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3 Ways to Use Social Media to Improve Your Search Rankings

3 Ways to Use Social Media to Improve Your Search Rankings | Social business strategies for the CMO | Scoop.it
Last time we talk about how to develop a powerful content inspired from social media.
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Social business strategies for the CMO
Using social media to transform your marketing, and your organization via beyondthearc.com
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The State of Social Media in China

The State of Social Media in China | Social business strategies for the CMO | Scoop.it
As we dive into the new year, here's a rundown of the top five social media platforms in China.
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Beating Your Competition at Social Business

Beating Your Competition at Social Business | Social business strategies for the CMO | Scoop.it
Once upon a time social media was just for people who wanted to catch up with college chums or trade pictures of their lunch. Now it’s a treasure trove of opportunity for brands who want to connect and engage with customers.

Via Riaz Khan
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What Are The Best Times to Post on Social Media

What Are The Best Times to Post on Social Media | Social business strategies for the CMO | Scoop.it
Have you ever wondered when you should be sharing your content on the social web? Your visitors and followers prefer using social media sites during specific
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2015 digital marketing predictions for Facebook - Inside Facebook

2015 digital marketing predictions for Facebook - Inside Facebook | Social business strategies for the CMO | Scoop.it
As the New Year approaches, it’s important to reflect on how the trends we’ve seen in the past year will impact marketers in the year ahead.
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The Evolution of Social Media: 2004 - 2014 (Infographic)

The Evolution of Social Media: 2004 - 2014 (Infographic) | Social business strategies for the CMO | Scoop.it
A lot has happened in the last 10 years. The founding of Facebook looms large as one of the biggest moments. Mark Zuckerberg's site has connected the world like no other social network, and is now a certified, mobile powerhouse.
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3 Key Components to Building Social Media Campaigns That Drive Results

3 Key Components to Building Social Media Campaigns That Drive Results | Social business strategies for the CMO | Scoop.it
Good social media is hard to do, it's not only time intensive, but resource intensive. In order to maximize the return on investment in a social media campaign, there are three key components you cannot overlook.
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19 Free Social Media Analytics Tools for Marketers

19 Free Social Media Analytics Tools for Marketers | Social business strategies for the CMO | Scoop.it
Know what's working on social media with the insights from our collection of free social media analytics tools.
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Social Media and Mobile Marketing: A Marriage Made in Heaven

Social Media and Mobile Marketing: A Marriage Made in Heaven | Social business strategies for the CMO | Scoop.it
According to statistics recently published by eWeek, social media and mobile marketing currently go hand-in-hand.
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Social Media: Your Business Can't Thrive Without It

Social Media: Your Business Can't Thrive Without It | Social business strategies for the CMO | Scoop.it
Social media is the real-time pulse of what we like, love, and loath. Search engines want to measure this in order to make rankings more relevant.
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Why Businesses Should Use Social Media To Highlight Their Failures

Why Businesses Should Use Social Media To Highlight Their Failures | Social business strategies for the CMO | Scoop.it
A lot has been written lately about entrepreneurial failure, and a growing number of investors are embracing the value of Silicone Valley’s failure culture.

Via Catherine Pham
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The 6 Step Social Media Marketing Strategy Plan for Your Business.

The 6 Step Social Media Marketing Strategy Plan for Your Business. | Social business strategies for the CMO | Scoop.it
A social media plan includes many of the same elements of a traditional marketing plan. Here is a template for a social media marketing strategy

Via Pantelis Chiotellis
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Michael John Freestone's curator insight, November 30, 2014 8:01 AM

The very first one, which I agree with completely and that from me who loves to post using the social media:  

1. Identify a social media manager

With the many tasks involved with running a successful business, social media can fall by the wayside. Before your business embarks on a social media campaign, it is a good practice to identify a person or multiple people who will be in charge of monitoring and posting content. It is important for the social media manager(s) to not only ensure content is posted on a regular basis, but also monitor and respond to all comments and feedback.  The assigned staff should be willing to monitor the company’s social pages 24/7, which can be easily accomplished through e-mail alerts and mobile apps.


