One way for social media to capture more attention and ad revenue from marketers is to prove that the format drives sales. Analysts have studied the purchase path from social media to e-commerce, which would be a nice way to show attribution.
As marketers, it is our jobs to assure our clients that the time and money that they are investing in social media is not in vain. Here are 6 statistics that suggest that social media is still heading for world domination.
geoffrey sharp's insight:
6 Stats to Restore Your Faith in Social Media | Social Media Today.
15% of consumers use social media to find local businesses71 % of SM users more likely to porchase from connected brands23% of brand marketers have SM strategies bu difficulty executing themSocial media sites and blogs now occupy 25% of total online time in the U.S.63% of local searchers more likely to patronize business with content on a social site
Tracking social media has become extremely useful, especially for those who want to build brand reputation and ROI from their social media marketing initiative. Social channels directly link to traffic, following, and engagement, so measuring them can assist your business in a variety of ways.
No longer marketing’s shiny new object, social media has become an indispensable tool to achieve key business goals since prospects and customers spend at least one out of five online minutes using these platforms.
Viralheat cofounder Vishal Sankhla. (Image credit: Viralheat) Social media power users looking to stay up on their feeds during morning commutes and summer ‘meetings’ in the park just got a new way to easily check their Facebook, Twitter and...
Ever wonder how much time you should devote to social media each week? While there is no set formula, this infographic breaks down the components of maintaining and measuring a social media strategy, based on a 40 hour work week.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.