Social business
Follow
Find
970 views | +0 today
Social business
News around social business
Curated by Pim van Wetten
Your new post is loading...
Your new post is loading...
Scooped by Pim van Wetten
Scoop.it!

The State of Social Business 2013: The Maturing of Social Media into Social Business

The State of Social Business 2013: The Maturing of Social Media into Social Business | Social business | Scoop.it
more...
No comment yet.
Scooped by Pim van Wetten
Scoop.it!

Evolution of the networked enterprise: Survey results - McKinsey Quarterly - High Tech - Strategy & Analysis

Evolution of the networked enterprise: Survey results - McKinsey Quarterly - High Tech - Strategy & Analysis | Social business | Scoop.it
Executives report that the adoption of social-media tools at their companies is high—and that this usage could spur additional benefits. A McKinsey Quarterly High Tech article.
Pim van Wetten's insight:

Great article on the adoption of social media tools at enterprises.

three key areas that were addressed 

-quantifying benefits,

-investing in organizational changes,

-and using multiple platforms to enhance the overall adoption of these tools.

more...
No comment yet.
Scooped by Pim van Wetten
Scoop.it!

The Content Economy: The most interesting studies on Social Business from 2012

The Content Economy: The most interesting studies on Social Business from 2012 | Social business | Scoop.it
Pim van Wetten's insight:

Nice overview of 2012 Social Business Studies.

more...
Fred Zimny's curator insight, January 2, 2013 3:21 AM

Via Pim van Wetten: nice overview

Scooped by Pim van Wetten
Scoop.it!

The Social Media Marketing Honeymoon Is Over | Social Media Today

The Social Media Marketing Honeymoon Is Over | Social Media Today | Social business | Scoop.it

I think this is the key point:

"In other words, start looking at social media marketing as a link in the chain, instead of the whole chain itself."

more...
No comment yet.
Scooped by Pim van Wetten
Scoop.it!

New IBM Study On Social Business Adoption

New IBM Study On Social Business Adoption | Social business | Scoop.it

They found 3 success factors on which I agree heavily:

- You need to figure out how to incorporate social metrics into traditional processes
- You need to be clear on the risks involved and how to manage them
- This is a change management thing, and whilst it will require a unique application of change management, it will nonetheless require tried and tested techniques to influence corporate culture and performance.

more...
No comment yet.
Rescooped by Pim van Wetten from Enterprise Social Media
Scoop.it!

TOP 6 Social Media Measurement Tools #SocialMedia /@BerriePelser

TOP 6 Social Media Measurement Tools #SocialMedia /@BerriePelser | Social business | Scoop.it

TOP 6 Social Media Measurement Tools

This is more a "top 6 social media reputation tools" list, and it has some good ones on it. I particularly like Empire Avenue because it has understandable reasons for scoring you (via your share price in an online market).


Via WordPress SEO & Social Media, Anne Thomas , Mike Ellsworth
more...
No comment yet.
Scooped by Pim van Wetten
Scoop.it!

Marketing Is Dead

Marketing Is Dead | Social business | Scoop.it
In our social media-infused world, traditional marketing logic just doesn't work.
more...
No comment yet.
Scooped by Pim van Wetten
Scoop.it!

The Rise of Social Business: it’s About More Than Just Marketing

The Rise of Social Business: it’s About More Than Just Marketing | Social business | Scoop.it

Companies who merely used social media as marketing channel didn't get the meaning of social media in the first place..

more...
No comment yet.
Rescooped by Pim van Wetten from Content Curation World
Scoop.it!

Looking for Content Curation Tools? Here's Where To Start: The Official Content Curation Tools Universe Map

Looking for Content Curation Tools? Here's Where To Start: The Official Content Curation Tools Universe Map | Social business | Scoop.it

Robin Good: Everytime I see a new post or article claiming to list the best content curation tools I know I am in for some disappointment.

 

Most of these lists just pick up names from other lists without even bothering to check, test or verify what these tools actually do, whether they are still available. Unfortunately the rush to put out "curated" list of tools and services has created more misinformation than useful lists. 

 

But if you, like me, are on the lookout for new and effective tools to curate your own content or the one of your customers, I have created a comprehensive map of all the curation tools available online and I keep it fresh and updated almost on a daily basis.

 

The map presently lists over 250 content curation tools which you can navigate much more easily than it was possible on my earlier versions of this map.

 

On the right side of the map you will find all of the news and content curation tools available online today. On the left side, you can find bookmarking, link lists builders, clippers and lots of tools to operate with RSS feeds (which are still at the heart of a curator's job).

Full map: http://bit.ly/ContentCurationUniverse  

Share it. 


Via Robin Good
more...
Mike Ellsworth's comment, October 10, 2012 7:23 PM
Mala, thanks for the reScoop and many thanks to Robin Good for the crazy good mindmap!
Mike Ellsworth's comment, October 10, 2012 7:23 PM
Mala, thanks for the reScoop and many thanks to Robin Good for the crazy good mindmap!
sanhdyuhjue's curator insight, January 4, 2013 5:23 PM
Hello there, You have done an incredible job. I will definitely digg it and personally suggest to my friends. I am sure they’ll be benefited from this web site.<a href="http://downjustforme.com/"; rel="dofollow">is this site down</a>
Rescooped by Pim van Wetten from Designing design thinking driven operations
Scoop.it!

Business Model Canvas for User Experience by @TriKro

Business Model Canvas for User Experience by @TriKro | Social business | Scoop.it

The Business Model Canvas is the tool of choice for a business dashboard. It very much appeals to the business guy in me. It irks the UX part of my brain.

 

Really good post on the business model canvas and how the author sees the model when he tries to put the customer first


Via Mario K. Sakata, Fred Zimny
more...
No comment yet.
Scooped by Pim van Wetten
Scoop.it!

