Online social influence is one of those phenomena that are hard to define, but we “know it when we see it.”And social influence is even much harder to track than it is to define. Businesses are becoming increasingly social in their marketing,...
In my last blog, “Clout vs.Klout - Or the Real Meaning of Social Influence,” I pulled together information which concluded that the most visible people are not necessarily correlated with influence, and word-of-mouth recognition can only be harnessed...
On Thursday Facebook had the third-largest I.P.O. ever. In the week leading up it, my colleague Amanda Cox spent some time thinking how to best explain and contextualize this offering to readers. What...
Companies armed with analytic tools are upending the way they pay and keep their workers. For instance, simply paying workers more may not keep them. Oftentimes it may be a flexible work schedule, or simply a nicer boss.
By Zach Hofer-Shall Zach Hofer-Shall is an Analyst at Forrester Research serving Customer Intelligence professionals. Follow him on Twitter at @zhs Whoever said the summer's supposed to be a slow time for news had better be on vacation this week.
News from Kred Headquarters....The first #Kred Leaders Social Analytics Summit is taking place in San Francisco this week hosted #Kred leadership Jodee Rich [@wingdude], @Andrew Grill, @PorterGale, @PriscillaScala and the AMAZING Kred Team! Day 1 saw presos by CEOs of @Path @highlight @connect @Twitter and Lt. Gov. @GavinNewsom ! WOW!!
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