The growth and acceptance of social media and Enterprise 2.0 technology has shifted customer expectations for company interaction. Inside the walls of the business, these shifts are bringing together two groups that have often remained separate.
By now many of my colleagues and a decent part of the tech press has had a chance to kick the tires and post their points of view on the grand opening of our new Social Business Index (SBI). For those that haven't heard ...
SAN FRANCISCO – Salesforce.com Dreamforce Conference Booth #321 – Sept. 1, 2011 – Cloud computing companies salesforce.com (NYSE: CRM) and Workday, Inc. today announced they will join forces to deliver workforce data to the social enterprise.
Sponsor Post Arguing passionately that enterprise software is becoming more valuable, elegant, and mobile, SAP executive board member Vishal Sikka today soundly rejected the encroaching dogma that cloud computing is the only means by which...
Jive's done it. So has Salesforce.com, SocialText, Newsgator, Moxie Software and IBM Connections. From the Fortune 500 to the Fortuneless company of one, the activity stream is supplanting email for many forms of business ...
For the most part, traditional marketing is dominated by right-brain activity. Creativity, visualization, intuition - those characteristics drive success for brands in the media landscape. Quick, think of some of your favorite brand campaigns.
In June Dachis Group launched the Social Business Index (SBI), but unless you were a social media practitioner, a brand owner, or a social strategy owner in one of the Indexed companies, there wasn’t a lot to see.That changes today.
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