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Your 2014 Digital Marketing Roadmap - Marketing Technology Blog

Your 2014 Digital Marketing Roadmap - Marketing Technology Blog | Social and digital network | Scoop.it

Sometimes it’s easier to just follow the dotted line as you’re looking to ensure your digital marketing is balanced and complete. This infographic compliments of Two Legit aims to do just that, walking you through your web presence, mobile, ecommerce, outbound, inbound, content and social media marketing initiatives.+

One element lost in this infographic is the ability for all of the strategies to work with one another. For instance, utilizing your content marketing to power newsletters that are optimized for mobile devices. That’s not defined in this infographic but it’s an absolute necessity if you’d like to fully leverage email and ensure your emails are read properly. I’ve written before that the modern digital media consultant is more of a conductor, balancing the volumes of each strategy to make some sweet, sweet music!+

More often than not, we find that the key to marketing well isn’t doing everything… it’s balancing a combination of strategies, amplifying the impact by having them work together, and understanding how much of each strategy to initiate in order to maximize results. That said – this is still a great checklist to go down and ensure you’re not missing anything! This infographic also provides some statistics behind the digital marketing trends.

 


Via Russ Merz, Ph.D., Fred Zimny, malek
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ManufacturingStories's curator insight, August 17, 2014 11:05 AM

add your insight...


Paulo Stamm's curator insight, August 17, 2014 5:44 PM

Excelente gráfico sobre marketing tecnológico.

Steve Whitmore's curator insight, August 18, 2014 8:29 AM

Something to think about??? I need to examine more closely.

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When Content Marketing Becomes Visual Marketing via Forbes [Infographic]

When Content Marketing Becomes Visual Marketing via Forbes [Infographic] | Social and digital network | Scoop.it
I have to admit that when I first read the results of a survey of marketers done by PR firm Matter Communications, I was tempted to write this article in a very satirical voice - even more satirical then I normally do. Essentially the survey revealed that when it comes [...]

Via Martin (Marty) Smith
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Martin (Marty) Smith's curator insight, March 18, 2014 1:12 AM

Great Forbes post with an excellent Matter Communications infographic about visual marketing buried in it 

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The Internet: A Decade Later (Infographic)

The Internet: A Decade Later (Infographic) | Social and digital network | Scoop.it
Did you know that there were only 3 million websites and 569 million Internet users in 2002? Internet Explorer was the king of browsers and web pages took about 16 seconds to load. Ten years later,...

Via Brian Yanish - MarketingHits.com
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Cendrine Marrouat - cendrinemarrouat.com's curator insight, December 29, 2013 4:52 PM


We have come such a long way in ten years! 

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Scoop.It for SEO – A New World of Curation [Infographic]

Scoop.It for SEO – A New World of Curation [Infographic] | Social and digital network | Scoop.it

For almost everyone who is a part of the online world coming up with fresh content consistently is a big challenge. Practically every guideline advises that content should be engaging, informative and relevant every single time. Consequently, content curation has taken off in a big way.

Simply put, content curation is the process of curating relevant and interesting content from various sources on the web and putting them together and publishing them on a personal site or blog. As a result of the popularity of the content curation process, a number of content marketing tools have been introduced. These tools are meant to help in the process of content marketing and SEO and facilitate the process of curation...


Via Lauren Moss
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Dillon Thomas's curator insight, February 1, 2014 5:55 PM

SCOOPS --  I began using Scoop when I was defining myself a LITE FEET DANCER.  There was no single source of info about Lite Feet dance, a NYC Born Battle dance phenom and YouTube Sensation.  I created LITE FEET SCOOP TO reference for my own resume but also to provide anyone interested a link to the multitude of YOUTUBE Channels, Sound Cloud and personal sites dedicated to this unique art form and the talented dancers who participate. 

 

 

Annie 's curator insight, December 5, 2014 8:18 PM

Scoop.it helps with the process of curating content. This is a must for your social media.

Linda Buckmaster's curator insight, July 27, 2015 11:01 PM

Anyone who is a part of the online world will know that coming up with fresh content consistently is a big challenge.  We're advised that content should be engaging, informative and relevant. Consequently, content curation has taken off in a big way.

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The Rise of Social Media as a Career (Infographic)

The Rise of Social Media as a Career (Infographic) | Social and digital network | Scoop.it

Over the last few years, careers in social media have exploded as companies realize the value of reaching their customers on the medium where they spend most of their time.

According to data from LinkedIn compiled by social marketing platform Offerpop, there has been a remarkable 1,357 percent increase in social media positions posted on LinkedIn since 2010.


For more on the rise of social media jobs, take a look at the infographic at the article link.


Via Lauren Moss
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Ali Anani's curator insight, October 3, 2013 12:33 AM

!357% increase in job opportunities since 2010 is a remarkable trend

Lenovo Global Social Media Practice's curator insight, October 9, 2013 6:38 AM

Interesting inforaphic on the increase of job opportunities in Social Media - a useful barometer for the industry.