EL BEKRI SARA's curator insight, December 1, 2014 4:58 AM

Some best practices on how to create a social media page and make it successful

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11 Marketing Trends To Watch For In 2015

11 Marketing Trends To Watch For In 2015 | Social business strategies for the CMO | Scoop.it
Transparency will become the most important tool of marketing. Consumers are going to continue to exert further power and influence. The idea of radical transparency is something that few brands are taking advantage of now, and most brands fight it.
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Four Ways Social Media is Changing Brand Management

Four Ways Social Media is Changing Brand Management | Social business strategies for the CMO | Scoop.it
Online conversation has created a world where brands negotiate their public image with consumers daily. Many live, die or thrive by the social media sword.
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Beyond the Basics: 4 Creative Email Experiments You Should Try

Beyond the Basics: 4 Creative Email Experiments You Should Try | Social business strategies for the CMO | Scoop.it
Learn tips that will help you take your email marketing to the next level.

Via Cendrine Marrouat - www.socialmediaslant.com
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2015's most critical information technology trends - Information Age

2015's most critical information technology trends - Information Age | Social business strategies for the CMO | Scoop.it
The Internet of Things, big data, cloud and cyber security will continue to dominate the IT landscape in 2015 – but what effect will they have?
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9 Expert Predictions for Social Media in 2015

9 Expert Predictions for Social Media in 2015 | Social business strategies for the CMO | Scoop.it
Social media has grown up in 2014, with the largest social networks reaching hundreds of millions of people daily.
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10 Ways to Deliver the Social Proof You Need to Win Business

10 Ways to Deliver the Social Proof You Need to Win Business | Social business strategies for the CMO | Scoop.it
Social proof marketing helps make your register ring. This post examines 5 types of social proof and 10 ways to publish the persuasive content required to win the trust of your prospects and convert them to customers.

Via Kamal Bennani
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6 Social Media Templates to Save You Hours of Work

6 Social Media Templates to Save You Hours of Work | Social business strategies for the CMO | Scoop.it
Whether you're managing social media for a company or just looking to boost your online profile, here are six social media templates to save you time
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The 9 Skills To Look For When Hiring A Social Media Specialist

The 9 Skills To Look For When Hiring A Social Media Specialist | Social business strategies for the CMO | Scoop.it
People have this manner of thinking these days that it is their social responsibility to share everything with their virtual connections: what they ate, what they are wearing, what they think about l…...

Via Hannah Kramer
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7 Proven Methods to Explode Your Social Shares | SEJ

7 Proven Methods to Explode Your Social Shares | SEJ | Social business strategies for the CMO | Scoop.it
We all want more social shares, but creating quality content, hitting the submit button and hoping for the best just isn't enough.
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5 Trends That Will Change How You Use Social Media in 2015

5 Trends That Will Change How You Use Social Media in 2015 | Social business strategies for the CMO | Scoop.it
Here’s a look into the crystal ball at five ways social media will (likely) evolve in 2015.
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The Top 7 Social Media Marketing Trends That Will Dominate 2015

The Top 7 Social Media Marketing Trends That Will Dominate 2015 | Social business strategies for the CMO | Scoop.it
It’s that time again: When I look ahead to 2015 to predict social media marketing trends we can expect over the coming year.
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10 Client Delusions About Social Media - PRNewser

10 Client Delusions About Social Media - PRNewser | Social business strategies for the CMO | Scoop.it
10 Client Delusions About Social Media
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26 Tips to Strengthen Your Social Media Marketing

26 Tips to Strengthen Your Social Media Marketing | Social business strategies for the CMO | Scoop.it
Is it time to look at your social media from a fresh perspective? Are you ready to make some changes? There are a variety of ways to improve how your business is seen on social media.
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20 Social Media Marketing Tips From the Pros |

20 Social Media Marketing Tips From the Pros | | Social business strategies for the CMO | Scoop.it
Would you like to improve your social media marketing? This article shares 20 ways to get results with social media marketing.
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