to build and create the future. They will doubt channels and mediums and will tend to trust word of mouth and content."..
This is an interesting study on the future of agencies as we know them.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.