Realm Crew's curator insight, October 15, 2013 10:54 PM

Social Media isn't just for fun anymore. It's not for everyone either.  Some people are better off running thier business and letting a Social Media Agency manage their brand.

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Take A Look At What Happens Every Single Minute On The Internet

Take A Look At What Happens Every Single Minute On The Internet | Social and digital network | Scoop.it
Early last year we learned that one hour of YouTube is uploaded every second. It was a bracing reminder of just how many people are spending their time online simultaneously.

 

Created by rewards site Qmee, the infographic "Online In 60 Seconds" is a pie chart that shows off the sheer amount of online activity that takes place every single minute. The amount of YouTube videos uploaded has already increased from January 2012's 60 hours per minute to 72. Additionally, over 1.8 million things are liked on Facebook, and 278 thousand bon mots tweeted. Not depicted in the chart: the amount of work that is going undone while all of these items are being viewed.


Via Lauren Moss
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Sois Islam's comment, August 25, 2013 12:39 AM
hello, thnxz for viewing !
Sois Islam's comment, August 25, 2013 12:39 AM
Dear Mr. Mithu thanks for the action.
Angie Thao's curator insight, May 15, 7:06 PM

Single Chart Infograph:

Like: Good visual, good data.

Dislike: Can be a little overwhelming to look at.

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If the world were a village of 100 people | The Green Community

If the world were a village of 100 people | The Green Community | Social and digital network | Scoop.it

Via Ken Morrison
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Ken Morrison's curator insight, June 9, 2013 11:25 AM

Fun Charts to help you look at world statistics.

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Social Media Infographic: Finding Your Way Around Google+

Social Media Infographic: Finding Your Way Around Google+ | Social and digital network | Scoop.it

It’s about time you give some love to Google+, a social media platform set to attract more people not only because of its new dressed up interface, but also by the recent features added.

 

Google+ is obviously betting big on photos as it launches its ability to “auto awesome” images uploaded to it. Its mobile app came through with its refreshing updates as well. All in all, it has been a very active month for Google+ and the new wave of features is projected to increase its social networking share.

Now here’s an infographic ready to turn anyone who’s willing to make the jump an instant Google+ savvy user.


Via Lauren Moss, massimo facchinetti, Jesús Hernández, malek
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Jordan Anderson- www.havefunandprofit.com's curator insight, July 18, 2013 8:23 PM

It is now far more better!

Athena Catedral's curator insight, August 6, 2013 5:52 AM

Succinct cheat sheet for Google + posting

John Thomas's curator insight, February 12, 2014 1:47 PM

Social Media Infographic: Finding Your Way Around Google+

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As Goes Digital Europe, So Goes The World: 5 Trends in European Digital Consumption [Infographic]

As Goes Digital Europe, So Goes The World: 5 Trends in European Digital Consumption [Infographic] | Social and digital network | Scoop.it

A McKinsey iConsumer survey spotlights key trends in e-commerce, mobile, multichannel, social media, and big data. From McKinsey via Visual.ly. Tons of excellent infographics in one place.

Europe is higher up on the evolutionary Ecom ladder than USA. Perhaps due to high gasoline prices or not having as dispersed or developed a brick and mortar environment (would be hard to duplicate Walmart's distribution prowess when so many countries are involved) England's retail is already at 15% several points ahead of America.

This infographic is instructive about the future of the world, ecommerce, mobile commerce and social media.


Via Martin (Marty) Smith
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Color Is Master Of Us All: Color Preference By Gender [Infographic]

Color Is Master Of Us All: Color Preference By Gender [Infographic] | Social and digital network | Scoop.it
From the day that babies are brought home and cradled in their pink or blue blankets, implications have been made about gender and color. Let's take a look at what they say about color and gender.

Via Martin (Marty) Smith
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Martin (Marty) Smith's curator insight, May 19, 2013 4:15 PM

Find first Color Is Master of Us All Infographic here: http://sco.lt/7FcZ4T

malek's curator insight, May 20, 2013 9:00 AM

Dazzling infograph

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This is true and funny! The 7 Types of Digital Marketers #infographic

This is true and funny! The 7 Types of Digital Marketers #infographic | Social and digital network | Scoop.it

Via Alexander Abramov
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Alexander Abramov's curator insight, May 2, 2013 10:57 PM

This is true and funny! The 7 Types of Digital Marketers #infographic

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How & Why Google Killed the Longtail of Search

How & Why Google Killed the Longtail of Search | Social and digital network | Scoop.it
An infographic about how Google killed the long-tail with stuff like Google Instant, localization, updates like Mayday and Panda, verticals, scrapers and the ‘not provided’ keywords.

