Social Business
124 views | +0 today
Follow
Your new post is loading...
Your new post is loading...
Scooped by Ernst Jan Bos
Scoop.it!

5 Digital Must-Dos to Align B2B Sales & Marketing for Better Business in 2016 [Infographic]

5 Digital Must-Dos to Align B2B Sales & Marketing for Better Business in 2016 [Infographic] | Social Business | Scoop.it
Digital marketing is both an art and a science. Marketing is an art, but the science behind its strategies determines conversions and closes. This is especially true in the B2B sector, where the targ…
more...
No comment yet.
Scooped by Ernst Jan Bos
Scoop.it!

Why Social Media Is Everyone's Business -- Yours Included - Forbes

Why Social Media Is Everyone's Business -- Yours Included - Forbes | Social Business | Scoop.it
A decade ago, it was Google that was shaping much of the business world. Today, it's social media.
more...
No comment yet.
Rescooped by Ernst Jan Bos from Entrepreneurship, Social Media and Digital Marketing
Scoop.it!

Customer journey should be marketers' focus: Salesforce

Customer journey should be marketers' focus: Salesforce | Social Business | Scoop.it
Marketing news, voices and jobs for industry professionals. Optimized for your mobile phone.

Via Jay
more...
No comment yet.
Scooped by Ernst Jan Bos
Scoop.it!

Why and How Salespeople Should be Publishing on LinkedIn

Why and How Salespeople Should be Publishing on LinkedIn | Social Business | Scoop.it
Are you in sales? Are you publishing on LinkedIn? In this article you'll learn why it's important and how it will help you raise your sales numbers.
more...
No comment yet.
Scooped by Ernst Jan Bos
Scoop.it!

KLM - Layover with a Local

Ready for take-off! Together with KLM we introduce Layover with a Local, connecting the thousands of passengers passing through the airport with hundreds of thousands…
Ernst Jan Bos's insight:

Nice marketing!! 

more...
No comment yet.
Scooped by Ernst Jan Bos
Scoop.it!

Customer Lifecycle Marketing Lessons From Those Who Made It Work

Customer Lifecycle Marketing Lessons From Those Who Made It Work | Social Business | Scoop.it
Customer lifecycle marketing (CLM) defines the key stages that a customer evolves through, from acquisition to retention, over the course of the relationship with a brand. We all know about the sales…
more...
No comment yet.
Scooped by Ernst Jan Bos
Scoop.it!

The results of analysing over 100 Influencer Marketing campaigns [Infographic] - Smart Insights Digital Marketing Advice

The results of analysing over 100 Influencer Marketing campaigns [Infographic] - Smart Insights Digital Marketing Advice | Social Business | Scoop.it
Research showcasing best practice to improve your influencer marketing campaigns Influencer marketing has become such a popular search term, that Google cl. Marketing topic(s):Influencer marketing. Advice by Expert commentator.
more...
No comment yet.
Scooped by Ernst Jan Bos
Scoop.it!

Global Trust in Advertising – 2015

Global Trust in Advertising – 2015 | Social Business | Scoop.it
Three factors form the foundation of a successful ad campaign: Reach, resonance and reaction. Reach the right audience, and ensure your advertising resonates positively so you can generate the desired reaction. Simple–right? Wrong.
more...
No comment yet.
Scooped by Ernst Jan Bos
Scoop.it!

How to Generate Leads from Social Conversations [Free Ebook & Webinar]

How to Generate Leads from Social Conversations [Free Ebook & Webinar] | Social Business | Scoop.it
Listening in social media can help you achieve many business objectives, including providing you the ability to generate leads. Find out more in this post.
more...
No comment yet.
Scooped by Ernst Jan Bos
Scoop.it!

Hands on with Microsoft Office 2016

Hands on with Microsoft Office 2016 | Social Business | Scoop.it
Microsoft Office 2016 looks a lot like the last Office, but the suite has some new web-based power tools and a whole lot of collaboration baked deep inside.
Ernst Jan Bos's insight:

Teamwork was already everything, only now we mention it!!

more...
No comment yet.
Scooped by Ernst Jan Bos
Scoop.it!