Facts & Questions on Blogging, Curating & Collecting

Facts & Questions on Blogging, Curating & Collecting | Social business | Scoop.it

Nice article about curation in regards to blogging.

more...
No comment yet.
Scooped by Pim van Wetten
Scoop.it!

The Great Discussion: Social Media to Social Business

The Great Discussion: Social Media to Social Business | Social business | Scoop.it
It's the most talked about topic in the social media space -- the evolution of social from 'media' to 'business'.
more...
No comment yet.
Scooped by Pim van Wetten
Scoop.it!

BNJ Invents Target Profile Posters | Babcock & Jenkins

BNJ Invents Target Profile Posters | Babcock & Jenkins | Social business | Scoop.it

Like how B&J approach the customer journey with their target profile posters (persona's)

more...
No comment yet.
Scooped by Pim van Wetten
Scoop.it!

Social Business is Dead! Long Live What’s Next! - Brian Solis

Social Business is Dead! Long Live What’s Next! - Brian Solis | Social business | Scoop.it
Pim van Wetten's insight:

Brilliant post! Must read for all social business or enterprise2.0 believers. So is this the last post for this scoop?

more...
No comment yet.
Scooped by Pim van Wetten
Scoop.it!

To truly be a ‘social business’, here are the six stages that every company has to go through

To truly be a ‘social business’, here are the six stages that every company has to go through | Social business | Scoop.it
Being social is not something every company can do well. In fact, according to a new report from the research firm Altimeter Group, there are companies that fit along one of six stages ...
Pim van Wetten's insight:

Nice overview of the stages. I don't agree on all characteristics of every stage, but it certainly helps me plan for the next stage.

more...
No comment yet.
Scooped by Pim van Wetten
Scoop.it!

Social Media Isn't Just For Your Customers--It's For Your Employees, Too

Social Media Isn't Just For Your Customers--It's For Your Employees, Too | Social business | Scoop.it

"Successful social business starts with transforming your organization internally. This is often overlooked as a crucial step toward social business. "

more...
No comment yet.
Scooped by Pim van Wetten
Scoop.it!

The Seven People You Need to Succeed in Business Today - Forbes

The Seven People You Need to Succeed in Business Today - Forbes | Social business | Scoop.it
I'm a big fan of Jessica Hagy's visual thinking approach to explaining concepts simply, below is inspired by her brilliant graphical approach to explain the 7 people you need on your team for Social Business.  Business is getting more challenging,...
more...
Ad Gerrits's curator insight, December 14, 2012 1:22 PM

In meer opzichten raak en met 123-check plaatjes

Scooped by Pim van Wetten
Scoop.it!

72 Fascinating Social Media Marketing Facts and Statistics for 2012 | Jeffbullas's Blog

72 Fascinating Social Media Marketing Facts and Statistics for 2012 | Jeffbullas's Blog | Social business | Scoop.it
In this collection of 72 social media marketing facts and statistics find which social network creates the most B2B leads? What marketing technique has the highest close ratio? The best day of the week is for Facebook posting?
more...
No comment yet.
Rescooped by Pim van Wetten from Designing design thinking driven operations
Scoop.it!

Breakdown: Social Media Workflow by Jeremiah Owyang

Breakdown: Social Media Workflow by Jeremiah Owyang | Social business | Scoop.it

The purpose of these breakdown posts is to serve as an industry reference as the space advanced to optimization and performance. The assumption is that a company is forming a Center of Excellence or ruling body, or has recently done so before deploying this key component.

 

Been looking for a post like this for a long time! 


Via Sebastian Thielke, Fred Zimny
more...
No comment yet.
Scooped by Pim van Wetten
Scoop.it!

60, The Most Important Number in B2B Marketing

60,  The Most Important Number in B2B Marketing | Social business | Scoop.it

"We recently surveyed over 1900 customers to uncover insight regarding B2B purchasing behavior. The survey results were surprising: On average (and with little variation among industries) customers will contact a Sales rep when they independently completed about 60% of the purchasing decision process."

A stunning 60% !!

more...
No comment yet.
Scooped by Pim van Wetten
Scoop.it!

The B2B Buying Process explained in 3 steps

The B2B Buying Process explained in 3 steps | Social business | Scoop.it
Selling B2B solutions to customers will be easier if you understand how buyers think and what they need.

 

Really like this series of articles about the b2b buying process. There's an extra article about what you're trying to sell: value fits the why buy phase, selling a solution fits the what do phase and selling commodities fits the why you phase. 

more...
No comment yet.
Scooped by Pim van Wetten
Scoop.it!

The definition of social business

The definition of social business | Social business | Scoop.it

"The thing about social business—and what is true to its original definition—is that it’s a BIG IDEA."

True and that's why it's hard to implement

more...
No comment yet.
Scooped by Pim van Wetten
Scoop.it!

Social business, de toekomstige groei voor B2B bedrijven [onderzoek]

Social business, de toekomstige groei voor B2B bedrijven [onderzoek] | Social business | Scoop.it
Dit onderzoek over social business gaat over het belang van zaken doen met behulp van sociale media, social software en social netwerken...
more...
Pim van Wetten's comment, June 21, 2012 11:58 PM
Hi Fred, thanks for the rescoop!
Scooped by Pim van Wetten
Scoop.it!

The Three Essential Steps to a Socially Engaged Enterprise

Social media is democratizing marketing and is enabling the aspirational brands to challenge major brands for global mind and market share.

 

Good article, just that.

more...
No comment yet.
Scooped by Pim van Wetten
Scoop.it!

The Evolution of Social Business | Social Media B2B

The Evolution of Social Business | Social Media B2B | Social business | Scoop.it

Forgot about this one. Social business evolution. Like it

more...
No comment yet.