Via THE *OFFICIAL ANDREASCY*, Martin (Marty) Smith
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jalp Internet Consulting Services's comment, April 22, 2013 10:36 AM
Well said! Long term strategies are the best bases. Truth and proper managment!!
agilesite's comment, April 22, 2013 8:39 PM
Agreed Martin. Well put.
Romain Callier's curator insight, May 21, 2013 9:35 AM

Interesting !

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20 Ways To Get More Pinterest Followers Part 1 – Infographic

20 Ways To Get More Pinterest Followers Part 1 – Infographic | Social and digital network | Scoop.it
Would you like more Pinterest followers? More Pinterest followers will lead to more pins, repins, likes and comments. This can help engage your audience better and drive more traffic to your websit...

Via Thomas Wooldridge
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Thomas Wooldridge's curator insight, April 19, 2013 7:14 AM

Have yet to get into Pinterest.  From what i tell it's still doing very well and this infographic will explain how to get followers

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The History of Gamification Shows A Bright Future Ahead [Infographic]

The History of Gamification Shows A Bright Future Ahead [Infographic] | Social and digital network | Scoop.it
Gamification may appear to be a new trend, but its history stretches back to the 1800s. See the most important moments in its technological evolution.

Via Martin (Marty) Smith
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Martin (Marty) Smith's curator insight, March 29, 2014 6:53 PM

The future of gamification is bright because it works. I've read the Gartner report saying 80% will fail and I agree, Failure is a big part of being an Internet marketer. Helpful to see the scope of gamifications' timeline in this infographic.

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A handy guide to optimize your strategy on 11 social media sites (Infographic)

A handy guide to optimize your strategy on 11 social media sites (Infographic) | Social and digital network | Scoop.it
When it comes to your social media strategy, you should never put all your eggs in the Facebook's basket. A lot of your audience may be there, but recent events have proven that the social network may not be a viable option for businesses with small wallets.

Via Cendrine Marrouat - cendrinemarrouat.com
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Francesca Mattonelli's curator insight, February 26, 2014 6:03 AM

Ogni piattaforma ha le sue best practice, ma qui si fa di più: si pensa agli obiettivi!

Nicoletta Gay's curator insight, February 28, 2014 5:37 AM

Useful recap!

Paula Silva's comment, March 4, 2014 12:06 AM
Will you check this scoop? Thank you so much. http://sco.lt/5okJ17
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How Many People Use LinkedIn? [Infographic]

How Many People Use LinkedIn? [Infographic] | Social and digital network | Scoop.it
Every time new LinkedIn statistics are released, the world is blown away by its progress and continued momentum. 2013 is no exception in this new infographic.

Via Lauren Moss
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Amanda Groover's curator insight, December 20, 2013 12:49 PM

Linked In is and will continue to be a developing form of new business development and social networking in its truest form.  Linked In is postioning itself to be the virtual hub of news content and interaction within one platform!  Look at this data!

Abi Adeleke's curator insight, December 23, 2013 2:51 PM

Wow! USA is clearly the leader in using LinkedIn! Pretty cool infographic!

Felice Kimbrew's curator insight, October 27, 2014 1:07 PM

LinkedIn is an extremely professional social media website. I know a friend who gained a professional opportunity just by posting his personal qualifications on LinkedIn. Great site!

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Where Social Media Use is Growing the Most (Infographic)

Where Social Media Use is Growing the Most (Infographic) | Social and digital network | Scoop.it

Every year, in every continent around the globe, more people are using social media to interact. Nearly 1 in 4 people in the world now use social networks.

By 2016, eMarketer predicts that 2.55 billion people worldwide will use social networks. Top areas of growth? India, Indonesia, Mexico, China and Brazil.

Wishpond has put together an infographic featuring data on worldwide social-network use. Check it out to find out what parts of the world are likely to see the greatest growth.


Via Lauren Moss
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SEO Ranking Factors Infographic

SEO Ranking Factors Infographic | Social and digital network | Scoop.it

This infographic on ranking factors comes from Ben Norman, one of UK’s leading SEO consultants and follows up his SEO checklist 2013. 

Its focus is the search engine ranking factors – namely the things you have to pay attention to in order to get a decent amount of organic traffic to your site.

SEO ranking factors include on-page SEO: content, site structure, titles, meta descriptions, tags and off-page SEO: social media, link building, autorship. Find more details at the link.


Via Lauren Moss
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Quyet Tran's curator insight, September 25, 2013 3:35 AM

a complete guide for zoombies SEOer

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8 Things Kids should Be Able to Do with Technology

8 Things Kids should Be Able to Do with Technology | Social and digital network | Scoop.it

Ken's Key Takeaway:

Being able to use technology should not be the end goal.  We should be able to use technology to work toward bigger academic and community goals.

