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Social Business Trends
Social Media is becoming business, and business is becoming social. This channel explores and shares the news and trends. Also follow at http://twitter.com/#!/SocialBizLab.
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F-Commerce, the Arrival of the Facebook Consumer | ClickZ

F-Commerce, the Arrival of the Facebook Consumer | ClickZ | Social Business Trends | Scoop.it
Retailers, businesses, and brands test approaches for commerce inside or influenced by Facebook. Facebook commerce is a subset of social commerce and e-commerce, referring to commerce executed on or influenced by the Facebook platform. Retailers, businesses, and brands are testing a multitude of F-commerce models, and it is not just about pure e-commerce transactions; F-commerce naturally supports social interactions and user contributions.
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Social Media Has Little Impact on Online Retail Purchases [STUDY]

Social Media Has Little Impact on Online Retail Purchases [STUDY] | Social Business Trends | Scoop.it
All those marketers who are rushing to increase their social media spend take note: A new study says social media has almost no influence on online purchasing behavior.
What does seem to work is more traditional online marketing, including email and search advertising.
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Facebook Promotes Social E-Commerce

Facebook Promotes Social E-Commerce | Social Business Trends | Scoop.it
Facebook says that e-commerce sites are increasingly benefiting from tying their services into the Facebook platform. In other words, Facebook says a purchase shared on Facebook generates more purchases from friends.
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Social Shopping Is Big Business, but What’s So ‘Social’ About It? - Techland - via @QRahevar

Social Shopping Is Big Business, but What’s So ‘Social’ About It?  - Techland - via @QRahevar | Social Business Trends | Scoop.it
What's So 'Social' About Groupon and LivingSocial? Have these companies been able to raise so much money because of innovative social features? Or are they simply peddling good deals that people naturally share with one another?
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Are We Over Group Buying? And What About The Channel Conflicts for Google and Facebook?

Are We Over Group Buying? And What About The Channel Conflicts for Google and Facebook? | Social Business Trends | Scoop.it
Group buying might be a passing fad; many of the merchants advertising on these services are service businesses grimly hanging onto failing business models built on the late 20th Century idea of unlimited credit driven consumer demand.
As it becomes apparent to both consumers and merchants that most of the group buying services aren’t meeting their needs then the demand for these service is going to drop away.
That’s not to say group buying is a dead model, but it appears the market is overheated with way too many suppliers.
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Facebook Won't Become E-Commerce Force, Analyst Says - Digits - WSJ

Facebook Won't Become E-Commerce Force, Analyst Says - Digits - WSJ | Social Business Trends | Scoop.it
All sorts of merchants are experimenting on Facebook. But does this mean Facebook is en route to becoming a major e-commerce player? Forrester Research analyst Sucharita Mulpuru says the answer is a resounding “No.” A social-network presence is less effective at customer acquisition and retention than e-mail and paid search.
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Social Media - Social commerce revenues will grow sixfold in five years, says a new report - Internet Retailer

Social Media - Social commerce revenues will grow sixfold in five years, says a new report - Internet Retailer | Social Business Trends | Scoop.it
Social commerce is set to take off over the next five years as consumers and retailers become accustomed to buying from social media storefronts, according to a report by consulting firm Booz & Co.
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