Three Steps to Doing Social Media With a Purpose

Three Steps to Doing Social Media With a Purpose | Social Business | Scoop.it
Why do you do social media?
No, this isn't another one of those overdone here's why you should be on social media that's so 2010.
This is about why YOU are doing social media right now.
What do you want to accomplish?
more...
No comment yet.
Scooped by Ernst Jan Bos
Scoop.it!

The digital trends for business | ZDNet

The digital trends for business | ZDNet | Social Business | Scoop.it
One question that many clients ask is: What are the key digital trends that companies are embracing?
These trends are reflected in the business models of the future. The market today is driven by customer-centricity, operational excellence, global networks of commerce, and rapid technological innovation.
more...
No comment yet.
Scooped by Ernst Jan Bos
Scoop.it!

What Does Microsoft's Acquisition of LinkedIn Mean for LinkedIn?

What Does Microsoft's Acquisition of LinkedIn Mean for LinkedIn? | Social Business | Scoop.it
Microsoft has announced that it is acquiring LinkedIn in a deal that will have significant implications for both companies. How will it change LinkedIn? Here are some possibilities.
more...
No comment yet.
Scooped by Ernst Jan Bos
Scoop.it!

The Behavioral, Emotional, and Technological Barriers to Social ROI | Simply Measured

The Behavioral, Emotional, and Technological Barriers to Social ROI | Simply Measured | Social Business | Scoop.it
Every survey of marketers over the last decade has flagged “Social ROI” as the top challenge. It’s been beat up so much that it’s almost a dirty word (or five
more...
No comment yet.
Scooped by Ernst Jan Bos
Scoop.it!

The key to B2B success is knowing the customer acquisition cost | B2B Marketing

The key to B2B success is knowing the customer acquisition cost | B2B Marketing | Social Business | Scoop.it
Why the customer acquisition cost is your key to B2B success and how you can improve it
more...
No comment yet.
Scooped by Ernst Jan Bos
Scoop.it!

Know the Difference between Customer Service and Customer Experience - SPONSOR CONTENT FROM DISNEY INSTITUTE

Know the Difference between Customer Service and Customer Experience - SPONSOR CONTENT FROM DISNEY INSTITUTE | Social Business | Scoop.it
Sponsor Content from Disney Institute.
more...
No comment yet.
Scooped by Ernst Jan Bos
Scoop.it!

How Quickly Can You Create A New Social Norm?

Social norms you want to establish don’t become norms because they’re not seen frequently enough, not taken up enough, not consistent enough, you can change
more...
No comment yet.
Scooped by Ernst Jan Bos
Scoop.it!

How to Connect With Influencers on Social Media Social Media Examiner

How to Connect With Influencers on Social Media Social Media Examiner | Social Business | Scoop.it
more...
No comment yet.
Scooped by Ernst Jan Bos
Scoop.it!

The Powerful Way Onboarding Can Encourage Authenticity

The Powerful Way Onboarding Can Encourage Authenticity | Social Business | Scoop.it
It’s an overlooked opportunity.
more...
No comment yet.
Scooped by Ernst Jan Bos
Scoop.it!

Which Fast Fashion Brands Are Winning on Social? (Infographic) | SocialTimes

Which Fast Fashion Brands Are Winning on Social? (Infographic) | SocialTimes | Social Business | Scoop.it
more...
No comment yet.
Scooped by Ernst Jan Bos
Scoop.it!

Email Marketing Should Be the Priority for B2B Marketers | b2bmarketing.net

()  With lead generation as their 
more...
No comment yet.
Scooped by Ernst Jan Bos
Scoop.it!

Pressure to use social media linked to anxiety

Pressure to use social media linked to anxiety | Social Business | Scoop.it
Adults may experience the need to be constantly active on social media, but for teens, that need can turn to anxiety and even depression.
more...
No comment yet.
Scooped by Ernst Jan Bos
Scoop.it!

How to Promote Your Business With Personal Social Profiles

How to Promote Your Business With Personal Social Profiles | Social Business | Scoop.it
Do you want to expand the online visibility of your business? This article will show you how to use your personal social profiles to promote your business.
more...
No comment yet.