 


Via Dr. Susan Bainbridge, Ken Morrison
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Raquel Oliveira's curator insight, July 16, 2013 11:49 AM

nao somente criancas, vejo essas expectativas para aprendizado de adultos tambem.

Γιώργος Παπαναστασίου's curator insight, July 17, 2013 3:37 AM

Also: create, communicate, think critical

Christie Burke's curator insight, November 1, 2013 3:22 PM

Important message for teachers who might not be in this place yet. "Technology is a tool, not a learning outcome."

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The Life of the Connected Commuter - Infographic

The Life of the Connected Commuter - Infographic | Social and digital network | Scoop.it

Social’s on the move. Welcome to the city hall that never sleeps—where people are more likely to tweet about a pothole or support bike lanes on Facebook than go to a city council meeting.

 

City governments that want to keep a finger on the pulse of their transit arteries don’t need an invitation. They just need to know how to listen, which will help them figure out the life of the connected commuter, as depicted in our graphic with IBM.


Via Lauren Moss, malek
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Help Traduzioni 's curator insight, May 29, 2013 1:02 PM

Social's on the move. Welcome to the city hall that never sleeps...

Hugo Araújo Lázare's curator insight, June 1, 2013 6:01 PM

COMUTER

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Online Marketing in 2012 [Infographic] - Unbounce

Online Marketing in 2012 [Infographic] - Unbounce | Social and digital network | Scoop.it
Do you know what kind of marketing you should be doing this year? If you don't, you should either slap yourself, or keep reading.

 

Things are getting more social and mobile and faster and faster.

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Day In Life Of Internet Is A Day In OUR Lives Too [Infographic]

Day In Life Of Internet Is A Day In OUR Lives Too [Infographic] | Social and digital network | Scoop.it

'There are close to two and-a-half billion people online around the world – this number has grown 566 percent since the year 2000 – and 70 percent of them use the internet every day. As you might imagine, with that kind of presence, which amounts to more than a third of the global population, quite a lot happens over the course of each 24 hours.

The Internet never sleeps.  Is it possible to even fathom the idea of any given moment without someone in the world being connected to the Internet for one reason or another?  It wasn’t that long ago that the Internet wasn’t even a thing, but anymore it’s something that we can’t do without.  ztake a look at “A Day in the Life of the Internet”...


Via Lauren Moss, Taylor Mergele, Martin (Marty) Smith, LOLA, Conocimientos Digitales, Jesús Hernández, Gladys Pintado, John van den Brink
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Martin (Marty) Smith's curator insight, May 22, 2013 1:58 PM

Think we are in the middle of a collaborative revoluton or what?

Taylor Mergele's comment, May 22, 2013 2:05 PM
Absolutely. I'm willing to admit that I'm a part of all of those statistics!
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The Next Fifty Years In Technology: Here's What's Coming! | Simply Zesty

The Next Fifty Years In Technology: Here's What's Coming! | Simply Zesty | Social and digital network | Scoop.it
What will the next fifty years bring in the world of social media, mobile, robotics and more? Our fifty year timeline shows you just what could be in store

 

Technology is growing at such an exponential rate, it can be difficult to visualise what the next five years will look like, let alone fifty. We wanted to see just how the future is going to shape up for us. So we compiled all the best predictions for digital technology, mobile, social media, and big data over the next fifty years into a timeline so you can see exactly what’s in store.

 

The timeline covers expected growth in key markets including spend on digital and mobile, as well as big data so we can start to see exactly where this emerging industry will head. Data for the timeline has been gathered from a wide range of sources, in specialist areas to give as wide a view as possible of what’s coming up....


Via Jeff Domansky, Ken Morrison
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MTD's curator insight, May 17, 2013 5:15 AM

Fantastic look at how technology will develop, drive new advances, interact, and push the development of business and society in the medium future. 

Helen Teague's curator insight, December 9, 2013 3:02 PM

Singularity in a decade!

Carol Rine's curator insight, December 9, 2013 5:07 PM

I am sooo ready for this future!

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Infographic: Are You Safe on Public WiFi at Coffee Shops?

Infographic: Are You Safe on Public WiFi at Coffee Shops? | Social and digital network | Scoop.it
Every day in America, millions of consumers fill up their cups of coffee while getting their fill of free WiFi at America’s top coffee shops. But is that really a safe move given the rise in identity theft and cyber crimes?

Via John van den Brink
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MadMen Is Back, Ocean Media Celebrates with History of Advertising Infographic

MadMen Is Back, Ocean Media Celebrates with History of Advertising Infographic | Social and digital network | Scoop.it

Cool Infographic on advertisings many phases. Worth the price of admission for the future section at the bottom. 


Via Martin (Marty) Smith
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Martin (Marty) Smith's curator insight, April 20, 2013 8:01 AM

Future of advertising is the interesting question. What this infographic makes clear is advertising will morph.